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The 22 Responsibilities of PR and What They Entail

Onclusive

Reputation management and crisis communications are not an airbag that goes off when something bad happens; they are a seatbelt your brand should always wear. Webinars, podcasts, online conferences and other digital format events have a tremendous reach and we expect them to continue to be important well beyond 2021.

Training 195
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How to Get Logo Localization Right

Critical Mention

Unless you are one of the “big boys” with an internationally recognized logo like Coca-Cola or McDonald’s, you’ll need to localize your logo for the foreign audience you seek. Reputable translation/localization services like The Word Point are a great resource. SCHEDULE A DEMO.

Local 65
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How McDonald’s has created a culture of real-time communication

NewsWhip

On February 16th Sean deGroot will join NewsWhip CEO Paul Quigley on a webinar hosted by PRWeek to share insights on how an iconic brand has significantly advanced its efforts to collect and analyze data in real time, and found success in the new way it communicates. You can register for the upcoming webinar here.

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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Young companies need to find ways to earn endorsements from a reputable third-party. If a new company’s brand name and an executive’s name turn up over and over at industry conferences, on podcasts or webinars, visibility and credibility will naturally grow in the minds of buyers. Drive differentiation – or establish a new category.

B2B 334
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The Importance of a Global Communications Strategy, Part 1

Presspage

To address these challenges, MEPRA Academy organized a webinar titled 'Navigating Global Communications Challenges: Beyond Translation for Successful Storytelling.' Local teams need guidance and framework to know what they can do, but they also need freedom to act locally in order to connect with local audiences."

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Increasing Your Media Coverage Through Storytelling

PRSay

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” The webinar is available for free to PRSA members. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. If so, how?

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Sometimes, the Ethical Choice Means Caring When Others Don’t

PRSay

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month. By then, our PR consultancy was serving top multinational companies and had built a good reputation in client services.

Ethics 158