Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course.

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

NOVEMBER 20, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Meandering Through Measurement November 20th, 2010 Tweet Measurement takes a holiday What happens when you get a roomful of communicators listening to a bunch of speakers on measurement?

Measurement 71

Measurement Conference Tourism Blogging 71

Cision

MAY 26, 2017

She is also the owner of Thought Bubble Communications and works with clients to develop and execute successful public relations and marketing campaigns. It is essential for women to know how to speak their mind and understand that their voice is just as valuable at the table as anyone else’s. The talent pool is tremendous.

Analytics 227

Analytics Measurement Pitching Travel 227

Waxing UnLyrical

NOVEMBER 1, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Sticky PR Measurement: Are We There Yet? Measure me this How many times have you been asked, “Well, what is the value of public relations?” or “Can you really measure that ?”

Measurement 103

Measurement Education Facebook Course 103

Cision

MAY 29, 2017

The search industry was further revolutionized with the introduction Google’s Instant Results around 2010. People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Things gradually changed with the Panda, Penguin, Pigeon and other updates. you can benefit a lot.

How To 129

How To Content Marketing Engineering Advertising 129

Stephen Waddington

JUNE 12, 2018

AMEC’s 10th Global Summit of Measurement kicks off in Barcelona today. You’ve spent more than 10 years building a community that has consistently driven up standards in the measurement and performance of public relations. Members include public relations agencies, leading not for profits, governments, and global corporations.

Measurement 75

Measurement Government Education Conference 75

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat. Sales of what?

Measurement 60

Measurement Social Media Tourism Twitter 60

Ishmael's Corner

SEPTEMBER 28, 2014

While the Internet has commoditized news announcements, what appears in publications still impacts a company’s brand and reputation. That’s why I was intrigued when I heard that Muck Rack (in cooperation MDC Partners) surveyed a cross section of journalists — newspapers, magazines, trade publications, etc. — Do your homework.

Pitching 146

Pitching Survey Storytelling Newspapers 146

PR Conversations

JULY 24, 2018

This PR Conversations post looks at the challenges in attracting smart people to build sustainable careers in public relations, by sharing a conversation that I’ve had with Ann Pilkington, founder of PR Academy , the largest provider of professional PR qualifications in the UK. . Dr. Heather Yaxley.

Publicity 46

Publicity Study Government Internal 46

Sword and the Script

FEBRUARY 2, 2022

Buying a publication can be a faster path to developing an audience than building one organically. In 2010, Vocus acquired the Help a Reporter. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. Case in point? The terms of the deal were not disclosed.

SEO 132

SEO Content Marketing Marketing Software 132

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? And more than anything, they teach us how to tell stories.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

NOVEMBER 21, 2010

You don’t have to be Einstein to start measuring smartly. There are no absolutes when it comes to measurement, as Don points out… only – and, perhaps most importantly – context. by Daniel Sitkin at Metrica’s Measurement Matters. Why: Measuring the channels is not important. Who owns the news?

Measurement 47

Measurement Analytics Conference Web 47

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Waxing UnLyrical

SEPTEMBER 13, 2010

Is measurement lost? I didn’t think I’d get back into the blogging saddle for a few days yet, but I couldn’t help it when I read this excellent post from Nick Lucido on the problem with PR measurement. The biggest problem with measurement is a lack of understanding of the basic principles of this art.

Measurement 53

Measurement Blogging Tourism Twitter 53

Doctor Spin

JANUARY 16, 2024

How are these popular games related to the psychology of informed minorities and uniformed majorities? And what does information asymmetry mean for public relations ? Original work published ~44 BCE) In public relations, the dominating theory is the Excellence Approach (i.e., PR Model 2: Public Information Model.

Wikipedia 52

Wikipedia Film Groups Journalism 52

Doctor Spin

NOVEMBER 22, 2023

In PR, we always seek the attention of publics. But how does attention work? This refers to measuring and evaluating attentional processes, often in clinical or educational settings, to identify attention deficits or disorders. Learn more: The Anatomy of Attention Subscribe and get a free ebook on how to get better PR ideas.

eBook 52

eBook Groups Biotechnology Resources 52

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Here are three.

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

NOVEMBER 19, 2010

Addressing them in a timely manner is a critical function of public relations. Herwin has a strong interest in pursuing a career in public relations, helping companies and organizations make personal connections past the corporate-consumer dynamic, both on- and off-line. The rumors have already disseminated.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Sword and the Script

JANUARY 31, 2023

Cision acquires Factmata “Cision has acquired Factmata, a social and news media monitoring startup,” according to BusinessCloud , a UK-based tech publication. Propel’s PR management, monitoring and measurement tool, PRM3, has capabilities including online, social and broadcast monitoring. PR measurement. PR measurement.

Software 78

Software Case Study Technology Tools 78

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. You can read all about that here , here , and here.

Google 109

Google SEO Engineering Measurement 109

Waxing UnLyrical

NOVEMBER 30, 2010

In my previous position as the managing editor of the University’s internal publication, I spent a lot of time (and still do) interviewing members of the campus community (faculty, staff, students, alumni, community partners, etc.). The goal was to find a better way to share the University of Regina ’s story. It was a great idea!

Blogging 60

Blogging How To Social Media Community 60

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

Such was the case in 200 when the Deepwater Horizon, under contract to BP, exploded in the Gulf of Mexico in 2010. How To Spot The Most Dangerous Reputation Threats. Here are the most common reputation threats and how to anticipate them. coli contamination of 2015. Most crisis events are a long time in the making.

Reputation 130

Reputation Viral Employee Customer Service 130

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. How did you get your start in PR? In 2010, I got my chance to work in Food PR and I was hooked! What gets measured gets improved!

Pitching 228

Pitching Agency Social Media Creativity 228

Waxing UnLyrical

DECEMBER 11, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Colors Of My Life December 11th, 2010 Tweet I had an early start yesterday. Later that afternoon, the DC area received its first snowfall of 2010. Be warned, the video is very shaky.

Tourism 58

Tourism Measurement Blogging Writing 58

Waxing UnLyrical

NOVEMBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR: The BrandBuilder Edition November 3rd, 2010 Tweet If you work in the PR/marketing world(s) (are they one now? We both like smart measurement. shouldn’t they always have been?

Measurement 102

Measurement Blogging Tourism Social Media 102

Waxing UnLyrical

SEPTEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Problem With PR September 14th, 2010 Tweet You know what the problem with PR is? Press releases” and publicity are just some of the means to these ends. Most PR pros (and firms).

Facebook 106

Facebook Twitter Education Industry 106

Waxing UnLyrical

OCTOBER 20, 2010

Because they know how to unsuck their communications. That is a real opportunity to see how they put their plans and/or campaigns together, and how they measured success. I know I always leave with notes on how to improve my own work. I know I always leave with notes on how to improve my own work.

Measurement 72

Measurement Tourism Blogging Writing 72

ZudePR

JANUARY 26, 2016

A searingly honest account of how to succeed in this artistic profession. How to be a graphic designer without losing your soul. In the meantime, thanks to Adrian, here’s a handy guide to: How to be a PR Without Losing Your Soul. #1: Writing in 2010, Adrian nails it. Similarities to PR. Or maybe it was always thus.

How To 65

How To Meeting Creativity Agency 65

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. You’ve steadied your nerves.

Blogging 68

Blogging How To Print Facebook 68

Beyond PR

MAY 30, 2017

The search industry was further revolutionized with the introduction Google’s Instant Results around 2010. People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Things gradually changed with the Panda, Penguin, Pigeon and other updates. you can benefit a lot.

How To 40

How To Engineering Content Marketing Advertising 40

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 66

Conference Measurement Tourism Twitter 66

Doctor Spin

APRIL 17, 2023

Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. PR Resource: How To Write a 1-Page Strategy Keep it clean.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Regardless, thanks for visiting!

Measurement 79

Measurement Tourism Blogging Resources 79

Waxing UnLyrical

NOVEMBER 4, 2010

Get Shareaholic test Filed under Blogging for Grasshoppers , How To , Resources | Tags: 404 error page , blogging , blogging for newbies | Comments (19) Site settings comment help? when I actually know how to do something ;-) I think my blog tries to use pretty permalinks so it redirects back to the blogs front page if it can.

Blogging 96

Blogging Facebook Twitter How To 96

Waxing UnLyrical

OCTOBER 3, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unleash Your Lady Gaga October 3rd, 2010 Tweet Whatever you think about Lady Gaga , you have to admit she does one thing extremely well: she commands attention.

Measurement 67

Measurement Tourism Writing Blogging 67

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? A question from Davina Brewer on how folks are using their blogrolls got me thinking. Dave lays out how.

Blogging 85

Blogging Facebook Twitter Measurement 85

Waxing UnLyrical

OCTOBER 19, 2010

Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. Bing offers an excellent guide on how to optimize sites (PDF) for its search engine. What are your thoughts on how Google Instant might affect non-profit organizations? Erica Holt says: October 19, 2010 at 10:06 am [.]

Google 101

Google Nonprofit Engineering SEO 101