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How Communicators Can Help Their Clients Navigate Misinformation and Biased News

PRSay

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

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How B2B Brands Can Use TikTok Without Ruining It

Contently - Strategy

With that in mind, consider taking a step back from self-serving, promotional content and letting your employees post some videos of their snoring pets–because what’s more amusing than that? One of my favorite educational TikTokers is Hank Green , also known for his Crash Course YouTube videos that got some of us through school.

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The widening generation gap–and what it means for communicators

Communications Conversations

They read the newspaper. They rarely (if ever) watch the news or read a newspaper. Meanwhile today’s Millennials and Zers are off making millions playing video games and being content creators on Instagram and YouTube. Two generations. Living very different lives. One generation still watches the evening news.

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5 Tips to Effectively Engage Generation Zers

PRSay

They do not read newspapers and magazines or watch traditional television. Instead, they are gravitating to Netflix, YouTube, Twitch and Instagram to consume media. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees.

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Warren Buffet Underscores the Value of Reputation

Sword and the Script

We must continue to measure every act against not only what is legal but also what we would be happy to have written about on the front page of a national newspaper in an article written by an unfriendly but intelligent reporter. He told legislators that his message to employees then was: “Lose money for the firm, and I will be understanding.

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Tech Tools We Love for Solo PR Pros

Solo PR Pro

O-transcribe is another online transcription tool that allows you to upload audio and video files as well as YouTube links. Sweet Process allows you to document repetitive tasks so that you can see what work you can free up, eventually sharing with contractors or employees. Newspaper Map. O-transcribe. Free trial).

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Future of PR: 2020 edition

Stephen Waddington

It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Good employers can support the mental health and wellbeing of employees through good management and a progressive workplace, but the organisation needs to deliver its commercial goals. What we do 5.