PRSay

AUGUST 3, 2022

If you saw him play or stood next to him during a presentation training session in your office on lower Fifth Avenue, you would swear he was taller than the 6-10 listed in the program. But working with him on presentation training, I did learn several valuable lessons that I have, hopefully, been able to incorporate into my life.

Training 141

Training Media Training Crisis Communications Writing 141

ImPRessions - Crenshaw Communications

JUNE 20, 2019

While such content is meant to earn media coverage, PR pros also routinely create collateral for owned media like blog posts, white papers, social posts, and case studies. Leadership events. Media training. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep.

Agency 188

Agency Publicity Media Training Training 188

ImPRessions - Crenshaw Communications

JUNE 10, 2016

Those seeking public relations services often pigeonhole it into media relations. Here are just a few: High-level media training. The best media training sessions train the entire team, starting at the top. Thought leadership events. Brand perception audits. Long-form content.

Media Relations 120

Media Relations Agency Media Training Training 120

ImPRessions - Crenshaw Communications

JUNE 1, 2021

At the same time, having a terrific media spokesperson who can nail the messaging, handle tough questions and make business or technical language accessible isn’t always easy. . While some executives are born to be media resources, and they’re every PR person’s dream.

Interviews 268

Interviews Media Construction Report 268

Onclusive

FEBRUARY 11, 2021

No matter who speaks on behalf of your organization, it’s a good idea to provide some media training and practice. Once the startup has a sustained need for PR or a specific push that requires a lot of outreach, leadership should connect with an agency partner. . Identify When and How to Go Pro.

How To 221

How To Media Training Storytelling Financial 221

Sword and the Script

JULY 12, 2016

Thinking through ramifications in the heat of the moment is a pitfall sure to make things worse, and perhaps is also a contributing factor when leadership trips on words. As for management, it’s worthwhile to invest in classical media training before a crisis occurs.

Study 60

Study Leadership Crisis Crisis Communications 60

PRSay

MARCH 19, 2020

Ken Scudder has provided media training, presentation training, crisis communications training and consulting, as well as writing and editing, to business leaders, celebrities and politicians for more than 20 years. And remember… Lock your office door ! Contact him at mail@kenscudder.com or kenscudder.com.

Interviews 210

Interviews Video Meeting Skype 210

Konnect Agency

NOVEMBER 8, 2021

A PR agency provides ultimate media training for investors to ensure your accomplishments are showcased how you envision them. A PR agency provides media guidance and training to ensure key messaging is always aligned and media are able to highlight your current and future successes. Set-Up For Long-Term Success.

Agency 98

Agency Financial Media Training Training 98

Melissa Agnes

AUGUST 15, 2016

Because successful crisis management often requires an appearance, in some capacity, by the organization’s leadership. So what does this mean for your crisis preparedness?

Crisis 100

Crisis Crisis Management How To Leadership 100

Reputation Us

JUNE 23, 2019

” We partner with companies across many industries to develop comprehensive crisis communication plans, train executives and key staff to communicate effectively before, during and after a crisis. EXECUTIVE & STAFF TRAINING. Mock crisis drills with staff and leadership to observe reactions in a simulated crisis.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

ImPRessions - Crenshaw Communications

NOVEMBER 1, 2016

Despite intense media training, our spokesperson could not keep the _ __ straight in an interview. media monitoring. thought leadership. The thought leadership program we put together for this B2B assignment is showing great results. key messages. background. pre-pitching. briefing doc. attribution. boilerplate.

Publicity 120

Publicity Media Training Interviews B2B 120

ImPRessions - Crenshaw Communications

JULY 19, 2018

He’s now blaming the marketing agency involved in a media training session for goading him into uttering a racist word. Munster advises Musk to ignore short sellers and reminds him that the perception of “think-skinned and short-tempered” leadership is not helpful to his company. It starts with an apology.

Leadership 136

Leadership Media Training Employee Travel 136

Deirdre Breakenridge

NOVEMBER 16, 2021

Interviewing with the media has changed over the years. I remember training executives on how to show up with their messages and talking points. However, today the media is different.

Ethics 195

Ethics Interviews Media Print 195

Melissa Agnes

FEBRUARY 19, 2014

You can’t erase a lack of leadership in a crisis and a complete and total let-down that resulted in millions worth of lost partnerships. On the plus side for Deen, she does still have a plethora of loyal fans eagerly awaiting what’s to come – not to mention a huge bankroll of millions to help her launch her new enterprise.

Crisis 245

Crisis Crisis Management Case Study Enterprise 245

PRSay

MARCH 25, 2019

Make sure you invest in secure communications systems and training (don’t assume your employees know better than to click that “reset password” link in that shady email), and create a corporate culture that values your staff. Work to eliminate both accidental and intentional leaks.

Internal 155

Internal International Communications Employee 155

ImPRessions - Crenshaw Communications

AUGUST 9, 2018

If an early-stage company or startup feels it just doesn’t need a PR agency partner to help develop communication strategy and it has little need for overall reputation management, messaging, thought leadership, media training, or other benefits of a PR services partnership , then a simple pay-to-play publicity package may suffice.

System 220

System Agency Media Training Reputation 220

PR News

JUNE 26, 2016

The post Your Half-Year PR Leadership Checklist: 7 Important Reminders for Communicators appeared first on PR News Blog. Which is to say: you still have another five solid months to make this your best year ever as a communicator. First, you’ll need to take stock of what you and your team have… Continued.

Leadership 90

Leadership Communications Blogging Brand 90

Deirdre Breakenridge

MARCH 5, 2019

Martin Waxman, MCM, APR, leads digital and social media training and workshops, is a communications strategist and teaches digital strategy. About Martin Waxman. He’s CMO of Spin Sucks, co-founder of three PR agencies, and runs a consultancy. He’s worked in the industry for 25+ years.

Communications 208

Communications Analytics Social Media Media Training 208

Konnect Agency

JUNE 22, 2023

It’s important to note that while your social media messaging will differ from our media relations messaging during a crisis all facets of the overall strategy should align. Prepare for the Unexpected Overall, a crisis communications plan is a crucial strategy that every organization should have in place.

Crisis Communications 52

Crisis Communications Crisis Agency Communications 52

PRSay

MARCH 9, 2017

Best of all, the leadership and legal team can read the language on a sunny day, long before the documents will ever get used. Fourth, put your public relations and leadership team through the paces with a realistic, anxiety rich, drill at least once a year. On average, it takes 10 minutes to make the edits and issue the release.

Crisis Communications 158

Crisis Communications Social Media Crisis Communications 158

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Will it likely be friendly or combative?

Media Training 180

Media Training Training Interviews Media 180

PRSay

NOVEMBER 2, 2017

In 2010, PRSA commissioned a study conducted by MWW and Kelton to explore the gap for strategic communications training in MBA programs. The findings revealed that 98 percent of executives agreed that most MBA instructions lack the necessary reputation management and communications strategy training.

Communications 116

Communications Case Study Training Reputation 116

ImPRessions - Crenshaw Communications

MARCH 17, 2017

For thought leadership campaigns, PR teams put together interesting content like blogs, white papers or bylined articles for clients on subjects as varied as clean energy and construction. Being tech-savvy also includes using WordPress for website hosting and blog posting as well as the basics behind all the social media platforms.

Training 159

Training Pitching Writing Video 159

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. Demonstrate thought leadership. . Nothing in public relations is quite as rewarding as securing an important interview for a client. Today’s executives must come across as industry experts.

Interviews 206

Interviews Media Advertising Advertising 206

PRSay

OCTOBER 13, 2021

Somewhere in the organization is someone who represents that audience” and can undergo media training. To further enhance trust, choose the right spokespeople, Shaw advised. Think about the audience you’re trying to reach.

Communications 148

Communications Pharmaceuticals Corporate Film 148

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

Internal marketing folks should be researching and vetting PR firms in the early stages of a product or service launch; looking for agencies with similar experience and capabilities; and developing a short list for leadership to meet ahead of important dates in the product life cycle. Unfounded rumors are surfacing about the company. .

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Lack of preparation for a media interview. Some CEOs and others in leadership positions shun the idea of media training. Agency teams should take the time to explain, based on personal experience and expertise, why a story will or won’t work and where possible, how to take a bland or unworkable pitch and improve it.

Skype 170

Skype Interviews Crisis Communications Crisis 170

PRSay

AUGUST 30, 2022

And it starts with candid PR counsel and media training. Perhaps help them train for new jobs or upgrade their professional certifications. Merrie Spaeth was President Reagan’s director of media relations and now leads a team of communications consultants as president of Spaeth Communications, Inc. , Give employees hope.

Employee 86

Employee Real Estate Video Internal 86

Prohibition

JANUARY 24, 2022

During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. We offer communication spokesperson training support. Prohibition PR also provide value by training your employees and spokesperson for your brand.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

PRSay

APRIL 19, 2019

I was too scared to speak to anyone before the training, so at the appointed time I just burst through the door and blurted out my memorized opening line. Paid training gigs soon followed, then multiplied. Maybe you want to dedicate more time to training or attend a conference. Makes me laugh now.

Hotels 131

Hotels Training Viral Pitching 131

Deirdre Breakenridge

OCTOBER 8, 2018

ET the #PRStudChat community will gather for a Twitter chat focused on Digital Media and AI. Our special guest driving the discussion will be Martin Waxman, APR, who leads digital and social media training and workshops. Martin is a communications strategist and teaches digital strategy.

Community 148

Community Big Data Media Resources 148

Communications Conversations

SEPTEMBER 10, 2020

I spend a good chunk of my time on media relations and pitching. Part of this is media training our general managers, personal trainers and other experts to get them ready to go on camera. We really have an embarrassment of riches when it comes to energetic and smart people at Life Time for media.

Radio 167

Radio Journalism Interviews Energy 167

PRSay

AUGUST 31, 2020

Working with a former investigative correspondent for NBC News, Paquin and her team gave Bostock and his legal counsel in-depth media training “to make sure that they would understand what it was like to be in front of the camera,” and how to convey emotions “in a way that people could really understand and [thus] humanize the issue.”.

Communications 86

Communications Media Training System Training 86

Communications Conversations

JANUARY 23, 2018

In my interactions with Cydney over the years, I’ve always found her to be uber professional, smarter than hell and yet easy-going (she was a great “professor” at our recent sparked social media training!). Especially given his new role as founder of Fahren , a digital leadership consultancy.

Social Media 141

Social Media Media Marketing Leadership 141

Waxing UnLyrical

APRIL 11, 2012

Invest in getting your spokesperson(s) media trained. Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode. Take the time to develop a crisis communications plan.

Media Training 70

Media Training Crisis Training Crisis Communications 70

wiredPRworks

JANUARY 3, 2018

CoryWest Media’s services include marketing audits, scalable content marketing plans, personal and company-wide LinkedIn makeovers, event marketing strategies and production, executive coaching, and customized live or online social media trainings.

Trends 40

Trends Insurance Insurance Marketing 40

Barokas

DECEMBER 5, 2019

If your spokesperson has completed media training, but still struggles to keep reporters engaged or tell the brand story in a way that resonates, don’t be afraid to find someone else to step in. A charismatic, media-darling mid-level exec is better than a guarded or overworked CEO any day. Does it include thought leadership?

Strategy 78

Strategy Media Storytelling Pinterest 78