Reputation Us

DECEMBER 14, 2022

Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. Free download of the eight actions is available HERE. Action 4: Promote Thought Leadership. < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

OCTOBER 1, 2020

Indeed, the pandemic has shown businesses, that with a little bit of leadership, it can do things it wasn’t sure it could do. About 80% of managers are worried “about retaining valued employees.” One small thing that leaders can do to help hold on to employees is to recognize their work. Give our services a try.

Survey 99

Survey Trends Marketing Creativity 99

Sword and the Script

SEPTEMBER 28, 2021

The company polled 427 respondents from businesses with more than 500 employees and found security was the top consideration in evaluating martech tools. Traditionally, that’s a leadership position charged with protecting a company’s infrastructure. Martech cybersecurity tops the list of procurement considerations .

Survey 111

Survey Software Technology Tools 111

Sword and the Script

MAY 4, 2021

Klear CEO Eytan Avigdor says his product uses “algorithms and artificial intelligence to help customers identify relevant influencers, manage influencer relationships, and measure the impact of those relationships – something that Meltwater has done for traditional media relations for many years.”. Muck Rack enhances reporting .

Tools 99

Tools Survey Pitching Analytics 99

Scott Public Relations

FEBRUARY 1, 2019

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

Insurance 49

Insurance Insurance Healthcare Communications 49

PR 20/20

NOVEMBER 30, 2022

For the full 40+ questions, download our Comprehensive Marketing Audit Template. Studies show that only 23 percent of employees feel they receive the right amount of recognition for their work, while only 19 percent of managers say recognition is a priority at their workplace. Or your team risks high employee turnover.

Marketing 52

Marketing Technology Internal International 52

Beyond PR

SEPTEMBER 12, 2016

Unlike intuition, though, branding can and must be quantified, measured and adapted to consumer preferences. Your customers form ideas surrounding your brand – knowingly or not – through business activities, employee interactions and numerous other methods of engagement. So, how can companies manage and meet these expectations?

Measurement 40

Measurement Reputation Brand Branding 40

Melissa Agnes

FEBRUARY 6, 2018

P.S. If you’d like to download information about Crisis Ready to bring to your management team, feel free to click here! >> What are the biggest risks to most modern businesses today? So, while leadership needs to know this information and proactively support it, so does every other member of the team throughout the organization.

Crisis 133

Crisis Brand Branding Crisis Management 133

OnePitch

SEPTEMBER 8, 2022

We’ve always had a deep bench of media relations experts across practice areas but this leadership position was created as a way to ensure we were investing in consumer media relations specifically as that practice area continues to experience incredible growth. What’s your best tip for measuring PR?

Pitching 98

Pitching Consumer How To Education 98

Sword and the Script

MAY 29, 2018

3) “Thought leadership can’t be outsourced. 5) “That the cost of a well-run communications program is not measured the same way as their sales or business development programs.”. 5) “That the cost of a well-run communications program is not measured the same way as their sales or business development programs.”.

Corporate 73

Corporate Communications Survey Employee 73

Sword and the Script

JUNE 27, 2023

attempts in the SDR sequence If you’ve ever filled out a registration form to download content, chances are you received a follow-up email or call asking for a meeting or pitching a demo. Measurement: Six in 10 SDRs meet their quota The survey found 63% of SDRs achieve their quota on average. Since the average tenure of an SDR is 1.4

B2B 81

B2B Marketing Survey Groups 81

Sword and the Script

JANUARY 31, 2023

Propel’s PR management, monitoring and measurement tool, PRM3, has capabilities including online, social and broadcast monitoring. Bielawa joined from UKG and previously held technology and engineering leadership roles at Kronos and Hasbro. If you enjoyed this post, you might also like: PR measurement. PR measurement.

Software 78

Software Case Study Technology Tools 78

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. Download our free Path to PR Agency Leadership tip sheet. Here’s what a couple of them had to say about their agency experiences.

Agency 88

Agency Energy Crisis Management Industry 88

Sword and the Script

DECEMBER 24, 2019

A survey of 300 leaders in businesses with more than 1,000 employees found about one third did not understand the duties of their communications shop – and even fewer saw the value. registrations, subscriptions and downloads) and these sessions lasted 33% longer. Employee engagement surveys: 36%. Read more: What is PR?

Marketing 78

Marketing Publicity Survey Study 78

Sword and the Script

MARCH 5, 2019

The Talkwalker survey put the sweet spot for company size at somewhere between 10 and 500 employees. It’s a broad category but based on my experience, a company with a couple of hundred employees usually has the revenue, resources and need for influencer marketing. 2) What types of companies are using influencers? e) Costs involved.

Survey 60

Survey Trends Marketing B2B 60

Stephen Waddington

DECEMBER 15, 2021

Download a copy of the Almanac The Almanac is available in both a HTML and a PDF format. PDF download version HTML version. Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. You’d be welcome to join us.

Publicity 128

Publicity Government Guidelines Facebook 128

Ethical Voices

AUGUST 22, 2022

It is not right what it is doing to our employees, to our teams, to our audiences as marketers, professional communicators and leaders. What am I measuring this quarter, next quarter, this year? That is the space from where we measure true success. That is where we measure true success and change.

Ethics 75

Ethics Communications Agency Technology 75

Sword and the Script

FEBRUARY 21, 2017

1) You’ve had a long career in marketing, as an employer, as an employee, and a tour as the president of the local Raleigh-Durham American Marketing Association chapter (AMA Triangle). It’s required for successful and measurable outbound efforts, and it’s generated from inbound efforts. It’ll be worth our while. In a word, data.

Marketing 64

Marketing System Data Tools 64

Cision

JUNE 22, 2015

Instagram was downloaded 1 million times on the day it was released for the Android OS. But there are some measurable aspects of Instagram that are quite unique and special in the social media space. “Is there anyone out there that can challenge the leadership of MySpace?” Activate your employees. 07 percent).

Instagram 120

Instagram Fashion Sports Pinterest 120

NewsWhip

FEBRUARY 26, 2021

By the way, the full report that we’re going through can all be downloaded directly from Edelman. Or the virus and public health measures.”. There’s a lot more to the report, and I hope everyone will be coming to download it and see all the pieces that we’re going to have to skip through. Yes, absolutely.

Brand 78

Brand Branding Media Government 78

Cision

MAY 21, 2015

Learn their approach to strategy, operations, measurement, staffing and more. A show about communicating with clients, prospects and employees – in person, in print and online. We talk to real people doing real work in content marketing, representing some of the world’s best brands. 20) Mack Collier. Managing The Gray.

Social Media 120

Social Media Marketing Pinterest Media 120

ZudePR

MAY 31, 2015

“Value is subjective: it’s impossible to measure the value of a public relations programme until it’s been running for a while (and even then it’s still hard). For me, as a local government employee, there are clear political boundaries. So perception is everything. ” #8: Adam Connell (Derby, UK).

Communications 81

Communications How To Blogging Content Marketing 81

ZudePR

JUNE 6, 2016

If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. The lessons were largely "by example", but his integrity and leadership made a distinct impression on me. #12: I measure my productivity and outputs in many different ways.

Writing 114

Writing Social Media SEO Blogging 114