Sword and the Script

FEBRUARY 17, 2015

Thought leadership is usually associated with top-of-the-funnel as far as marketing outcomes are concerned, but there’s evidence to suggest it meets the needs of existing customers. The post B2B Customers Want Thought Leadership appeared first on Sword and the Script. Fuel word-of-mouth. What would you add?

B2B 60

B2B Leadership Customer Service Content Marketing 60

The Hoyt Organization

SEPTEMBER 18, 2023

Most leaders have had to revamp policies to meet employee demands for friendlier and more flexible workplaces. Check on your team regularly via video or in-person meetings and ask them if they face any challenges. Open Communication With Your Clients Your clients navigate the same turbulent waters as you do during challenging times.

Employee 97

Employee Leadership Exercises Policies 97

PRSay

NOVEMBER 9, 2021

A clear organizational purpose, mission and values provide guidance and establish a strong foundation to support crisis responses. Establishing a solid understanding of your key audiences makes it easier to meet them where they’re at during a crisis. Illustration credit: sergetbitos ].

Crisis 197

Crisis Crisis Communications Crisis Management Training 197

Landis PR

JANUARY 30, 2024

With calls for recession waxing and waning, PR strategies like thought leadership become more and more important. Instead, proactive marketers turn to thought leadership to drive revenue and acquire new business. Do we have access to your senior leadership?

Leadership 105

Leadership SEO Measurement Reputation 105

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 126

Communications Crisis Internal International 126

Landis PR

MARCH 6, 2023

In-person meeting? Is it your company’s style to meet and spitball ideas or are you more of a “let’s review the slides” sort of group? You should feel confident in your potential agency’s leadership and team members and their ROI programs/metrics. Presentation over zoom? Make a judgement call here.

Agency 52

Agency Public Affairs Case Study Crisis Communications 52

Reputation Us

JUNE 23, 2019

.” We partner with companies across many industries to develop comprehensive crisis communication plans, train executives and key staff to communicate effectively before, during and after a crisis. Our core crisis preparation services include: CRISIS COMMUNICATION PLAN. CRISIS SIMULATION.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. Not on my list?

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

Crisis Management 107

Crisis Management Crisis Crisis Communications Airlines 107

Ethical Voices

OCTOBER 16, 2023

I also did communications for our vice president of product at the time, where I handle internal all-hands meetings and things like that. That was my first exposure into the communications world. Throughout my career, I’ve dealt frequently with crisis situations. That’s how I take crisis situations.

Ethics 81

Ethics Data Crisis Apparel 81

5W PR

AUGUST 16, 2020

Nonetheless, those that seriously affect the brand, its employees, operations, and leadership can have devastating and long-lasting effects. The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value.

Crisis Management 88

Crisis Management Social Media Crisis Communications 88

Melissa Agnes

APRIL 18, 2016

This episode of The Crisis Intelligence Podcast discusses: The importance of using the right language within your crisis communications. How to control the accuracy of the information you share in a crisis, while still meeting the expectation of real-time updates. About guest, Daniel Linskey.

Crisis Management 100

Crisis Management Crisis Skype Leadership 100

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. Just because people may vent and lash out against your organization is not a reason to hide and refuse to communicate on the channels that demand communication these days.

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

5W PR

MARCH 26, 2020

This might be a weekly e-mail or virtual meeting to update workers on any information or changes. It’s also important to stay visible as you’re the one they look to for leadership. Create accounts with video conferencing platforms which will allow employees to virtually connect for meetings more personably than over a phone call.

How To 88

How To Employee Financial Meeting 88

Karen Freberg

MARCH 11, 2020

That’s where having experience in crisis communication comes into play. The best thing you can do is take a leadership role in the situation. Invite the clients to be part of the remote meet ups with your class, or in the case of the clients themselves, have the students meet with them in person in small groups.

Social Media 92

Social Media How To Media Resources 92

PRSay

JANUARY 13, 2021

Communication Channels. Here are the most common communication channels: Email. Meeting attendance and chat channel participation (as a percent of audience). For each channel (by audience), you can pull utilization and frequency data. Microsoft Teams. Print publications. Physical signs. Step 2: Audit your data and benchmarks.

Internal 189

Internal International Data Communications 189

PRSay

MARCH 25, 2019

For your most sensitive communications, consider face-to-face meetings, or phone calls, instead of putting it in writing. To read more about employee communications, check out our March issue of Strategies & Tactics. While there is a greater risk of someone misunderstanding you, the added security is usually worth it.

Internal 156

Internal International Communications Employee 156

Solo PR Pro

FEBRUARY 2, 2021

It opened up opportunities for me with leadership, committees [and] serving as an assembly delegate to the PRSA chairing committees.”. This part is where you meet with three APRs — in person or virtually — and they ask you questions based on your portfolio and the panel presentation questionnaire you complete beforehand.

Study 96

Study Ethics Education Groups 96

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. On September 11, 2001, I got up and went through the usual motions of a working mother with three children – ages 12, 9, and 7 – to get off to school.

Communications 105

Communications Community Crisis Film 105

wiredPRworks

SEPTEMBER 11, 2021

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pantsuit for a meeting with our local school district about photographing the annual report. On September 11, 2001, I got up and went through the usual motions of a working mother with three children – ages 12, 9, and 7 – to get off to school.

Communications 81

Communications Community Crisis Film 81

Communications Conversations

AUGUST 21, 2018

We all get out into the field on a regular basis to meet with our store leadership, identify great Blue Shirt spokespeople and meet with reporters. We’re also a fairly small team (about 12 on the external communications side), so we have exposure to a lot of different experiences – including crises.

Sports 113

Sports Retail Local Report 113

Maxim Behar

DECEMBER 20, 2022

Thank you so much for all your positive energy, leadership, and goodwill. Our industry continues to suffer from a lack of visible leadership. It is always such a pleasure meeting you. And I… I hope that we will meet again soon, very soon. Thank you so much for your leadership, for your engagement, for your inspiring!

Energy 52

Energy Groups Internal International 52

PRSay

APRIL 5, 2021

Consider engaging employees in meetings with policymakers, which can improve the effectiveness of those discussions and help educate employees about the process. Increase coordination internally and with third parties.

Report 176

Report Company Government Conference 176

Landis PR

JANUARY 16, 2024

The idea of PRGN started with a few agency owners in 1992 enjoying just getting together for in-person meetings and tell each other about how their businesses were doing and how they could help each other. To date those in-person meetings form the backbone of our network. Our members come together twice a year.

Agency 59

Agency Internal International Meeting 59

Prohibition

JANUARY 14, 2022

This team needs to be in place from the moment you set up your business, otherwise you risk being ill-prepared for a crisis. A good plan is to meet quarterly to run through scenarios that might happen. Team roles and responsibilities need to be clear if your crisis communication plan is going to work.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Stuart Bruce

JUNE 24, 2016

The EU Council of Ministers meets next week on Tuesday June 28 and Wednesday June 29 where the process and timescale should become clearer. However, there will likely be informal negotiations and discussions while the Conservative leadership election is happening over the summer.

Public Affairs 94

Public Affairs Corporate Publicity Communications 94

PRSay

OCTOBER 25, 2017

Meet people where they are. She also believes that one of the best ways to reach rural Americans is in their community. This type of planning includes making sure that your team is communicating well internally, too. “If A new era of crisis communication is upon us. PRSAICON #goingrogue #LRNSMPR. During the Oct.

Social Media 120

Social Media Conference Media Corporate 120

Critical Mention

MAY 15, 2018

A common misconception is that quick fixes for enhancing your reputation include answering emails at lightning speed, working yourself to the bone or scheduling meetings just for the sake of it. This begs the question, what can you do to make yourself look great and stand out as a PR pro?

Reputation 84

Reputation Leadership Pitching Study 84

Prohibition

DECEMBER 13, 2021

Every one of us who has run a crisis management programme will agree that it is an emotionally charged and demanding experience. A crisis can emerge out of unexpected circumstances. It can even happen due to a violation of law, going against the accountability act or failure to meet expected standards.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Sword and the Script

DECEMBER 30, 2017

One of my first pieces that got real traffic was a crisis case study from my former employer, which coincidentally was about dealing with a negative blogger. Then it got picked up by a crisis communications specialist who asked to run it in his newsletter. 6) Thought Leadership Actually Requires Thought and Leadership.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

wiredPRworks

SEPTEMBER 11, 2018

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. On September 11, 2001, I got up and went through the usual motions of a working mother with three children - ages 12, 9 and 7 - to get off to school.

Communications 40

Communications Community Crisis Film 40

PRSay

JULY 23, 2020

In recent months, the Logos Institute for Crisis Management & Executive Leadership team has studied institutional responses to COVID-19. From this, we have created 12 best practices for crisis management: Begin all communication, whether written or verbal, with a statement of values, beliefs, intent or motivation.

Crisis Management 205

Crisis Management Communications How To Crisis 205

PR Conversations

MAY 1, 2017

Catherine: We do a great deal to educate practitioners on the practical aspects of managing a crisis but rarely do you encounter a crisis plan which addresses the need for support for people involved with crisis communication. Asset stripping in the corporate world is commonplace and recognised as a legitimate activity.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR Conversations

AUGUST 11, 2015

crisis communication. communication models and theories. leadership qualities. strategic management of communication. meeting facilitation ability. ethics and law. history and current events. business literacy. media, social channels and use of technology. global awareness and tracks global news and issues.

Publicity 40

Publicity Crisis Communications Ethics Technology 40

Critical Mention

JANUARY 3, 2019

And then, starting around 2015, compliance leaders that were at those compliance and anti-bribery forums started asking me to share my story with their compliance, commercial and leadership in-house teams, so I started going to corporations to present. And my passport, along with other civil rights (voting, jury duty, etc.)

Interviews 105

Interviews Ethics Government Internal 105

wiredPRworks

SEPTEMBER 11, 2016

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. On September 11, 2001, I got up and went through the usual motions of a working mother with three children - ages 12, 9 and 7 - to get off to school.

Community 40

Community Writing Education Film 40