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The Statistics, Effectiveness and Politics of Super Bowl Commercials [UML]

Sword and the Script

There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. The creative must be linked to the brand, the spot must trigger an emotional response from the audience and finally, it has to spark engagement, both online and at the water cooler. According to Ms.

Sports 113
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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

My first adjunct position was at Texas Christian University, teaching PR Writing. I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. DePaul University College of Communications, 2011 – 2022. I've taught at NU since 2011.

Education 107
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Influencer Insights: Media Moves and Intel for the Week of March 14

Beyond PR

This week’s highlights include a new executive creative producer at Buzzfeed, a new editor-in-chief at Re/Code, and a look at the state of social media in Canada by our friends at Beyond the Wire. Volandes formerly served as style director at the magazine since 2014 and held the same role at Departures magazine from 2007-2011.

Fashion 40
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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Of course, I couldn’t write a post like this without nominating a couple people myself! Bank social media team in 2018 after graduating from the University of Minnesota with a degree in journalism. I met her when she was marketing director at ThreeSixty Journalism, where I’m on the board. They had to be younger than 30.

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The Top 50 Social Media Influencers on Twitter

Cision

Co-Founder of Status Creative, a leader in social media engagement. You know there’s at least one person saying “Damn Twitter, I can’t write a Direct Message in under 10k characters.” Want to learn Ann’s writing rules for PR? Image: Karen Cropper ( Creative Commons ). ” https://t.co/XuswAAsGAo.

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How to Create an Editorial Strategy for Your Blog – Part One

Journalistics

Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. These posts represent the types of things you might not want to write about again. Which posts received the most negative comments? The lowest traffic?

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10 Million Reasons to Make AI Education Accessible for Marketers

PR 20/20

Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. Scripps School of Journalism spring quarter of my junior year. We became HubSpot’s first agency partner in 2007, and then I wrote my first book, The Marketing Agency Blueprint, in 2011. You can become a next-gen marketer.