OnePitch

MARCH 15, 2023

On this week’s Pitches That Placed, we’re highlighting a pitch that landed coverage in Fast Company for a brand new employee survey report.

Pitching 80

Pitching Survey Company How To 80

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. When asked about specific functions, respondents overwhelmingly said employee communications (93%) grew in importance compared to pre-pandemic times.

Survey 171

Survey Communications Media Relations Ethics 171

PRSay

DECEMBER 17, 2020

According to a new survey by Pew Research Center , most people now working from home had rarely or never done so before the shutdowns. In Pew’s surveys, a majority of workers say their job responsibilities cannot be carried out from home. The shift to remote work in 2020 has revealed, or perhaps clarified, a class divide.

Survey 193

Survey Video Employee Education 193

Sword and the Script

FEBRUARY 16, 2021

It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent. Both media and government were labeled – by survey responses – as unethical and less competent.

Ethics 156

Ethics Survey Government Media 156

PRSay

MARCH 10, 2022

workers whose jobs can mainly be performed from their homes are still working from home all or most of the time, a new survey from Pew Research Center has found. Among employees choosing to work from home, fewer are doing so because they’re afraid of being exposed to the coronavirus (42 percent now vs. 57 percent in 2020).

Survey 146

Survey Journalism Employee Facebook 146

Sword and the Script

OCTOBER 1, 2020

Annual marketing salary survey shows remote interviews and shorter hiring process have become the norm as a consequence of the pandemic The was a cartoon going around the business world a few weeks ago that asked “who led the digital transformation in your company?” The survey polled, 2,400 senior managers (U.S.) Try our services.

Survey 123

Survey Trends Marketing Creativity 123

PRSay

MARCH 14, 2022

In a 2020 Harris Poll that surveyed members of all generations, more than half of Gen Z respondents (ages 10-25) said they consider themselves creative, compared with only 44 percent of older respondents who described themselves the same way. Invite your new employees and interns into the board room. Bring in young voices.

Creativity 142

Creativity Employee Survey Communications 142

Sword and the Script

JUNE 15, 2021

That’s my take on a survey by Typeset and Mantis Research. The survey found: just 33% of business marketing writers make calls to customers; just 35% conduct surveys; and. The survey puts some data behind a long-standing problem in B2B marketing. Really dive into industry surveys. Need an extra pair of hands?

B2B 128

B2B Survey Marketing Interviews 128

Sword and the Script

SEPTEMBER 8, 2020

Surveys show earned media is still the most credible; exec appreciation and collaboration with PR improved during the Coronavirus Regular readers know these pages are filled with surveys and statistics. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten.

Survey 147

Survey Media Relations Industry Social Media 147

Communications Conversations

DECEMBER 20, 2022

LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. That same LinkedIn survey also says employees are 14 times more likely to share content from their employers than other types of content on LinkedIn. but if I had to guess it would easily be north of 50% employee comments.

LinkedIn 74

LinkedIn Employee Social Media Survey 74

Sword and the Script

SEPTEMBER 10, 2019

Another edition of the bi-annual survey of CMOs published by Christine Moorman , a professor at the business school at Duke University, was published at the end of August. I’ve read and written about the survey since about 2013 and have found it to be an interesting indicator of industry benchmarks. 4) Do employees trust their brand?

B2B 129

B2B Survey Marketing Trade Shows 129

Stern + Associates

JANUARY 26, 2023

We all recognize that experiences during and after covid have fundamentally affected not only employee experiences on the job, but also what employees look for in an employer. When used correctly, this data drives conversation and change to create an integrated employee value proposition that benefits both employers and employees.

Employee 110

Employee Company Marketing Case Study 110

HMA Public Relations

NOVEMBER 3, 2021

Getting feedback from your clients and employees is very important. Surveys are one easy way to collect this information. Learn more!

Survey 77

Survey Employee 77

PRSay

APRIL 22, 2020

The COVID-19 pandemic has had positive outcomes on employee engagement and collaboration, but mixed results on productivity, according to a new study focused on internal communication by the Institute for Public Relations and Peppercomm. The importance of engaging employees.

Crisis 169

Crisis Employee Communications Survey 169

Sword and the Script

MAY 28, 2019

There’s a level of granularity that needs to be explored and that’s why I ran this survey late in 2018 – the aim was to conduct a deeper line of questioning. Some of the findings from the survey results included the following: 1) Most say brands should avoid politics. Click To Tweet. Do You Really Want Brands to Take a Stand?

Survey 152

Survey Brand Branding Publicity 152

Stephen Waddington

JULY 15, 2020

The CIPR of State of the Profession survey was concluded before lockdown. The 2020 CIPR State of the Profession survey is a time capsule. The field work, based on surveys from 1,300 practitioners, was completed on 27 January. My hunch is that the 2021 survey will tell a different story.

Survey 159

Survey Crisis Publicity Community 159

Sword and the Script

NOVEMBER 5, 2020

Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster If you take care of your employees, they’ll take care of your customers, and everything else will fall in place. Finally, a survey probed the views business leaders have as to the effects of EX and CX on growth.

Study 123

Study Employee Survey Leadership 123

Business Wire

FEBRUARY 1, 2022

workers in a September survey by The Conference Board cited stress and burnout as critical challenges, up from 55% six months earlier. Half of all employees said their mental health was at stake. million Americans quit their jobs in November alone, according to the U.S. Bureau of Labor Statistics. Three-quarters of 1,800 U.S.

Blogging 277

Blogging Brand Branding Conference 277

Sword and the Script

AUGUST 9, 2022

3) lack of employee experience (25%). Those findings stem from the recently released fifth annual JOTW Strategic Communications Survey for 2022. Karen was one of five contributors to this year’s survey – helping to both draft questions and analyze the results. Lack of employee experience”. 25% lack of employee experience.

Communications 189

Communications Survey Social Media Media 189

Agility PR Solutions

MAY 21, 2020

In a matter of weeks, the COVID-19 crisis forced millions more workers into remote work—and a recent survey finds that many prefer keeping that arrangement. The post Employees put the brakes on returning to offices—nearly half now want to WFH permanently appeared first on Agility PR Solutions. About half (48 […].

Employee 158

Employee Crisis Survey Publicity 158

Sword and the Script

JUNE 4, 2022

It was a nascent consulting firm I had joined just four months earlier as the second or third employee (I can’t remember which). Nearly two decades later, Ned and I would team up to survey his subscribers for the annual JOTW Communications survey. Now in its fifth year, the survey is open to respondents.

Survey 78

Survey Public Affairs Pitching Communications 78

Onclusive

AUGUST 10, 2021

Great content lies at the heart of everything communications does, including employee and leadership communications and PR. What do your key stakeholders, including employees, customers, shareholders and analysts, care about the most? Elizabeth Barrett. VP Research, Gartner. Another effective strategy is localizing your content.

Strategy 418

Strategy Media Survey Communications 418

ImPRessions - Crenshaw Communications

AUGUST 30, 2022

Time was, we’d have a full-blown PR strategy meeting, and employee recruitment would be in an internal comms section, reduced to a single bullet point in a slide deck. For any organization that prizes an engaged workforce and recruitment of talented and committed employees, their image as an employer is a make-or-break proposition.

Brand 347

Brand Branding Employee Interviews 347

Agility PR Solutions

SEPTEMBER 14, 2020

To provide greater insights into what consumers expect from brands, PAN ran a Dynata survey of 1,000 consumers to get their sentiment on what they expect from the companies they work at and buy from when it comes to […]. The post Employee expectations rise as brands address DEI initiatives appeared first on Agility PR Solutions.

Brand 78

Brand Branding Employee Survey 78

Agility PR Solutions

JANUARY 23, 2020

Millennial business leaders understand more than their predecessors that building trust with employees is a cornerstone of business success. Global leadership community YPO recently conducted a member survey designed to provide the chief executive perspective on the importance of […].

Employee 107

Employee Survey Leadership Community 107

Ronn Torossian

JUNE 23, 2020

Talk about a second wave of COVID-19 has refocused attention in some quarters about the future and consequences of allowing employees to work remotely. A recent survey of more than 800 employees in various […]. The post The Future of Remote Work appeared first on.

Survey 221

Survey Employee Agency Strategy 221

Communications Conversations

APRIL 30, 2018

A recent survey by Dynamic Signal brought some fairly interesting facts to light. Consider the following: Three out of four (75 percent) employees report wasting time to keep up with the constant dings, pings, chats and more. Pay close attention to the words used in responses in this survey: Overwhelmed. Constant dings.

Communications 94

Communications Employee Technology Corporate 94

PRSay

APRIL 26, 2022

For businesses, societal discord presents risks to corporate reputation, employee recruitment and organizational morale. Activists, employees and customers are demanding that companies take public stands on issues those parties consider important. But they may disagree with the stances companies end up taking.

Corporate 133

Corporate Report Reputation Survey 133

Communications Conversations

MARCH 6, 2020

Employees hold all the cards. Employers need to adapt in terms of what employees really want in the new economy. According to Ragan’s 2020 Salary and Workplace Culture Survey , employers seem to be going through the motions when it comes to attracting and retaining key talent. More satisfied and fulfilled employees?

Employee 78

Employee Real Estate Insurance Insurance 78

PRSay

JANUARY 13, 2023

Americans are divided on the question of whether businesses should take public stances on political and social issues, new surveys conducted by Gallup and Bentley University have found. The surveys showed that 48% of respondents say companies should take such stances, while 52% say companies should not.

Survey 88

Survey Corporate Publicity Internal 88

Sword and the Script

APRIL 27, 2019

Yes, it is according to 68% of PR professionals polled for the 2019 JOTW Communications Survey. That’s up 17% from the same survey last year. The 10 th annual survey polled an impressive ~2,000 reporters in 10 countries. The survey also revealed several other interesting statistics: Getting it right vs. getting it first.

Journalism 128

Journalism Survey Study Media Relations 128

Institute for Public Relations

MAY 19, 2023

Gallup researched how employee engagement and workplace elements impact organizational outcomes, profitability, productivity, and wellbeing. Quarterly surveys of 15,000 U.S. employees were conducted throughout 2022. 32% of full- and part-time employee respondents said they were engaged within the workplace.

Communications 52

Communications Internal International Employee 52

PRSay

AUGUST 8, 2022

In surveys, investors and professionals expect businesses to partner with the government to manage and overcome crises and major social changes. Many CEOs may not yet grasp that their under-40 employees likely expect them to address these issues head-on,” the report says. “In Does this particular issue impact your business operations?

Communications 178

Communications Survey Employee Corporate 178

Sword and the Script

JULY 13, 2021

By the looks of the 2021 JOTW Strategic Communications Survey results, that’s never been truer than today. Below are the top PR challenges in 2021, according to the survey: 40% said too many priorities. Miller was one of six outside contributors that helped analyze the survey results. 37% said cutting through the noise.

Communications 191

Communications Survey Education Agency 191

Sword and the Script

JUNE 6, 2023

Just 28% of 1,034 PR professionals surveyed by Muck Rack in March and April 2023 say they are using generative AI (gAI). Another 33% say they “plan to explore it” although the timeline was not clear in the survey results. That cohort certainly shouldn’t be counted as among those who are using AI, although it has been.

Pitching 103

Pitching Survey B2B Media 103

Institute for Public Relations

APRIL 28, 2023

USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. The surveys were conducted with the following groups:— 684 PR professionals.— — 509 U.S. — 496 U.S.-based

Reputation 59

Reputation Corporate Survey Financial 59

PRSay

MAY 3, 2023

Consumer demands for accountability and transparency are rising, while employee voices have gained influence since the pandemic. Communicators and investors agree that customer surveys are an important way to measure corporate reputation, the report finds.

Reputation 152

Reputation Corporate Report Social Media 152