Solo PR Pro

MAY 10, 2022

Make sure you have all the bases below covered before you start pitching: Verticals and industries. If your pitch references original data, statistics or infographics, add it all to a Google Drive folder or Dropbox and share the link in your pitch email. They could also be a local radio host, podcaster or blogger.

Pitching 58

Pitching Media Journalism Data 58

PR Fuel

MARCH 19, 2021

Your goal is to have the journalist contact you, which may result in a print/online article or TV/Radio interview. Images, videos, and infographics are other effective pictorial illustrations that can bring the story to life. We write and distribute press releases to key industry influencers, journalists, and publications.

Small Business 84

Small Business Writing Engineering Infographics 84

Contently - Strategy

MARCH 5, 2024

Mastercard created a 3D spatial audio experience for live sports, which allowed blind and low-vision audiences to experience the Australian Open through the radio. Ask The Content Strategist: FAQs Q: What are notable trends or emerging strategies in content marketing specific to the financial industry?

Financial 52

Financial Content Marketing Examples Banking 52

PR Fuel

NOVEMBER 2, 2021

Working with a PR company guarantees your releases will feature on top radio and TV stations and influential websites and social networks. Thus, you want a company that allows embedding images, infographics, and video clips in your releases, especially if you’re marketing a specific product. By Industry. Multimedia Embed.

Writing 52

Writing System Automotive SEO 52

Critical Mention

OCTOBER 24, 2019

Our take on HubSpot: HubSpot delivers wonderful content, infographics and templates to help guide your marketing techniques. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Until next time! Critical Mention. SCHEDULE A DEMO. Priscilla Osorio.

Blogging 68

Blogging Education Resources Creativity 68

Waxing UnLyrical

SEPTEMBER 23, 2015

With such a huge chunk of the audience online, it becomes increasingly important to reach them outside of the traditional ways of communicating (newspapers/magazines/TV/radio). Here are some compelling PR trends executives need to adapt to if they want to stay relevant in the industry in the long run: 1. In closing.

Google 40

Google Trends Community Twitter 40

Beyond PR

MAY 17, 2018

A lot has changed over the last 12 years — Forsythe is now director of editorial video at McClatchy — with many newsrooms, including McClatchy’s, wanting their journalists to shoot video, find photographs, incorporate infographics and more into their work when they can. Use Multimedia to Tell a Better Story.

Infographics 54

Infographics Print Video Real Estate 54

Beyond PR

JUNE 2, 2017

If you know your industry, then you know your competitors. In fact the more traditional the industry, the less likely they will innovate. Do they rank well for keywords and phrases in your industry niche? The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

Real Estate 57

Real Estate How To Web Case Study 57

Norton's Notes

JULY 17, 2014

So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. The media industry has also adapted – albeit slowly – its practices to use it as a credible source/resource to help find leads and qualify stories. Several years have now passed since the birth of Web 2.0

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Waxing UnLyrical

MAY 27, 2016

Earned media coverage included a 60-second spot on WHO-TV, as well as mentions in the Des Moines Register and the highest rated FM radio station More 104.1. In order to help educate the public on how duck adoptions help YESS, we created several infographics and videos that we posted throughout the months leading up to the race.

Media Relations 50

Media Relations Social Media Media Real Estate 50

PR Fuel

MARCH 17, 2020

Television and radio’s quick ads made it fall from favor for a few decades. It might mean providing quick tips in a video or on an infographic. Depending on the industry and audience, you might share personal anecdotes or successes to put a face on the people behind the business. A Long-Term Strategy: Content Marketing.

Publicity 62

Publicity Small Business Advertising Advertising 62

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV.

Digital PR 71

Digital PR Construction Case Study SEO 71

Sword and the Script

JUNE 4, 2019

A PDF copy of the report runs nearly $5k, so I have not read the report, however, veteran reporter Richard Carufel did an informative piece for the Bulldog Reporter : Citing the study, he writes the industry grew to more than $4.1 Muck Rack polled about 800 PR pros for a survey about the state of the industry. Learn more: CNBC.

Software 106

Software Reddit Marketing Survey 106

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? No one knows our company or industry and its audiences better than the PR and marketing professionals who live and breathe their brands every single day.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

NewsWhip

MAY 27, 2021

She has orchestrated a myriad of high-profile earned media programs that reach a range of patient/caregiver, HCP and industry/business audiences for both emerging biotech and well-stablished pharma clients. The implication is that the industry needs to be where consumers were going during COVID. Talking Points.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

DECEMBER 5, 2018

A brief history of publicity In my view the public relations industry took a wrong turn in the 1950s. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. These tools are the modern equivalent of the little black book.

Media Relations 115

Media Relations Media Print Newspapers 115