Ishmael's Corner

MAY 5, 2015

operation back in the 2011/2012 timeframe. It was gratifying that the Holmes Report highlighted our ability to execute: “… the work that Hoffman does is among the most sophisticated and creative in the tech sector. It’s amazing how survival has a way of tuning one’s senses. That was the situation for our U.S. It was time for our U.S.

Storytelling 60

Storytelling SEO Agency Leadership 60

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Image: Karen Cropper ( Creative Commons ). Jay Baer (@jaybaer) August 19, 2015. ” https://t.co/XuswAAsGAo.

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Social Media Twitter Media Nonprofit 120

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. Where to start: 8/26/2019 You 2.0: Apple Podcasts.

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Marketing Conference Content Marketing Agency 74

PR 20/20

APRIL 1, 2021

Scripps School of Journalism spring quarter of my junior year. We became HubSpot’s first agency partner in 2007, and then I wrote my first book, The Marketing Agency Blueprint, in 2011. Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. which is when my career took its next turn.

Education 52

Education Marketing Conference Agriculture 52

Communications Conversations

MAY 18, 2015

When I first met Morgan Hay-Chapman (in I believe 2011) she was the president of the U of M MN PRSSA chapter (a big deal), president of the MN Daily (an even BIGGER deal), a full-time student (ho-hum), and I believe she had an internship, too (at space150, where she is currently employed–go figure).

Meeting 60

Meeting Local Industry Journalism 60

Waxing UnLyrical

OCTOBER 28, 2010

Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! This is a topic that is near and dear to my heart, though. Which is one of the reasons I still think you should leave PR to the PR pros … but I digress. Will you join us if you can? See you there! Regardless, thanks for visiting!

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Conference Measurement Tourism Twitter 66

Waxing UnLyrical

SEPTEMBER 26, 2010

Why God did not create the universe , by Stephen Hawking and Leonard Mlodinow, from the Wall Street Journal (you may not be able to read this online if you don’t have a subscription). John Cleese’s talk at the 2009 Creativity World Forum on creativity. Thanks so much for stopping by WUL! Liked what you saw?

Measurement 40

Measurement Tourism Creativity Blogging 40

Tough Sledding

FEBRUARY 4, 2016

I suppose we could depict a PR person directing a video project, but the visual will say “TV production” or maybe “journalism.” I suppose there’s a simple solution here, and it involves hiring a creative team to work alongside our digital marketing agency. In PR, we just don’t have any “signature” visuals.

Publicity 28

Publicity Construction Analysis Conference 28

Journalistics

JANUARY 24, 2016

Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. This was the foundation that led Journalistics’ editorial strategy from 2009-2011. How is this relevant?

Blogging 69

Blogging Strategy How To Writing 69

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising.

Agency 92

Agency Trends Marketing Survey 92

Masters in Communications

FEBRUARY 12, 2022

Today, printed media includes not only newspapers but magazines, professional publications, academic journals, comic books, and graphic novels (photographic and illustrated communication is also printed media), even local newsletters put through doors about upcoming events is printed media. Op-eds have passed investigative journalism.

Ethics 52

Ethics Communications Print Television 52

Waxing UnLyrical

OCTOBER 27, 2010

Image: Stephen Korecky via Flickr , Creative Commons I was finger painting in kindergarten and having a good ole time. He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. Liked what you saw?

Crisis 71

Crisis Twitter Facebook Measurement 71

Waxing UnLyrical

NOVEMBER 23, 2010

Image: jbcurio via Flickr , Creative Commons For the few who don’t know or recall, an “ advertorial is an advertisement written in the form of an objective article, and presented in a printed publication – usually designed to look like a legitimate and independent news story,” according to Wikipedia. Remember the advertorial ?

Blogging 73

Blogging Twitter Facebook Measurement 73

Waxing UnLyrical

AUGUST 22, 2010

Image: Zen Sutherland , Creative Commons I finally did get my laughs in before the clock struck midnight, thanks to Bill Murray’s exquisite performance in The Man Who Knew Too Little. Wafted straight into the sunset, did Evening. A nice enough chap, but I’ll tell you something. If you haven’t seen it, I highly recommend it.

Twitter 68

Twitter Facebook Measurement Blogging 68

Waxing UnLyrical

OCTOBER 6, 2010

Image: cvrcak1 via Flickr , Creative Commons Bats in the belfry? He lives in Dallas with his wife, Rhonda, and has a strong track record in media communications, both “old” and “new,” with organizations such as Vonage and the Wall Street Journal Online. Thanks so much for stopping by WUL! Liked what you saw? These fine folk did: Jan.

Social Media 73

Social Media Twitter Facebook Measurement 73

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. The Brand Advantage Journalism Podcast. 29) John Dennis. Smart Time Online. 41) Greg Hickman. 46) Phoebe Chongchua.

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Social Media Marketing Pinterest Media 120

Bad Pitch Blog

MAY 3, 2009

[a special cross-linkage with my Trendspotting: 2011 Blog ] I’m a guy who thinks “new media” and “old media” aren’t much different anymore. Neither had a clue because, really, they didn’t possess a single creative bone in their bodies. It was a new journalism: “Take what you can from whom you can.”

Advertising 41

Advertising Advertising Fashion Creativity 41

Waxing UnLyrical

NOVEMBER 10, 2010

Image: Chris Lott via Flickr , Creative Commons One of the questions that Joe asked us was what our blogging experience has been like. It’s not quite journalism, it’s full of opinion and bloggers live by their own rules even as the best of them do their utmost to adhere to FTC guidelines. It helps you understand the medium.

Blogging 90

Blogging Facebook Twitter Writing 90

Journalistics

JANUARY 24, 2016

Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. This was the foundation that led Journalistics’ editorial strategy from 2009-2011. How is this relevant?

Blogging 40

Blogging Strategy How To Writing 40

PR Conversations

OCTOBER 21, 2011

Ottawa Public Health (OPH) first became aware of this clinic’s problems in July 2011, when the Ontario Ministry of Health and Long Term Care advised that an inspection by the College of Physicians and Surgeons of Ontario discovered infection prevention and sanitation protocols had not always been followed. Guest post by Josh Greenberg, PhD.

Publicity 40

Publicity Conference System Privacy 40

ZudePR

JUNE 6, 2016

MendMeShop TM ©2011 #3: Beki Winchel (Anywhere There's WiFi) Beki is co-editor of PR Daily​. On distraction-fighting habits) Writing my goals in my journal daily. 8: Dan Slee (Birmingham, UK)​ Dan runs a shared learning space for creative communications professionals. I’m at my most creative first thing in the morning.

Writing 114

Writing Social Media SEO Blogging 114

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., collecting media coverage, putting it into a database, matching the articles and posts up with other metrics, etc.). Liked what you saw? Why not book me for a speaking gig ? These fine folk did: Jan.

Measurement 80

Measurement Publicity Analysis Tools 80

Waxing UnLyrical

NOVEMBER 29, 2010

Image: Esparta Palma via Flickr , Creative Commons The big thing I get from the film (aside from the drama) is that, like a romantic comedy, the players emerged from that experience much stronger, closer and wiser. One of the most energetic young voices in social media, you can easily connect with Narciso on Twitter. Liked what you saw?

Film 70

Film Measurement Leadership Twitter 70