PRSay

OCTOBER 13, 2021

Panelist Aaron Sherinian is vice president, global communications transformation, for Philip Morris International, a company making a pivot to a smoke-free future. Philip Morris International has learned from faith traditions and institutions, Sherinian said. We’re going to be about a change,” Sherinian said.

Communications 148

Communications Pharmaceuticals Corporate Film 148

ImPRessions - Crenshaw Communications

JANUARY 9, 2017

If part of your public relations planning this year features a thought leadership initiative including speaking engagements and awards for clients, there were some lessons to be learned from last night’s Golden Globes celebration of all things TV and movies. Despite what you hear, it’s not all party, party, party.

Publicity 120

Publicity Film Healthcare Storytelling 120

ImPRessions - Crenshaw Communications

JULY 6, 2016

Thought leadership isn’t just for B2B brands. But today so-called “thought leadership” is also relevant to consumer product companies. Now the use of social or digital influencers far outstrips promotional deals with more “traditional” TV or film celebrities. The lines between paid and earned media are blurring.

SEO 204

SEO Analytics Measurement B2B 204

PRSay

OCTOBER 8, 2017

Morgan Spurlock , award-winning filmmaker and host of CNN’s “Inside Man,” delivered the opening keynote at the PRSA 2017 International Conference in Boston on Sunday. Spurlock referenced his film about branding, “The Greatest Movie Ever Sold,” which had a record number of 3,479 product placements.

Conference 136

Conference Film Storytelling System 136

Cision

APRIL 21, 2015

On April 29, PR News’ Matthew Schwartz will join Cision’s Heidi Sullivan on “ Film School: How to Use Video for PR ,” a free webinar that will provide the latest video best practices for communicators. From interns to executives, everyone has some writing skill, but many have never put together a professional video.

Video 120

Video Brand Branding Trends 120

PRSay

DECEMBER 10, 2020

This formative period exploring castles, village pubs and rock-walled rolling landscapes began my love affair with British television and film. In times of crisis, in great change, you have to focus on authenticity,” said Derek Pando, Zoom Video Communications head of international and partner marketing.

Communications 157

Communications Nonprofit Employee Film 157

Melissa Agnes

JULY 19, 2016

Live-streaming is an example of these risks, one that should officially be on your list of things to discuss internally and address within your crisis preparedness program. The potential impact of live-streaming. But there’s more to it than just the reach and real-time impact.

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

MaccaPR

JULY 13, 2017

We produced soy milk sampling events at the Tribeca Film and Sundance Film festivals. A shift in employee attitudes from an internal campaign? I worked with Laura and her leadership team to figure out how their top executives viewed the agency and why they remained there. Not agreeing on what success looks like.

Agency 97

Agency Interviews Film Advertising 97

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

MARCH 23, 2011

But I’ve never stopped and thought about what leadership really is. A couple of weeks ago we posted a series of videos and articles they contributed to the University’s official blog that explored the issue of leadership in preparation for the annual female-focused Inspiring Leadership conference that the institution hosts.

Leadership 67

Leadership Film Social Media Energy 67

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. Maxim: It's the world's PR organization, I was president and I'm still on the executive committee as international development director.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR Conversations

JULY 17, 2014

Plus that organisational PR relies on the leadership (and employees) and their actions. Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? PRoust Questionnaire Helen Slater honesty and integrity in PR International public relations skills and abilities needed in PR' No, not really.

Real Estate 71

Real Estate Local Government Internal 71

PR 20/20

SEPTEMBER 17, 2019

The South by Southwest Conference & Festivals “celebrate the convergence of the interactive, film, and music industries.” The only conference where marketers, sales and leadership teams get aligned on digital and ignite true business transformation.”. Topically, this event covers a lot of ground. Experiential storytelling.

Conference 97

Conference Marketing Case Study Content Marketing 97

PR Conversations

MARCH 15, 2016

Having to deal with internal corruption (similar to other professions, such as the legal one, or accounting firms and rating agencies). Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? What is your idea of PR nirvana? What do you regard as the lowest depth of misery in PR?

Newspapers 40

Newspapers Leadership Analytics Journalism 40

Scott Public Relations

APRIL 2, 2020

Watch and read the news yourself. Talk about it. Getting people to suddenly watch debates or read about politics is a reach.

Insurance 71

Insurance Insurance Healthcare Technology 71

MaccaPR

AUGUST 26, 2015

Produced by Danish agency Lani Pixels, the animated film was lauded by Contently for surpassing more than one million views in less than a week. "By We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership. The souvenir booklet - a 40-page document with a “Which Came First?”

Corporate 48

Corporate Examples Storytelling Brand 48

PR Conversations

AUGUST 18, 2011

Same with documentary film makers. Internal communications often say they are corporate storytellers. And, in assuming the role of internal chronicler, the organizational narrative can then be framed and shaped accordingly. (p. PR-perspective mashup : internal experts. Do you see the problem?

Construction 40

Construction Internal International SEO 40

The Hoffman Agency

MARCH 6, 2024

As the world approaches another International Women’s Day, we reflect on this year’s theme — #InspireInclusion — and whether it stands up to scrutiny. Have you ever watched the film Miss Congeniality ? to enter leadership roles. A prime example would be the importance of supporting women from BIPOC communities in the U.S.

Handbook 36

Handbook Trade Shows Employee Local 36

PRSay

MARCH 29, 2021

Critics in social media, the British press and elsewhere were quick to question the self-professed naivete of Markle — a worldly woman who was previously married to a film producer — and Prince Harry, who has had his own share of worldly experiences. Conduct internal and external research to understand the issues and potential landmines.

Media Training 180

Media Training Training Interviews Media 180

MaccaPR

JANUARY 4, 2018

That was followed by snack giant Mondelez International and candy company Mars demanding up to 120-day terms. And if you REALLY want to be adored – and I mean be in the top 10 percent of all-time awesome clients – the best way is to be our agency’s advocates with senior leadership, other partners and definitely with procurement.”.

Agency 0

Agency Advertising Advertising Leadership 0

Polaris

DECEMBER 6, 2014

Thought Leadership with Mitchell (Levy) and Michael (Procopio). All Things IC (internal communications) with Rachel Miller. So if you’re interested in the latest in film, books, TV, music and more, be sure to tune into the Culture Gabfest. Media Bullseye Roundtable, also hosted by Chip Griffin. I know, I know.

Marketing 147

Marketing Content Marketing Social Media Film 147

PRSay

OCTOBER 9, 2017

During her General Session today at the PRSA 2017 International Conference in Boston , Arthur had encouraging words for budding entrepreneurs. There was a five-month lag time from filming to the air date. Bea Arthur’s one-sentence bio notes that she “is a successful therapist, entrepreneur and media personality.”. Anybody can do it.

Conference 110

Conference Pitching Film Construction 110

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. Has a novel, film, play or other work of fiction ever influenced you as a PR practitioner? When it comes to specific (international and national) organizations, the Red Cross and Médecins Sans Frontières‎ come to mind. What is your favourite occupation in PR?

Energy 53

Energy Measurement Internal International 53

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Encourage internal authenticity first. What we want to stress is the importance of starting internally. ” According to the Melcrum Inside Internal Communications study , effective internal communication contributes to a 40% increase in customer satisfaction and is linked to increases in overall company performance.

Brand 160

Brand Branding Film Internal 160

Buzzstream

MAY 25, 2021

This format can also lend itself well to adding credibility to your brand and is great for thought-leadership style campaigns. Good internal linking : a blog post will often be within a larger blog which means that content is fairly easy for users (and search engines) to discover, meaning that they can be good for ranking purposes too.

Infographics 160

Infographics Data Blogging Mobile 160