PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Here are the nine tips you need when learning how to write a press release. Consider: Newspapers. Not sure where to start? Consider the Angle.

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Writing How To Media Guidelines 88

Bianchi Biz Blog

APRIL 18, 2022

I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity. I’ve interviewed a lot of famous people, but he was a real pleasure to talk to.

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Meeting Automotive Media Newspapers 78

Waxing UnLyrical

JULY 10, 2013

We love following up with them after pitching an interview/story idea. How about we stop doing all this, and maybe engage with them differently , keeping both the media and PR professionals happy? “Now that we have social media, how about replacing that with a Twitter pitch?”

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Pitching Twitter Social Media Agency 88

MaccaPR

APRIL 18, 2017

Now that I’ve morphed from journalist to public relations guy, I’m aware of how vital it is to target precisely the right reporter – so you avoid becoming the PR pro who pitches the launch of a new Caramel Coconut Cherry ice cream flavor to a reporter who is dedicated to covering Islamic fundamentalism in Qatar.

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How To YouTube Pitching LinkedIn 121

PRSay

JANUARY 19, 2017

the number of pitches they send out) with working hard at their jobs. Here’s the thing—most of the pitches I receive for Spin Sucks are ice cold. If you’re sending cold pitches to journalists without building relationships with them first, you’re wasting your time. If only it were that simple!

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Pitching Newspapers Writing Social Media 60

Buzzstream

FEBRUARY 27, 2024

You’ve just completed a great new study, and you’re keen to get journalists to cover your findings, but how do you do that? Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. What is a Media Pitch?

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Pitching Writing Film How To 83

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . Work with your PR representatives to define your stories and pitches. Monthly publications are on a different schedule than daily newspapers. Prepare for your media interviews.

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How To Newspapers Print Interviews 40

Bianchi Biz Blog

AUGUST 21, 2023

We are here to educate fluid power engineers on how to design and maintain efficient, reliable hydraulic and pneumatic systems so getting them the stories that help with that is necessary. How long have you been in journalism and how did you get started? What advice do you have for PR people that want to pitch you?

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Meeting Automotive Engineering Journalism 72

The Hoffman Agency

FEBRUARY 1, 2021

It also involves us as PR professionals knowing the particular journalist we’re pitching it to — what’s their passion area and what are they focusing on right now? Securing coverage in top-tier publications is Definitely Not Easy — be it national newspapers, industry-leading trade magazines, technology and lifestyle “super-brands.”

Publicity 36

Publicity How To Agency Pitching 36

Bianchi Biz Blog

NOVEMBER 16, 2020

Every part of the industry has had to recalibrate and figure out how to design, build, sell and advertise vehicles in this new environment. I recently did a piece that gave a behind-the-scenes look at how FCA’s user-experience team has had to fine-tune the new Uconnect 5 infotainment system during the pandemic while everyone works from home.

Automotive 92

Automotive Meeting Report Media 92

Bianchi Biz Blog

JANUARY 10, 2022

Those experiences helped shape my world view and taught me how to report in difficult situations with patience and empathy, which is a practice I try to take to every story. My first non-school newspaper gig was at the China Daily in 2013. What advice do you have for PR people that want to pitch you?

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Meeting Report Automotive Media 74

Cision

MAY 4, 2016

Before you pitch a journalist, you must think about how your story adds value for your audience. In this interview, Rich shares the similarities between journalists and communication professionals, the steps to developing a successful media strategy and how to build strong relationships with journalists. Everyone wins.

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Newspapers Journalism Pitching Report 120

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. This awesome blog is a how-to for brands looking to package and distribute the best stories from within their organizations. The Cision Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

Barokas

NOVEMBER 1, 2017

Give me a new product or a service and I’ll give you a press release and several different pitch angles. You learn to value the art of the pitch (and subject line). Reporters always say they receive hundreds of pitches a day, but they aren’t kidding. You learn to how to write for an audience.

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Report Fashion Pitching Journalism 68

Cision

JUNE 21, 2016

In this interview, Morgan discusses the importance of having a social presence, how to keep your digital community engaged and why the fundamentals of public relations will never change. Going into college I just knew that I would be a reporter at a newspaper. What drew you to the field of PR?

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Social Media Newspapers Reputation Community 227

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” In today’s media environment, pitching reporters and editors has become a lost art. Sure, go after The New York Times as your boss asked, but don’t forget your local newspapers, TV and radio stations.

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Storytelling Media Nonprofit Government 163

Cision

AUGUST 11, 2016

In this interview, Howard discusses the challenges facing casino gaming companies, how to deliver an effective message and how to adapt to the immediacy of the media. How did you get your start in corporate communications? It’s rare nowadays that the morning newspaper or the evening news telecast breaks a story.

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Corporate Airlines Financial Journalism 0

Mora Communications

MAY 7, 2015

Whereas you don’t approach a blogger in the same way you would the editor of a newspaper, your presentation still needs to include the same basic compelling elements. I knew he had interviewed quite a few PR firms before he signed with us and I asked him what steered him in our direction. Don’t pitch ideas, pitch stories.

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Social Media Newspapers Media Pitching 49

Bianchi Biz Blog

APRIL 5, 2021

I learned how to cover political/business/labor corruption and I learned how to cover corporate bankruptcies. Francis de Sales High School in Toledo, Ohio, where I spent four years working on the student newspaper, The Lance , finishing up as editor-in-chief in 1983. What advice do you have for PR people that want to pitch you?

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Automotive Web Meeting Media 65

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. If you do this, you just might get a phone call that requests an interview. How to Write the Best Press Release? No Sales Pitch. Newsworthy.

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Engineering Writing Social Media Tools 128

Mora Communications

OCTOBER 23, 2017

If they’ve been covered in a radio or magazine interview, or on TV, many simply wait for sales to materialize right after the fact. Many PR firms don’t advise client on how to best utilize and maximize their media coverage. It goes over how to effectively utilize your media in your overall marketing.

Marketing 40

Marketing Radio Interviews Newspapers 40

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. How do you help brands create communication that inspires action? If you can pack your pitch into 140 characters, do it.

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PR Fuel

DECEMBER 10, 2020

Did you know most newspapers publish upwards of 200 articles a day ? Now you need to know how to write a press release that will catch journalists’ attention. If you’re pitching to local media, then think about the local angle. The problem may be that you’re pitching to the wrong people. Keep It Short and Simple.

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Media Local Newspapers Pitching 52

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Ahead of his morning keynote on June 23, Thurston discusses his reaction to the show’s success, how to find yourself in the great outdoors and the marketing powers of PBS affiliates.

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Storytelling Tourism Travel Local 60

Cision

FEBRUARY 17, 2016

In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. How did you get your start in PR? Learn how to build a brand journalism strategy with our free white paper! Yet, it can still be extremely powerful.

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Policies Internal International Public Affairs 120

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. That got a big “check&# from me.

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Publicity How To Course Facebook 90

Waxing UnLyrical

MAY 27, 2011

So I was asked to interview six PR pros who would work to expand the brand and product exposure, primarily from a publicity point of view. Here’s what we were looking for and tips on rocking the interview: 1. I interviewed people around the US with only two of the six in Southern California. Is location important?

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Brand Branding Local Interviews 70

PR for Anyone

JUNE 29, 2021

How to Be on TV Shows: Think about what is going on in the world right now, what is trending, what holidays are coming up and think about how you can pitch a story around that. Why this pitch appealed to the media : The news at this time were mostly putting stories out that revolved around COVID-19 information.

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Pitching Skype Healthcare Guidelines 130

Flatiron Communications

JULY 5, 2022

My role was to keep the startup founders’ strict two-minute elevator pitches flowing — for three hours — which worked out to roughly 17 presentations/hour, including interstitials! I split my time in the vast Enercare Center between hosting duties, interviewing select attendees for this publication, and catching a few of the sessions.

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Conference Journalism Web Comparison 36

Bianchi Biz Blog

AUGUST 7, 2023

I was the news editor of a small daily newspaper in Alabama. My wife worked for the same newspaper at the time, and she stopped by their house to pick up some photos that we ran with the story, and she was warmly greeted. Metro weekly newspaper that no longer exists. What advice do you have for PR people that want to pitch you?

Journalism 79

Journalism Meeting Newspapers Automotive 79

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. Out of all of the professions in the world, how did you choose public relations? Maxim: It came naturally.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. She’s done an extensive survey and in-dedpth interviews. On top of all that, she has also served as a DJ for the campus radio station, feature writer for both the student newspaper and yearbook, and as a sports nutrition PR intern.

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Sports Leadership Internal International 0

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. Giving an interview about how you won the town’s barbecue competition. When the podcast or interview is published, you get free publicity. How to Get Your Story on the News. .” What is it?

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Publicity Small Business Advertising Advertising 70

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. I also really enjoy media coaching and teaching people how to shoot and edit videos on their phones. My job boils down to figuring out how to get my clients in front of the right eyeballs in meaningful and memorable ways. But, in general, reporters don’t want a product pitch on a press release.

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Media Journalism Report Video 112

PR Fuel

NOVEMBER 28, 2020

So how can you ensure that more journalists read — and accept — your press releases and PR pitches? Read on about how this easy tool can transform your brand’s marketing strategy. How to Build a Media List. Newspapers? Most newspapers and digital news sites include author names near the top of the story.

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Media Newspapers Pitching Blogging 52

PR 20/20

FEBRUARY 6, 2020

Based on the title of this post, you know how: Podcasts. If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. It’s the golden age of podcasts. Where to start: 8/26/2019 You 2.0:

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Marketing Conference Content Marketing Agency 74

Journalistics

MARCH 2, 2013

No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Writing proficiency will be the difference between you getting a second interview and a rejection letter. You might want to “check-in” on Foursquare – or Tweet – when you arrive for your interview.

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Pinterest Writing Interviews Social Media 52