PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

Communications 189

Communications Journalism Advertising Advertising 189

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 178

Survey Marketing B2B Study 178

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Once I graduated, I had to make the choice: newspapers or trade pubs.

Meeting 82

Meeting Automotive Media Transportation 82

PRSay

JANUARY 4, 2021

Two high-profile events in 2008 illustrated Rubenstein’s influence and media savvy. When Pope Benedict XVI visited New York City, Rubenstein worked with Yankee Stadium to stage what was the biggest public event of the Pope’s three-day tour. A PR career starts in Brooklyn .

Newspapers 95

Newspapers Ethics Conference Agency 95

Communications Conversations

OCTOBER 31, 2017

Last week, together with my friends at Bellmont Partners, we held our most recent Talking Points event focused on corporate blogging 2.0. Especially for blogs that are based on thought leadership. In those cases, the author is supposed to bring significant credibility to the post. In fact, they blogged about it a while back.

Blogging 74

Blogging Employee Newspapers Corporate 74

Sword and the Script

JULY 17, 2018

Our adversaries, whether major international powers or small insurgent groups, rely on misinformation and use communication with the press as a tool of information warfare. Internal communication, in particular, has gotten easier with the digital revolution. The Evolution of Event Marketing; Off Script #27: Mark Granovsky.

Government 91

Government Publicity Public Affairs Agency 91

Maxim Behar

NOVEMBER 23, 2020

The PR expert Maxim Behar shared his opinion for 24 Chasa newspaper about the rapidly changing communications and the application of modern media tools in business. This guarantees a variety of ideas, but the different cultures, time zones and the lack of events at the Davos Congress Center make things quite complicated. 24.11.2020.

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Mark My Words

JULY 31, 2014

It’s a story that says a lot about leadership, decision making and business growth. Leadership is a vital ingredient here. During a crisis, it’s important for the audience to see that leadership is connected and in touch with the situation. Prepare your internal network. Let’s face it, things do go wrong. But many don’t.

Crisis 120

Crisis Leadership Newspapers Travel 120

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. Event planning: PR practitioners may plan events such as product launches, conferences, or charity events to get media attention and generate positive publicity. The 10 Most Common Ways Comms Pros are Measuring PR.

Interviews 104

Interviews Publicity Technology Social Media 104

Maxim Behar

JANUARY 24, 2022

It is so obvious that they will unify and work as a new business soon but for now, there is a constant dispute for leadership. The advertising industry claims to be the winner as they own media shops and creators, and so the digital experts as their leadership abilities allow them to create applications, tabs, and software.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

PR Fuel

JULY 26, 2020

This could be for a range of reasons, such as communicating a change in leadership, speaking out on an important issue, clarifying confusion, or announcing a new change that the media will need to know about. This can be done internally, to communicate important updates to staff, or externally, if you need to reach a wider group.

SEO 52

SEO Writing Local Product Launch 52

Stephen Waddington

MAY 16, 2019

Day to day I work closely with the Senior Leadership Team and Directors on a range of projects. Sales of the newspaper rocketed but the editor was deluged with complaints and called time on hardnosed reporting. Her role ranges from drafting reactive statements to working on campaigns for press and social media.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe.

Sports 0

Sports Leadership Internal International 0

Stephen Waddington

SEPTEMBER 29, 2021

I want to thank the Resource team for putting on another great CommsHero event and for inviting me back to speak this year. It won’t happen, in fact the issue quickly becomes dismissed in CIPR communities because of deeply entrenched views and the PRCA’s assertive industry leadership. Good afternoon. It’s good to meet you.

Industry 153

Industry Publicity Agency Community 153

Ethical Voices

JANUARY 22, 2024

He wanted to be utilizing, for lack of a better term, and this will certainly date me, op-eds in a local newspaper to try and besmirch their competition. There were 130 deaths associated with it, but only nine during the four-minute event. Influence is leadership. And then, lastly, be a good steward of your trust.

Ethics 78

Ethics How To Training Employee 78

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. Internal comms takes center comms stage in hybrid work. Global disruption is going to place a priority on internal and external messaging development around cyber-attacks. My own predictions are listed at the very bottom.

Marketing 196

Marketing Content Marketing Data Social Media 196

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. The leadership and vision provided by early public relations professionals was squandered.

Media Relations 115

Media Relations Media Print Newspapers 115

Communications Conversations

MAY 13, 2015

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City.

Groups 60

Groups Internal International Conference 60

Sword and the Script

JUNE 11, 2016

Earlier this month, the Content Marketing Institute (CMI) was acquired by events company UBM for a reported $17.6 Here are three thought-provoking links analyzing the role of blogging in thought leadership; the increased importance as a business marketing medium; and tactical tips for optimizing blog posts for SEO in 2016.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Maxim Behar

OCTOBER 15, 2023

But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. You can't do that sort of thing in a newspaper or on TV. Host: Then in those years when you were in the plant you made your first newspaper?

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Buzzstream

MARCH 13, 2024

Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. Internal Datasets. Proactive Proactive content is pre-planned based on events, holidays, and other scheduled news. Coverage: New York Post, The Scotsman, National World, The Star, London World, and many regional UK newspapers.

Digital PR 71

Digital PR Construction Case Study SEO 71

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. ICCO consists of national PR trade associations in 55 countries.

Government 103

Government Education Print Ethics 103

MaccaPR

AUGUST 26, 2015

From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. We went on to interview Helgeson, his son, his father, a half dozen retired employees and current leadership. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. 3) You specialize in technology.

Marketing 50

Marketing Wireless Software Journalism 50

Buzzstream

MAY 25, 2021

Not tied to specific events or timelines : because of the investment of time required for this format, the promotion can often take place on an ongoing basis, as opposed to being tied to an event or day of the year. This often means that this format is naturally quite evergreen in nature.

Infographics 160

Infographics Data Blogging Mobile 160

PR Conversations

MARCH 15, 2016

Evening events in our industry have a tendency to bore me–and quite quickly, at that. Having to deal with internal corruption (similar to other professions, such as the legal one, or accounting firms and rating agencies). What is your principal fault as a PR practitioner? What is your favourite occupation in PR? ” 18.

Newspapers 40

Newspapers Leadership Analytics Journalism 40

Prohibition

JANUARY 14, 2022

So often, these events come as a complete surprise. An event that gives your company a black eye but doesn’t threaten its survival. How would we respond if a serious incident occurred at one of our events? Will you hold an external or internal press conference? What channels will the information be released through?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Communications Conversations

DECEMBER 15, 2016

On top of that, it’s really exciting to work at a place where leadership sees digital and social media as a huge opportunity. I have found so much value in the events I’ve attended and relationships I have formed. Somehow, I made the intern cut along with one other person, and had one awesome (and very intense!)

Social Media 60

Social Media Data Measurement Analytics 60

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48