Prohibition

JANUARY 3, 2017

Facebook’s monumental roll out of Facebook live is a testament to just how serious tech giants are taking the live stream movement. Related Posts Is live broadcasting taking over social media? Briefed by Keepmoat to make its presence at the conference stand out… Tags: social, twitter, pr.

Twitter 48

Twitter Social Media Trade Shows Video 48

Solo PR Pro

MAY 29, 2018

We help get our PRO level members started with access to editorial and social media calendar templates. Do some networking outside your usual travels of card exchanges and trade shows. We’ll be talking about this in our Solo PR PRO private Facebook group, one of the many benefits of becoming a Solo PR Pro Member.

Trade Shows 40

Trade Shows Hotels Travel Groups 40

Communications Conversations

MARCH 3, 2015

After all, who could predict that Facebook would become an essential took for PR pros in 2005? Facebook won’t exist, but social media will still be key to PR success. It feels like we’re almost at a tipping point with Facebook. I know it continues to be the dominant platform in social media marketing.

Technology 60

Technology Content Marketing Social Media Facebook 60

ImPRessions - Crenshaw Communications

MARCH 23, 2017

For example, a recent panel we produced for media tech business Arkadium, focused on how publishers are innovating the creation and delivery of content given Facebook and other digital channels like Snapchat. Think visually as well – packaging short video and photo stories for social media platforms like Snapchat and YouTube.

B2B 136

B2B Leadership Trade Shows Insurance 136

Communications Conversations

MARCH 20, 2018

A few weeks ago, I attended my first trade show on behalf of a client in three years. It was a rather large trade show and I was tasked with social media strategy and execution during and after the show. But, for many brands, trade shows are still content goldmines.

Trade Shows 107

Trade Shows Interviews Video Twitter 107

ImPRessions - Crenshaw Communications

MARCH 31, 2017

The social platform for video-sharing was touted as the next big thing, until it wasn’t. Purveyors of social media are a fickle crowd, more loyal to influencers than platforms. Looks like Facebook may be a winner here, as it recently snatched Snapchat’s most popular features like filters and stories.

Airlines 120

Airlines Exercises Fashion Print 120

Beyond PR

SEPTEMBER 27, 2016

With such a high concentration of news and innovation in one place, it’s no surprise that trade shows and other industry events generate a plethora of content. Combine social aptitude with almost limitless content, and you have the perfect opportunity for social media success.

Social Media 40

Social Media Trade Shows How To Media 40

ImPRessions - Crenshaw Communications

OCTOBER 24, 2018

Love them or hate them, conferences and trade shows are important venues for any business to generate public relations , marketing, and sales returns. If you’ve ever attended a major tech trade show, you know they can be a blur of handshakes, branded swag, business cards, and mediocre meals. To build an executive profile?

Conference 95

Conference Trade Shows How To B2B 95

Cision

APRIL 20, 2016

Social Media. Today’s reporters are social savvy, so the ones you want to reach may be active on Twitter, Facebook or LinkedIn (or all of these). Keep an eye out because they’ll often tap their social networks for quotes , so if you’re in their network, you’ll get that rare access. TweetChats.

Report 120

Report Pitching Trade Shows Newspapers 120

Sword and the Script

JANUARY 9, 2018

4) Share the content on social media (organic). In these cases, social media is usually an additional duty for one lonely marketer that is already overworked. So, you work really hard to get this media mention and then don’t tell anyone about it. 5) Pay to promote it on social media (paid).

Media 95

Media B2B Groups Conference 95

Sword and the Script

FEBRUARY 24, 2015

Marketers are more optimistic about the economy, expect marketing budgets to increase and will spend more on digital, social media and marketing analytics. Survey respondents said more and more of that budget will focus on digital, social media and mobile tactics in the future. Social Media Marketing Gets a Boost.

Mobile 60

Mobile Study Marketing Survey 60

MaccaPR

OCTOBER 7, 2014

If your YouTube video features former executives who have since left the company – or "cutting edge" insights from 2008 trade shows – take them behind the barn and put them out of their misery. Similarly, Dupont , DKNY and American Girl display robust social media icons. Condition: Your YouTube Icon Is Buried.

YouTube 61

YouTube Video SEO Trade Shows 61

PR 20/20

OCTOBER 5, 2017

It’s easy to place an ad in the paper, pay for a list and send an email blast or attend a trade show with no lead-in or follow-up tactics. Another mission-critical aspect of inbound marketing is social media. For example, shortly after Chris arrived at ERICO, he created a Facebook page. million sale).

Marketing 45

Marketing Engineering Resources Consumer 45

MaccaPR

DECEMBER 19, 2016

Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels. Earned Social Media Posts - Here's an idea: Set up a series of social media content that can be posted to your company or brand social channels.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

MAY 22, 2018

He’s one of those social media connections I’ve never met in person but have known for about a decade. Event marketing , at gatherings like annual customer meetings and trade shows, was huge in the 90s. If you’re into the technology marketing scene, chances are you do too – because he’s everywhere.

Marketing 62

Marketing B2B Print Technology 62

Solo PR Pro

JUNE 21, 2016

Use direct mail, print ads Facebook or LinkedIn to reach your desired market. Use online strategies such as social media, groups and forums to build rapport within your targeted area or industry. Use online strategies such as social media, groups and forums to build rapport within your targeted area or industry.

Local 41

Local How To Skype Trade Shows 41

PR 20/20

MARCH 7, 2017

Social media: Create content visuals for Facebook, Twitter or Pinterest, or turn to image-heavy networks like Instagram or Tumblr. Video is highly shareable and can be used on the following: Social media like Facebook, Twitter or Instagram. Offline, such as in your office lobby or at a trade show booth.

Strategy 46

Strategy Marketing Infographics Trade Shows 46

Landis PR

JANUARY 3, 2022

There is no doubt that public relations – which carries roots from the journalism side of the industry, now touches marketing, e-commerce, social media, digital outreach and more. We also expect that traditional press conferences, trade shows and similar events will never return to a pre-pandemic level and relevance.

Trends 52

Trends Trade Shows Agency Communications 52

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Taylor uses social media to connect one-on-one with 100 million fans at a time.

Social Media 48

Social Media Marketing Media YouTube 48

Sword and the Script

DECEMBER 15, 2020

Are you active on social media (at least the top one or two platforms where your audience spends time)? Another example are trade shows – the B2B buyer journey has shifted completely to digital in the last nine months – will trade shows and big conferences take back their prominent pre-COVID19 role anytime soon?

Marketing 167

Marketing Employee Content Marketing Training 167