Cision

JULY 26, 2017

Facebook is unprecedented by nearly every measure for social platforms, except perhaps for engagement where its companion network Instagram (and its 700 million users ) excels. Paid Content (what can I measure and how granularly can I target audiences?). Paid Content (what can I measure and how granularly can I target audiences?).

Social Media 233

Social Media How To Insurance Insurance 233

Norton's Notes

JULY 29, 2015

His knowledge of the digital market as a disrupter for ‘business as usual’ has led him to be involved in debates about social media on BBC Radio Five Live, BBC Radio Ulster and BBC Radio Gloucestershire. Twitter’s approach to open data also makes measurement easy. Do you believe Marketing, PR, and SEO will merge into one?

Interviews 28

Interviews SEO Banking Radio 28

Critical Mention

MAY 25, 2022

The move combines Critical Mention’s media monitoring and media contact database tools with Onclusive’s suite of market-leading global media monitoring, measurement and management solutions. NEW YORK: Critical Mention has today announced that it will become part of Onclusive, a newly formed global partner for PR and communications success.

Technology 78

Technology Financial Corporate Reputation 78

Waxing UnLyrical

SEPTEMBER 7, 2010

A word of caution, though; if your business’ internal systems and/or processes are broken, there’s no amount of social media activity that can fix that, as Jen Zingsheim and Mark Story point out on last week’s Media Bullseye Radio Roundtable. (It’s pts Settings. Sign out Leave your comment here.

Social Media 58

Social Media Customer Service Media Tourism 58

Katie Paine's Measurement Blog

MAY 25, 2023

Our Measurement Vendor Selection Guide begins below. It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what.

Measurement 52

Measurement Communications Survey System 52

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web. Read it here.] [.]

Social Media 78

Social Media Web Media Measurement 78

Burrelles Fresh Ideas

JULY 25, 2023

Are certain outreach techniques, such as social media or radio ads, reaching customers more frequently? Related read: PR Measurement: An Integrated Approach There’s no mistaking that effectively reaching a target audience is the most important aspect of getting people to take a hard look at and possibly even purchase products.

Tools 74

Tools System How To Software 74

Waxing UnLyrical

NOVEMBER 11, 2010

I’m told my grandfather was stunned when he heard over the radio that there would be a blackout drill. While the war was primarily being fought on the Western front (since that’s where the India/Pakistan border is), all Indian bases were on alert. And not just that it would take place, but when and where. These fine folk did: Jan.

Facebook 105

Facebook Twitter Transportation Measurement 105

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. How do you recommend planning and measuring success? How do you recommend planning and measuring success?

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Waxing UnLyrical

DECEMBER 4, 2010

Radio Roundtable: Twitter-quitter Celebs, Facebook profile changes & Navy issue « Media Bullseye – A New Media and Communications Magazine says: December 8, 2010 at 4:11 pm [.] Tweets that mention Snapping at Synapses: Why Digital Death Sucks | Waxing UnLyrical -- Topsy.com says: December 8, 2010 at 11:33 am [.]

Facebook 93

Facebook Twitter Nonprofit Social Media 93

PR Fuel

NOVEMBER 2, 2021

Working with a PR company guarantees your releases will feature on top radio and TV stations and influential websites and social networks. Confirm through their website whether the company has enough experience to achieve measurable results. What’s more, most PR companies offer these packages to small business owners.

Writing 52

Writing System Automotive SEO 52

Sword and the Script

MARCH 3, 2020

Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. f) Measuring Kevin Akeroyd’s legacy at Cision via PRWeek and Sean Czarnecki. The addition of Meltwater and Cision marks the third partnership I’ve observed in 2020 for TVEyes.

Pitching 78

Pitching Instagram Survey Data 78

Cision

AUGUST 26, 2015

Influencer, marketing & social media pro, social selling expert, speaker, author, radio show host. Social Media Measurement 101 for Small Business [link] via @divahound | One to read! Influencer, business consultant, radio host, best-selling author, speaker, blogger . Jeff Sheehan – @JeffSheehan .

Social Media 120

Social Media Twitter Media Nonprofit 120

Buzzstream

MARCH 13, 2024

Digital PR covers many content types and strategies, but its goals align with SEO goals, so they play hand-in-hand. But, where SEO focuses mainly on quantitative metrics, digital PR can push more qualitative goals like brand reputation, which overlaps with traditional PR. So, with so many potential benefits, how is success measured?

Digital PR 71

Digital PR Construction Case Study SEO 71

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

DECEMBER 12, 2010

Did you know : This was the first song to be played live on a radio broadcast – in 1906. Did you know : Mariah Carey’s hit is the best-selling holiday ring tone in the U.S. O Holy Night , shared by Mary Barber and Martha Muzychka. What’s your favorite holiday song, and why? Or do you have more fun facts to add to the above?

Writing 60

Writing Measurement Tourism Twitter 60

Waxing UnLyrical

JANUARY 26, 2011

I think my opinion stems from my years of being a radio broadcaster. If I make a nice comment about my favorite TV or radio station on their blog/website, and they then use that in a promotional piece, I dont see that as being too far off of what Facebook is doing. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Facebook 107

Facebook Privacy Twitter Social Media 107

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. SEO, or search engine optimization, came into existence as a collection of strategies to make web content look like what the search engines wanted to find. Public Relation Tools for Measuring the Impact of Earned Media.

Publicity 70

Publicity Small Business Advertising Advertising 70

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. Learn their approach to strategy, operations, measurement, staffing and more. But why is podcasting important to PR and marketing professionals? 20) Mack Collier. Fan-Damn-Tastic Marketing Show.

Social Media 120

Social Media Marketing Pinterest Media 120

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. Metrics like average-top-of funnel-audience-viewing-time and new-brand-search-frequency will be incorporated to measure latent brand searches generated anew from social videos.

Social Media 91

Social Media Marketing Media Creativity 91

Stephen Waddington

DECEMBER 5, 2018

Search engine optimisation (SEO) has shifted towards the skillset of public relations in identifying and listening to audiences and creating content to earn attention. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale.

Media Relations 115

Media Relations Media Print Newspapers 115

PR in High Definition

NOVEMBER 28, 2016

Roosevelt was one of the first to utilise radio to influence potential voters nationwide; John F. Search and social will rule measurement. So how can we measure public opinion and progress? Re-evaluate how you measure your campaign progress. Franklin D.

Social Media 48

Social Media Media Twitter Survey 48