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Meltwater acquired as private equity tightens grip on PR software market [PR tech sum no. 47]

Sword and the Script

This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals. Sumeru Equity Partners acquired a majority stake in the internal comms platform SocialChorus. Have an interesting announcement from a PR technology vendor?

Software 165
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How To Build B2B PR Around Invented Holidays

ImPRessions - Crenshaw Communications

One example included an event for event software company Bizzabo. When Bizzabo learned that nearly two-thirds of all business event speakers on conference panels are male, sometimes pejoratively called “manels,” it decided to host an all-female event on International Women’s Day.

B2B 156
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How To Work Across Multiple Time Zones

ImPRessions - Crenshaw Communications

For international meetings, remember that the world clock app is your friend. It’s important to note cultural differences across international time zones. The post How To Work Across Multiple Time Zones appeared first on Crenshaw Communications. We have a client, DoubleVerify, who has comms teams across the globe.

How To 272
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Competition Among All-in-One PR Software Tools Heats Up [PR Tech Sum]

Sword and the Script

Onclusive adds features, becomes all-in-one PR software tool; Agility PR Solutions adds AI; Q4 releases IR event hosting tool; an odd rebrand by SocialChorus and Dynamic Signal; Intrado rebrands as Notified; Meltwater Q2 earnings. How did this decision come to pass? Agility PR Solutions; and. Critical Mention. Did I miss anyone?

Software 154
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More PR Software Companies Join the Race to Add Generative AI to their Products [PR Tech Sum No. 43]

Sword and the Script

PR software providers Notified (Globe Newswire), Propel, Muck Rack, Presspage and PRophet add generative AI to their platforms, joining Agility and Burrelles PR pros should keep an open mind about AI and how it can help them do their job. There are some risks too. PR also shouldn’t be afraid of generative AI. million newsletters.

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$100 Million M&A for Internal Comms Tool: What’s Older is Still News in Marchlyjunetember [PR Tech Sum]

Sword and the Script

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147
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3 Steps to a Data-Driven Internal Communications Plan in 2021

PRSay

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. While this is not always possible due to resources, you might try teaming internal communicators up to examine each other’s area of control. Nobody plans to fail. They just fail to plan.

Internal 187