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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

We recently completed 21 focus groups and in-depth interviews with graduates of the Defense Information School’s Mass Communication Foundations (MCF) course. When conducting interviews, capturing raw footage in the field, lighting a shot or running a soundboard for Facebook Live, proper techniques remain important, the service members agreed.

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21 things that defined PR agency life before the web (you won’t believe no #5)

Stephen Waddington

The phone has become an underused tool Double spaced press releases for edits and notes Printing at a dedicated workstation from disk, documents shared via hard copy Sharing a dial-up modem and email address between the whole office Photocopying, posting and faxing press releases Printing and collating press kits for an event An embargo was an embargo (..)

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Four Ways to Streamline the Pitching Process

Cision

broadcast, online, print, etc.). Once your release has crossed the wire and journalists are emailing and calling for interview opportunities, your work is done, right? This document will be your lifesaver and will keep the PR process rolling smoothly. Role (exact job titles). Media type (e.g., Recent content (e.g.,

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5 PR Mistakes And What To Learn From Them

ImPRessions - Crenshaw Communications

“Lean” communications like emails or shared documents are best for routine updates and edits to materials. Lack of preparation for a media interview. Broadcast and online media are filled with examples of mediocre executive interviews, missed opportunities, and even a few disasters.

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What Happens After The Reporter Says Yes?

ImPRessions - Crenshaw Communications

Seeing a client’s interview in a key publication is still a quintessential public relations win, so PR pros spend a lot of time perfecting media pitching. But once we get a “yes” to a pitch or interview request, it’s no time to sit back and relax. Check our earlier post for best PR tips on media interviews.

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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Do I need to parse the fine print of a scientific study every time I cite a statistic? Finally, if the information comes from social media, make sure it’s true before you regurgitate it in print or online.

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Lights! Camera! Action!

Konnect Agency

How to Prepare for an On-Camera Interview. There is good news, though: Your publicist is equipped to guide you through the process and ensure that you and your brand’s message are well-represented and clearly expressed during any broadcast interview. Will your interview be on live TV, or will it be taped and aired at a later date?