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Here’s Where Communicators are Hoping to Invest More Resources

PR News

Money can’t buy you love and it can’t buy you passionate employees, but it surely can buy you more resources. executives participating in a recent PR News/Crisp leadership roundtable shared an interesting wish list that centered around the… Continued.

Resources 297
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Free Resource to Help Your Team Assess and Escalate (or not) a Negative Event

Melissa Agnes

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. Whom should you include within your crisis management governance? These three groups are: The leadership team. For example, consider a cybersecurity crisis.

Resources 180
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The Importance of Crisis Planning for 2022

PRSay

We have experienced firsthand how a crisis can significantly and quickly impact business operations. Companies can prepare by evaluating the crisis process, team, tools and resources they have in place. Establishing a solid understanding of your key audiences makes it easier to meet them where they’re at during a crisis.

Crisis 195
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How to Inspire Your Teams During the COVID-19 Crisis

PRSay

The COVID-19 crisis looms large in our personal and professional lives. But for business leaders, the question now becomes: Are we prepared to manage this crisis? But for business leaders, the question now becomes: Are we prepared to manage this crisis? None of us can predict when the COVID-19 crisis will come to an end.

Crisis 202
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How Communicators Can Help Inform the Public During the COVID-19 Crisis

PRSay

Crisis situations impact businesses, industries, associations and organizations of all sizes. While the circumstances surrounding a crisis vary greatly, there are general best practices PR professionals should be prepared to deploy. This is especially important during a public health concern. To date, T. Understanding media literacy.

Crisis 218
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In praise of the CIPR and PRCA leading PR industry in COVID-19 crisis response

Stephen Waddington

The CIPR and PRCA have done an exceptional job in leading the industry in its response to the COVID-19 crisis. Thanks to CIPR CEO Alastair McCapra and PRCA Director General Francis Ingham for their leadership. In good times, they're a network and a resource. What's the point of membership bodies?

Crisis 148
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How to Make your Messaging Stick

Onclusive

Company, brand and spokespersons: Track soundbites for a company, brand or spokesperson based on what is resonating with the media, customers and other stakeholders to shape marketing, thought leadership and PR strategies for greater impact Create earned, owned and paid media campaigns based on soundbite performance.

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