Trending Sources

Why Most Local Social Media Management Fails

Spin Sucks

If you are like most local businesses, you must understand the importance of your social network. Let’s look at it this way: Say you own a local hardware store and you’ve just recently become a new parent. Find people in your local area and focus on them, connect with them.

Local 65

Homegrown: 5 Local Marketing Tactics for Small Businesses

Beyond PR

Thanks to a trifecta of trends, local marketing strategies offer today’s entrepreneur more opportunities than ever. If you are looking to draw in more customers and establish loyalty for generations to come, your local marketing efforts must be prioritized.

Five Tips to Grow Your Facebook Community

Spin Sucks

Someone recently told me they are the admin for their company’s Facebook page but didn’t know what to post about in order to help grow their community. We get this question all the time, “H ow can I grow my Facebook community ?” Community news.

Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. However, as a solo you are not restricted to working local.

Local 11

Applauding the community at the Fringe

PR Conversations

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. The social Fringe community.

3 Reasons to Build a Niche Community


Many PR pros who aim to get coverage in high-visibility media outlets and at a national level often overlook great opportunities available in their own communities. We’ve got three reasons why you should build up your niche community: 1. Local members of the media are on the lookout for attention-grabbing area news. As one local reporter put it in Cision’s State of the Media 2015 Report : It’s highly efficient for direct communication with contacts and viewers.

Winning better relations with the community

PR Conversations

By the time he wrote the chapter: Winning better relations with the community, a decade later, Irwin was a counselor servicing a number of leading corporations and industry groups. contributions to local charities.

4 Ways PR Pros Find Local Networking Opportunities


Here are four networking tips for building relationships within your community. Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. Or, if you have an advanced or premium account, input your desired locations (city, state or region) in the keyword search and receive emails from those seeking sources in your community. A great way to network with local influencers is to host your own event.

Local 14

The #PRStudChat Community Discusses PR Education and Learning on October 13th

PR Expanded

ET, the #PRStudChat community will gather to discuss PR education and learning in the classroom. PR professionals, educators and students will engage in a community discussion to share their perspectives on PR learning today. On Tuesday, October 13th at 8:30 p.m.

Monday Roundup: Celebrating Your Community

Waxing UnLyrical

” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. Social in the wild: Ben & Jerry’s goes local.

The Three “Ss” of a Successful Live Event

Spin Sucks

This makes it more difficult for you to get found and engage your community. We have a local pizzeria that is our pizza sponsor because they donate $500 worth of pizza to our networking event. That more than feeds everyone at our event, and the rest we drop off at a local shelter. .

Improve an Entire Community through Fundraising

Waxing UnLyrical

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts.

PRoust Questionnaire: Helen Reynolds

PR Conversations

I’m not into the details – I love the big idea, the creative problem solving and the community engagement but when it comes to implementing the nuts and bolts of a campaign, I just want someone else to sort it out.

Local 37

Honoring The Heroes Among Us – How the Orlando PR Community Responded to the Pulse Nightclub Shooting


In discussing with the president of the local Florida Public Relations Association chapter, we decided that we could do something for our friends, and I set out to plan that special event. They helped tell the stories of the victims, the heroes and the impact on the community as a whole.

NCAA says locales with discriminatory laws can’t host major events

PR Daily

The announcement, made during the board’s quarterly meeting in Indianapolis, comes after North Carolina and Mississippi passed “freedom of religion” laws, which critics say are discriminatory toward the LGBT community.

What A Dog’s Cancer Taught Me About Community

Waxing UnLyrical

Suzy underwent a second surgery fairly quickly (the first was done less than a week after we first saw the tumor, to excise it from her mouth)—this second one was a “partial mandibulectomy ,” which means part of her jaw was removed to ensure there were no local cancer cells left.

Monday Roundup: Caring Through Community

Waxing UnLyrical

How do we meaningfully build and celebrate communities? An energized community can give your cause (or campaign) just the right amount fuel to make a difference, no matter how large or small it is. But when done right, community building efforts don’t just pay off for your community, but for your organization as well. So: how can you harness the power of community to do good as well as make good this quarter? Remarkable Local America: Trash on Your Back.

Web 1

Boston Search Engine Marketing Community Resources

PR Communications

This post features all of the local Search Engine Marketing organizations and communities in the greater Boston and New England area. Boston has long been an important city for Search Engine Marketing, PubCon held their first major conference here in 2003 and Search Engine Strategies was held in March of 2003 as well. The Search Engine Professionals Organization is based in the Greater Boston area, plus many SEO agencies call greater Boston home.


Social Media and Its Effect On Suicide

Spin Sucks

If you ever have a friend who demonstrates life-threatening depression (online or off), call your local authorities, alert the National Suicide Prevention Lifeline , and get them some help!

Get IN Chicago

6 A.M.

I had a dinner at my home on Wednesday for friends from the media and business community so that Irving could explain her rationale for the initial grants and her future plans. Many community-based groups are quite small; they can only take on 50-100 youth at this time.

Celebrating Women’s History Month

Waxing UnLyrical

The grandmoms who teach young women important lessons , or devote time to improving their local communities. Community Building Events Karelyn Lambert Social Media empowered women facebook event inspiring women women's history month

Local 38

Global Social Media for Local Social Good


Global presenters shared incredibly powerful ideas with Social Media Club Chicago's community. Global Social Media for Local Social Good. Social Media Club [SMC] is a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. The post Global Social Media for Local Social Good appeared first on WIRED [Personality + Reputation] Works. How does social media change the world - in good ways?

The #PRStudChat Community Discusses PR, Twitter & Politics on Tuesday, October 11th

PR Expanded

ET, the #PRStudChat Community will gather to discuss PR, Twitter and Politics from local cities to the state houses to the national government, all while reaching and communicating to a global audience focused on this year’s election.

Five Ways Pie and Social Media Helped Build Community

Spin Sucks

It may sound funny, but I have a true story of how pie and social media helped build community. In a strange convergence of personal interest and professional passion, I helped develop a local pie festival that began with a challenge on Twitter. helped the community grow quickly.

The community I virtually forgot

The Blueballroom

The St Martin’s Day procession I attended last night was a reminder that, despite the emphasis on connecting online in my own life, there is a real-world community in my local neighbourhood. There were sweets for the children from smiling local residents and shop owners.

3 Reasons Small Business Needs Social Media

Shift Communications

You try to find information on a local business through social media, only to find a few accounts frozen in time. Blogging Community Data Data-Driven PR Social Media Strategy Technology Tools Twitter Uncategorized analytics business Facebook media small social strategies strategy

PR debacle: Not-so-secret report topples local police chief

Tough Sledding

It all came apart when the community learned, pretty much without warning, that its local crime-fighting hero was a self-centered bully and a sexist boss who abused his staff. Day after day, the chief’s mistreatment of subordinates was spotlighted in local news media. A scandalous story unfolded in my neighborhood in recent weeks.

5 Benefits Of Hyperlocal PR

ImPRessions - Crenshaw Communications

” An extremely local approach can support business goals nicely, particularly for national brands with dozens, if not hundreds, of local outlets, or services focused on very specific segments of an industry or demographic. Here are five benefits to the hyper-local PR approach.

Crisis Avoidance Strategy: Neighbour of Choice

Melissa Agnes

Let’s face it, a crisis is when you’ll need the benefit of the doubt and the community’s conviction that something bad just happened to generally good people (you being the “good people” hopefully). How about part time jobs for local teens coupled with safety courses?

Crowdsourcing Human Rights

6 A.M.

In order to work in a credible manner with public officials, local leaders and labor unions, it is essential for companies to identify and organize potential supporters in advance of a crisis or legislative impasse. community david keyes human rights

Mastodon: Here to stay or DOA?

Holtz Communication + Technology

As Wikipedia puts it , “GNU social seeks to provide the potential for open, inter-service and distributed communications between microblogging communities. It also reminds me of the old FidoNet, which fueled community messaging back in the old bulletin board system (BBS) days.

Who’s on Your Cheering Squad?

Waxing UnLyrical

It’s because of those things that business owners need to build their own cheerleading squads , their own communities. Business owners who are interested in building a squad may do so locally. The local culture may not be welcoming. Guest post by Erin Feldman.

Local 18

4 Things We Can Learn from PR Practitioners in Africa


Make friends with local influencers. For this reason, South African professionals in particular have become adept at making friends with local influencers. In rural parts of Africa, local influencers are often the village chiefs. That’s one thing that our communities love.”.

3 Reasons Small Business Needs Social Media

Shift Communications

You try to find information on a local business through social media, only to find a few accounts frozen in time. Blogging Community Data Data-Driven PR Social Media Strategy Technology Tools Twitter Uncategorized analytics business Facebook media small social strategies strategy

Work on what matters: the start of my social sabbatical

Frederik Vincx

In the next twelve months I’m broadening my horizon to become aware of the problems in my community that need solving. What I do need is a lengthy search of the world to look for problems that matter to me and to my community. Local: benefiting my local community in Brussels.

Vanity Metrics Turn Breaking News Into A Giant Popularity Contest

Rock the Status Quo

These are vanity metrics, and a great explanation for why breaking news is gradually becoming more about repurposing entertainment currently popular on social media, instead of local news. What would happen if success of a story for a local news station were measured on local impact?

Local 38

Honoring The Heroes Among Us – How the Orlando PR Community Responded to the Pulse Nightclub Shooting


PR professionals from the local hospital systems, spokespersons for local municipalities and emergency management agencies, representatives from the local blood bank, and PR representation of the nightclub, among others, stepped up to perform the critical function of communicating at a time of extreme uncertainty. They helped tell the stories of the victims, the heroes and the impact on the community as a whole.

2017 Nonprofit Challenge Winner – The Results Are In


We’re excited to announce that On-The-Move Community Integration is the winner of the 2017 Nonprofit Challenge, marking the start of our one-year partnership with the organization. An employment placement program that enables job-seekers to find work and share their skills with the community.

Responding (Or Not) to Blog Comments

Spin Sucks

If you’re like Mitch and you write for yourself, building community and replying to blog comments isn’t as important. Take, for instance, the conversation we had a couple of weeks ago about Warren Buffet buying 63 local newspapers because they’re cashflow positive.

Small Businesses Have a Unique Opportunity in Social Media

Spin Sucks

Heck, if you’re local, he’ll even deliver it right to your home or restaurant. What Meesch Is Doing Well: Local Outreach. She actively posts local happenings and encourages their fan base to share on their personal profiles.