ImPRessions - Crenshaw Communications

JANUARY 25, 2018

Here’s a light look at what we can learn from the films that captured moviegoing audiences this past year. PR Takeaways from top films. What’s notable about the film, for anyone who writes for a living, is its masterful use of language. In this case, we add, and watch certain films. Call Me By Your Name.

Film 136

Film Local Leadership Radio 136

PRSay

NOVEMBER 13, 2022

Influencers and mentors — people to look up to — show you that you can,” he said of representation in leadership and beyond. In evaluating oneself, we always have a chance to go back and look at the film, Smith said, regarding his football career and success. “We don’t want people to just be seen; we want them to be seen doing well.

Film 177

Film Exercises Sports Leadership 177

Deirdre Breakenridge

JUNE 2, 2017

How do you define leadership and what does it take for a leader to create true impact today? Leadership starts with self. Cameron Brown is the founder of The Thriving Collective.

Film 150

Film Travel Leadership Training 150

Stephen Waddington

OCTOBER 21, 2021

It’s an area of the economy that includes a range of activities from marketing and public relations to film, and from publishing to museums and galleries. The importance of the creative industries as an engine for growth and innovation following the pandemic, and the UK’s exit from the European Union, cannot be overstated.

Creativity 149

Creativity Industry Policies Mobile 149

Flack's Revenge

NOVEMBER 29, 2017

Then, I met Mark Traphagen , who participated in my panel on branding and thought leadership at the Social Tools Summit in October (where he won a Social Guru award). Finally, our videographer Jon films each episode, does post-production editing and adds captions. We are currently about three months ahead on episodes ready to publish.

Video 153

Video B2B Film Marketing 153

Mark My Words

JULY 25, 2022

The glossy “origin story” video Sunak used to launch his leadership campaign on Twitter – in which he talked about how his mother came to the UK in the early 1960s “armed with hope for a better life” – has been viewed more than 8 million times.

Social Media 60

Social Media Media Film Leadership 60

ImPRessions - Crenshaw Communications

NOVEMBER 4, 2020

Different types of content in the form of press releases , bylined articles , white papers, and social media , among others, can help deliver key messages, amplify thought leadership and boost SEO for a particular brand. .

Advertising 334

Advertising Advertising B2B SEO 334

Deirdre Breakenridge

SEPTEMBER 4, 2018

I never thought that I would find writing articles about window film both challenging and enjoyable. Rhys, who is member of the Varsity Women’s Rowing team and the Athletic Leadership Academy, is graduating with the Class of 2019.

Publicity 150

Publicity Conference Film Advertising 150

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

E-books, white papers, bylines, books, films, and podcast guesting all make up a thought leadership arsenal to fortify authority as a subject-matter expert. It takes time for writing and filming — and a strong, informed point of view. Two blog posts each week becomes a permanent SEO-friendly knowledge base.

Case Study 178

Case Study SEO Film Video 178

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 122

Communications Crisis Internal International 122

ImPRessions - Crenshaw Communications

JANUARY 9, 2017

If part of your public relations planning this year features a thought leadership initiative including speaking engagements and awards for clients, there were some lessons to be learned from last night’s Golden Globes celebration of all things TV and movies. Despite what you hear, it’s not all party, party, party.

Publicity 120

Publicity Film Healthcare Storytelling 120

Mark My Words

MAY 20, 2020

I can easily see him walking across Antarctica for charity and making a film about it, for example—the adventure for good purpose—and setting up a very compelling narrative about someone overcoming huge hurdles in life to establish who he is in the process.” That’s why he is so strong on Africa and the environment.

Film 60

Film Local Training Community 60

ImPRessions - Crenshaw Communications

JULY 6, 2016

Thought leadership isn’t just for B2B brands. But today so-called “thought leadership” is also relevant to consumer product companies. Now the use of social or digital influencers far outstrips promotional deals with more “traditional” TV or film celebrities. The lines between paid and earned media are blurring.

SEO 204

SEO Analytics Measurement B2B 204

Mark My Words

DECEMBER 23, 2014

Certainly I did not predict the extent of the Sony hack, nor was I alone in suggesting that it might be a festive dose of creative hype to life a mediocre film. As it turns out, the ongoing escalation will text the strength of the top tier leadership and the ability to survive ruthless hacks and attacks. I guess time will tell.

Film 94

Film Leadership Web Crisis 94

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. Featured Image: Photo by Arthur Poulin on Unsplash.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

ImPRessions - Crenshaw Communications

SEPTEMBER 11, 2020

It dates back to the days when authors would travel from city to city to promote a new book in a blitz of media interviews, or when celebrities push a film to 20 cities in an afternoon of local TV chats via satellite. The term is a little misleading, however. Today most media tours aren’t exactly like that.

Media 207

Media Meeting Interviews Film 207

Cision

APRIL 21, 2015

On April 29, PR News’ Matthew Schwartz will join Cision’s Heidi Sullivan on “ Film School: How to Use Video for PR ,” a free webinar that will provide the latest video best practices for communicators. What are some core videos (product demonstration, thought leadership, e.g.) that most any brand can make?

Video 120

Video Brand Branding Trends 120

PRSay

APRIL 5, 2017

Communicators tend to think of themselves as wordsmiths, whether it’s writing press releases or thought leadership articles. The most important tip for amateur photographers is always look for the light, says Travis Johansen, producer, director of photography and video editor at Provid Films. Look for the light.

Video 138

Video Film Instagram Leadership 138

ImPRessions - Crenshaw Communications

MAY 24, 2018

To urge people to give their eyes periodic breaks from screens, it filmed a series of snappy, fun viral videos called 20 Second Daydreams. 17 million views later, Momondo has a permanent piece of precise thought leadership and CSR. This promotion of a mundane personal health topic made all the difference.

Creativity 174

Creativity Small Business Storytelling Travel 174

PRSay

OCTOBER 8, 2017

The professional storyteller, best known for his critically acclaimed documentary “Super Size Me,” shared how to “create world-changing content, one story at a time,” peppering the session with video clips from his various films. “We We all want to stand out and be a little different,” he said. “We

Conference 137

Conference Film Storytelling System 137

Sword and the Script

FEBRUARY 4, 2017

If you focus solely on the film, you’ll be a couple minutes into the story before you realize there’s a virtualization software company behind it. The company has invested not only in the idea but in a process and leadership to actually execute on the program. 3) Creativity is the Soul of CMO. The soul of marketing has changed.”

Storytelling 60

Storytelling Creativity B2B Film 60

PR in High Definition

FEBRUARY 17, 2017

That said, not all of us want it, and for many the thought of being filmed is daunting and let’s be honest – is anyone ever really ready for a close-up? Working in PR or marketing, you’ve probably had to help film a company spokesperson for interview, or have been the talent yourself at least once. Be a little over the top.

Video 48

Video Film Interviews Retail 48

Mark My Words

JANUARY 16, 2015

Uber, despite the negativity, endless bad news stories and poor leadership have never diverted from their original purpose, and that was to build a lifestyle brand. You can say what you like about Uber, but when it comes to a value added experience to drive loyalty to their brand they are in the driver’s seat.

Film 60

Film Mobile Crisis Leadership 60

PRSay

NOVEMBER 14, 2022

She went on to win an Academy Award for the film and has now been sober for 35 years, despite those who doubted her and the negativity in the media — one writer said she won out of pity and asked his readers if she was really acting.

Film 194

Film Local Education Interviews 194

PRSay

OCTOBER 13, 2021

As the virtual event’s moderator, PRSA CEO Linda Thomas Brooks asked the panelists how organizations can build, maintain and regain trust in an era of misinformation, cybersecurity threats and social-political upheaval.

Communications 148

Communications Pharmaceuticals Corporate Film 148

PRSay

DECEMBER 22, 2021

She even wrote, directed and performed in a short film based on the song. Swift, 32, made music history when a 10-minute-long version of beloved heartbreak anthem “All Too Well,” from Red (Taylor ’ s Version) , debuted at No. 1 on the Billboard Hot 100 chart — the longest song ever to reach that peak. folklore earned that honor in 2021.).

Communications 148

Communications Film Radio Reputation 148

wiredPRworks

SEPTEMBER 11, 2021

As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Soon enough, the lights went down and the film came on. Eventually, subscriptions were open to the public.

Communications 105

Communications Community Crisis Film 105

Stern + Associates

SEPTEMBER 12, 2017

But if the recent blockbuster film is any indication, women can indeed break through. When the original Wonder Woman debuted in 1975, there weren’t many well recognized, female super heroes. The post Public Relations Professionals, Here’s How to Empower the Wonder Woman in All of Us appeared first on Stern Strategy Group.

Film 71

Film Publicity How To Groups 71

Sword and the Script

JANUARY 26, 2016

It is the thinking of GE’s corporate leadership on New York that having the host of their signature television show intermingle with the workers would be good for morale.”. The content mixed “progress reports” presented by Reagan about GE innovation with entertainment, with short films with popular Hollywood stars purely for amusement.

Content Marketing 60

Content Marketing Marketing Television Film 60

Prohibition

NOVEMBER 23, 2022

It can be used to convey brand messages, promote a new product or service, share thought leadership from a key spokesperson – the possibilities are endless. Make sure you’re making the most of the opportunity you have to film and capture as much content as you can, from different camera angles, various takes and different tempos.

Video 62

Video Corporate Marketing B2B 62

Melissa Agnes

JULY 19, 2016

When an incident is live broadcasted on social media, its reach becomes instantaneously global, making it even more difficult for your organization to get ahead of the story and position itself as the source of trust, credibility and leadership. But there’s more to it than just the reach and real-time impact.

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

PRSay

DECEMBER 10, 2020

This formative period exploring castles, village pubs and rock-walled rolling landscapes began my love affair with British television and film. Twenty years ago, I was packing for England to begin a study abroad semester in Nottingham. The latest season of “ The Crown ” is no exception.

Communications 158

Communications Nonprofit Employee Film 158

MaccaPR

JULY 13, 2017

We produced soy milk sampling events at the Tribeca Film and Sundance Film festivals. I worked with Laura and her leadership team to figure out how their top executives viewed the agency and why they remained there. What is it about the shop’s espirit de corp ? And we hit the refresh button on 360.

Agency 97

Agency Interviews Film Advertising 97

PRSay

MARCH 1, 2018

And, of course, the theme was right in line with his performance in the film as a gay man at the height of the AIDS epidemic in the U.S. You really like me! It was an important statement about equality at a time (1994) well before the tide of public opinion on gay rights had turned. It was “on brand,” as cynical as that may sound.

Communications 121

Communications Film Storytelling Energy 121

Polaris

DECEMBER 14, 2014

Like Eden I’m also looking forward to seeing the film adaptation over the holidays. Most useful offline resource: The Leadership Secrets of Santa Claus: How to Get Big Things Done in YOUR Workshop. A good pick for the holiday season, this book is an easy read offering lots of useful leadership tips and techniques.

Marketing 251

Marketing Resources Content Marketing Leadership 251

PRSay

OCTOBER 18, 2021

To communicate messages that help veterans in crisis, Bryant goes beyond traditional PR vehicles such as press releases and works with TV and film producers. “We The agency has different audiences — veterans, the press and the public at large. We need to go where the audience is,” she said. Moderator Paula Pedene, APR, Fellow PRSA and a U.S.

Public Affairs 87

Public Affairs Communications Crisis Film 87

wiredPRworks

SEPTEMBER 11, 2021

As an early email adapter, I became an advocate and a teacher on how to transfer communications to a digital platform to reach the media, leadership and the community at large. Soon enough, the lights went down and the film came on. Eventually, subscriptions were open to the public.

Communications 81

Communications Community Crisis Film 81