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Code Green: Effective Crisis Communication in Healthcare

Buchanan PR

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Social media chatter moves even faster.

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Twitter’s ‘Blue Check’ Chaos Erodes Trust in Crisis Communications

PRSay

When Elon Musk bought Twitter in late October, he said the social media platform’s blue check marks that verified high-profile accounts had created a caste system of “lords and peasants.” But for public safety communicators, changes to Twitter’s blue-check policies have sown confusion and eroded trust during emergencies.

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Rise in Ransomware Attacks Demands Extra Crisis Vigilance

PRSay

Preparing for these increasingly sophisticated threats and containing the damage when attacks occur requires a level of experience and expertise beyond that of a company’s day-to-day crisis team. Build a dedicated cyber-crisis team. Here are six things to think about: 1. Make key decisions ahead of time. Enlist employees.

Crisis 146
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Election 2024: A Guide for Building Stability in Unstable Times

Stern + Associates

We’ve asked our clients – some of the world’s top authorities on geopolitics, foreign policy, artificial intelligence and leadership – for guidance on what should be top of mind for anyone choosing their state’s top leaders this year. This chaotic election season in many countries is generating too much uncertainty.

Policies 102
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The 22 Responsibilities of PR and What They Entail

Onclusive

Earned Media & Media Relations In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 195
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5 Benefits of Media Relations

Landis PR

By the Landis Team Photo courtesy of Pixabay Practical implementation of a media relations program is an art, not a science. After all, earned media isn’t transactional. Here are the top 5 benefits of a great media relations program: Credibility Third party endorsement is much more valuable than an organization’s own boasts.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Earned Media & Media Relations. In the old days, sending out press releases and then managing a Rolodex of media contacts could help PR pros to land earned media. Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix.

Training 370