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Leadership Doubt plagues top decision makers: Survey reveals even successful execs struggle with chronic doubt about their leadership

Agility PR Solutions

Throw in an unstable economic business […] The post Leadership Doubt plagues top decision makers: Survey reveals even successful execs struggle with chronic doubt about their leadership appeared first on Agility PR Solutions.

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7 takeaways from a study on B2B thought leadership; why it works or doesn’t

Sword and the Script

Thought leadership benefits B2B marketing in so many ways – awareness, consideration and even customer retention – but it can have adverse effects when it’s under-resourced and turns out to be light on substance The social media platform LinkedIn and the PR firm Edelman routinely team up to conduct surveys.

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Gender and Leadership in American Businesses

Institute for Public Relations

Pew Research Center analyzed Americans’ opinions on women in top business leadership positions and the obstacles they face in obtaining those roles. A survey of 5,057 U.S. — 65% of female … Continue reading Gender and Leadership in American Businesses → adults was conducted July 17-23, 2023.

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6 ways millennials are reshaping B2B marketing as they move into leadership roles

Sword and the Script

Today, millennials are increasingly holding leadership positions and their influence has extended from the product to the process of how these products are marketed and sold. Below are findings from the report, along with commentary and links to other supporting surveys I’ve previously written about or shared.

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Leadership Perspectives on Artificial Intelligence

Institute for Public Relations

A survey of 2,835 senior leaders (C-suite and board level) split equally between IT and line of business across 16 … Continue reading Leadership Perspectives on Artificial Intelligence →

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Survey: Workers Less Engaged, but Reluctant to Quit as Recession Looms

PRSay

Nearly a third of employees have become less engaged with their work, new surveys find. Surveys of more than 1,600 people, mostly office workers, show decreased engagement for 30 percent of fully remote employees, 31 percent of those with hybrid work arrangements and 30 percent of fully in-office workers.

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3 Simple Tips for Getting Better Coverage of Your Surveys

Sword and the Script

The point of surveys is to discover things you didn’t know previously not to artificially create a conclusion that readers should buy your product. I noticed a survey put out by a large technology company the other day. This is the type of survey you’d expect would get lots of coverage, but it didn’t. The point is discovery.

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