ImPRessions - Crenshaw Communications

FEBRUARY 15, 2022

A B2B PR firm looking to promote a specific idea or story might think first about pitching large, mainstream media outlets. The right media strategy hinges on understanding your industry or niche within it. Ask yourself the following questions : Is my company or client involved in philanthropy or community work?

B2B 366

B2B Media Pitching Leadership 366

ImPRessions - Crenshaw Communications

JULY 13, 2022

And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media. Here are some tips to both landing media interviews and making sure they’re successful. Securing media interest is only the first step. Plan Well and Double-Confirm.

Media 294

Media Trade Shows Travel Interviews 294

Agility PR Solutions

JULY 28, 2022

The community relations function is a key component of public relations. It focuses on managing the relationship between an organization and its host community. Community relations can be an effective […]. Community relations can be an effective […].

Community 86

Community Publicity Local Reputation 86

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. Establishing community-engagement goals When businesses embrace a community focus , they can gain a variety of benefits. Nevertheless, effective community engagement won’t take the same shape for every company.

Community 90

Community How To Marketing Data 90

Business Wire

MARCH 24, 2022

While big, breaking news stories will always be covered, Black media looks for and amplifies the holes in coverage related to their community. By generating those stories and using traditional, digital, and social channels, Black media puts that news front and center.

Blogging 347

Blogging Media Community Media Relations 347

Deirdre Breakenridge

APRIL 11, 2016

Social media participation in the financial services industry is expected to increase as social networks expand in the coming years. Understanding your business purpose and approach on social media is imperative and financial services companies are investing in their infrastructure, guidelines, and engagement best practices.

Financial 150

Financial Community Social Media Guidelines 150

Deirdre Breakenridge

OCTOBER 8, 2018

It’s a lot to encompass, so we’re going to dive into the topic to help communicators improve strategy, storytelling, and relationship building. ET the #PRStudChat community will gather for a Twitter chat focused on Digital Media and AI. Martin is a communications strategist and teaches digital strategy. PRStudChat.

Community 148

Community Big Data Media Resources 148

Deirdre Breakenridge

OCTOBER 5, 2016

ET, the #PRStudChat Community will gather to discuss PR, Twitter and Politics from local cities to the state houses to the national government, all while reaching and communicating to a global audience focused on this year’s election. There is a lot to learn (and will be learned) from this mainstream news channel. Read more.

Twitter 293

Twitter Community Ethics Radio 293

Cision

OCTOBER 2, 2017

In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole. For instance, big cities tend to have larger Hispanic communities, which affects the volume and type of media consumption.

Community 225

Community Pinterest Mobile Television 225

PRSay

AUGUST 25, 2020

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. Panelist Ben Finzel, president of RENEWPR, spoke about how the Black Lives Matter movement affects the LGBTQ community, especially the Black transgender community. “It

Community 152

Community Brand Branding Advertising 152

Cision

OCTOBER 5, 2017

Recently, Cision published the 2017 Global Social Journalism Study , conducted in partnership with Canterbury Christ Church University, which surveyed journalists on their social media habits, preferences and views. In this video, Baer asks and answers the question — Is Journalism About Building an Audience or Building a Community?

Journalism 210

Journalism Community Video Study 210

Cision

NOVEMBER 12, 2020

November is Native American Heritage Month and we have 10 news sites covering these communities that you need on your radar.

Community 156

Community Blogging Media 156

Agility PR Solutions

JULY 15, 2018

In the earliest days of my career, I was a media placement machine. The post How community relations can outpace even your best media hit appeared first on Agility PR Solutions. If the early-in-my-PR-career me were looking at the current me writing this article, he would either be laughing or looking at me incredulously.

Community 101

Community Media Writing Analysis 101

PRSay

JULY 9, 2020

As a Filipina American and member of the PRSA National Diversity & Inclusion Committee, I appreciated that our first webinar addressed what we, the Asian American & Pacific Islander (AAPI) community, have been dealing with since the COVID-19 outbreak began.

Community 123

Community Communications Transportation Employee 123

Cision

SEPTEMBER 8, 2015

PR is nothing without community. With social media, engaging with your community has become easier than ever. Social allows you to listen to what your audience needs and adjust strategies accordingly to develop a loyal community. Build community around your audience. Simplify your message. What’s in it for them?

Community 120

Community Social Media Reputation Creativity 120

Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 98

Local Community Ethics Education 98

Karen Freberg

JANUARY 26, 2019

We have seen many communities arise of course over the past few decades on social media. However, can communities serve as the new “next move” for social media professionals? How do I go about in creating a community? Some of these were based on my social media classes (ex. Why is this the case?

Social Media 61

Social Media Community Media Groups 61

Shift Communications

DECEMBER 14, 2022

A Q&A on Citrix’s Standout Social Media Campaign with Heath Rudduck, Chief Creative Officer. So, it was really about producing a piece of communication that showed the benefits of both. The outcome was the Citrix #DaaSJams social media video series. The #DaasJams social media campaign drove over 2 million site visits, 6.6

Community 78

Community B2B Social Media Video 78

Cision

JUNE 23, 2016

It takes more than a few posts and likes to build an online community, and it won’t happen overnight. ET, PR and social media expert Shonali Burke will share her tips on how to build, engage and motivate your community on social media to increase reach and grow brand awareness. You can do this very easily these days.

Community 159

Community Social Media Training Education 159

ImPRessions - Crenshaw Communications

JUNE 22, 2020

As most PR agencies know, social media is not just for B2C companies anymore. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. With an audience now younger than ever, B2B communications is almost fully digital. Reaching the right audience.

B2B 276

B2B Social Media Brand Branding 276

Cision

SEPTEMBER 22, 2015

If media relations is an arm of public relations, community management is another. A community grows your reach and influence. If those people like you and what you have to say, the community and loyalty grows. If those people like you and what you have to say, the community and loyalty grows. Where is it found?

Community 120

Community Guidelines Crisis Communications Instagram 120

Medianet Australia

JULY 9, 2023

2MFM continues to work diligently to understand and serve the unique needs of a rapidly growing and diverse community

Community 52

Community Radio Media 52

ImPRessions - Crenshaw Communications

JUNE 22, 2021

Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? For many, they continue to be the trinity of social media. But by the end of this year, an estimated 3 billion people will be using social media, and not just on those three sites. New platforms can work for B2B PR

B2B 405

B2B Social Media Media Instagram 405

PR for Anyone

AUGUST 11, 2021

But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The way I’ve shown you how to pitch the media is by NOT using a press release and making your pitches more personal. The post Pitch the Media appeared first on Christina Daves.

Pitching 223

Pitching Media Television How To 223

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Social media marketing and PR have recently become inseparable. That’s because social media plays a large role in most consumer and B2B PR programs. Organic content uses free social media tools to share posts, photos, videos, and stories with the people who already follow a given brand or individual. Here’s why.

Social Media 344

Social Media Media B2B Leadership 344

Stephen Waddington

APRIL 26, 2020

Communities responses such as The Bay Foodbank are stepping to provide support. I've created a community of practice to kick about ideas with people in my industry. The community is inspired by Tortoise Media's model of inviting members and subject matter experts into its newsroom. Apply your craft.”

Community 78

Community Crisis Financial Groups 78

Deirdre Breakenridge

NOVEMBER 24, 2015

Organizations need communication professionals who have a raised creative quotient. On November 17 th , the #PRStudChat community gathered to discuss the importance of Creative PR and taking the art of storytelling to a new level. However, social media communication adds a whole new dimension to your creative knowledge and skill set.

Creativity 150

Creativity Community Exercises Storytelling 150

Agility PR Solutions

JULY 4, 2023

In the modern era, where digital platforms shape business strategies and community perceptions, a new key player has emerged: digital PR in earned media. But to make a lasting impact, organizations need […] The post 7 ways your business or brand’s digital PR plays a role in earned media appeared first on Agility PR Solutions.

Digital PR 156

Digital PR Media Community Strategy 156

Communications Conversations

MAY 29, 2019

Last week, Hootsuite’s Ryan Holmes wrote an outstanding piece about how the rules of social media marketing have changed. While Holmes talked about how we’re in the midst of transitioning to a post-social-media landscape, I envision another stark trend: The comeback of community. You were building a community.

Viral 98

Viral Community Reddit Facebook 98

Deirdre Breakenridge

NOVEMBER 11, 2015

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. Uses social and content to amplify media placements. Jason Sprenger: Jason Sprenger is the president of Game Changer Communications.

Creativity 0

Creativity Community Storytelling Agency 0

OnePitch

FEBRUARY 28, 2024

We often share the PR mistakes or journalist pet peeves, but there’s a lot to love about PR and media relations. It’s February, and love is in the air. Recently, OnePitch held a meet-up event with journalists and PR professionals in New York City. We asked the question: “What do you love about PR?” Here's what they had to say:

Community 59

Community Meeting Media Relations Media 59

Waxing UnLyrical

APRIL 4, 2019

Communities have been around for centuries, however online communities have only been around for a few decades. According to Computerworld the first “online community” came about in 1973 when Talkomatic for the PLATO time-sharing system released a text-based group chat. Let’s get right to it, how to build your brand’s community.

Community 79

Community Customer Service System Guidelines 79

Cision

APRIL 10, 2015

Many PR pros who aim to get coverage in high-visibility media outlets and at a national level often overlook great opportunities available in their own communities. We’ve got three reasons why you should build up your niche community: 1. Local members of the media are on the lookout for attention-grabbing area news.

Community 120

Community Local Pitching Social Media 120

NewsWhip

SEPTEMBER 16, 2022

Just as August was coming to a close, Bank of America announced its new initiative to make buying a home easier and more affordable for Black and Hispanic/Latino communities, which includes zero-down-payment and zero-closing mortgages for first-time home buyers.

Banking 78

Banking Community Brand Branding 78

Cision

JUNE 8, 2016

Last week, I talked about how not listening on social media could seriously jeopardize your business. Now I want to step away from the importance of listening specifically to what’s being said about your brand and move toward paying attention to what’s happening on social media to grow your community. What Listening Does.

Community 120

Community Social Media Meeting Groups 120

The Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.

Social Media 162

Social Media Media Analysis Data 162

Axia PR

MARCH 12, 2024

In this episode, Holly Bishop joins On Top of PR host Jason Mudd to discuss why your company's social media isn’t working. She and Jason go into depth about how to avoid burnout for social media professionals, how to improve social media content, and why community engagement is so important. Tune in to learn more!

Social Media 71

Social Media Media Community Company 71