Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

5W PR

JULY 15, 2023

In the beauty and wellness industry , corporate communications play a crucial role in shaping brand perception, establishing credibility, and fostering customer trust. Share information about ingredients, sourcing, manufacturing processes, and environmental sustainability initiatives.

Corporate 78

Corporate Industry Communications Ethics 78

Landis PR

NOVEMBER 15, 2021

Thought leadership is more than just “blowing your own horn.” ” It is sharing information with an audience that is actionable, useful and predictive. Are you commenting on serious policy topics, taking a stand on social change or supporting a corporate social responsibility program? Photo courtesy of Unsplash.

Leadership 98

Leadership How To Trade Shows Pinterest 98

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Those blogs probably drive organic traffic to their corporate sites (a huge goal, I’m sure).

Blogging 109

Blogging Corporate Survey Interviews 109

Stern + Associates

JANUARY 3, 2024

The beginning of a new year is a time when many consulting firms release annual research reports and other types of thought leadership on trends, challenges and solutions relevant to the vertical industries they serve. Why Is It Hard to Compete on Thought Leadership?

Leadership 62

Leadership Conference Data Report 62

ImPRessions - Crenshaw Communications

APRIL 18, 2018

Last week, seven of the public relations industry’s top PR professionals offered unusually candid insights into one of the hottest issues of the day – corporate activism. The panelists agreed that most corporations need to build trust by conducting themselves with transparency, honesty, and finesse.

Corporate 213

Corporate Ethics Apparel Journalism 213

PRSay

JANUARY 19, 2021

Only 35 percent of respondents have faith in social media, while 41 percent consider corporate “owned media” truthful and 53 percent trust traditional media. People now expect corporations to address today’s challenges as rigorously as they pursue profits, the report says. Trust in all news sources has fallen to record lows.

Government 157

Government Report Survey Media 157

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Reputation Crisis Communications 195

Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Executive Thought Leadership. Messaging & Positioning.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

Rock the Status Quo

FEBRUARY 9, 2015

Like fluffy yellow chicks marching in line after their mama, many companies are stuck in push marketing tactics of the past, favoring carefully crafted, conservative external messaging and expecting their executives to rigidly follow corporate directives when it comes to having (or not having) a digital voice. “It’s too risky!”

Corporate 100

Corporate Leadership Brand Branding 100

ImPRessions - Crenshaw Communications

NOVEMBER 30, 2023

It’s a good article that every corporate communications person should read and an interesting take to us who work in PR. For companies that see the expression of corporate values as a strategic advantage, there is a way to go about it that maximizes the upside potential and minimizes risk. Many have sparked a severe backlash.

Publicity 212

Publicity Corporate Employee Sports 212

PRSay

OCTOBER 27, 2017

The 24/7 news and information cycle has radically changed with the ability for anyone with a laptop or mobile device to influence with a simple finger stroke on a keyboard, touchpad or a ready-set-go image or video. He advises that the data will inform better decision making. Let the data drive the debate.”.

Leadership 113

Leadership Communications Hotels Tourism 113

ImPRessions - Crenshaw Communications

AUGUST 25, 2020

And most CEOs acknowledge the benefits of social engagement for their personal and corporate brands. A strong leader is expected to be a brand ambassador, a voice for corporate reputation, and even a social media influencer. A social media commitment can and should be shared across key members of the leadership team. Or do they?

Social Media 380

Social Media Leadership LinkedIn Corporate 380

PRSay

DECEMBER 15, 2023

PRSA has assembled a resources page to help inform the decision-making process. Many corporate CEOs also made a big mistake by not communicating to employees about the Israeli-Palestinian conflict, according to new research from The Grossman Group in partnership with The Harris Poll. This is not about taking sides on a political issue.

Communications 170

Communications Employee Leadership Internal 170

Onclusive

AUGUST 22, 2017

Corporate Communications. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Corporate communications regularly involves interaction with senior leaders and HR departments. . Executive Thought Leadership.

Media Training 397

Media Training Crisis Communications Conference Training 397

Doctor Spin

JANUARY 19, 2024

Here we go: Communicative Discipline Spin Academy | Online PR Courses Communicative Discipline For corporate communications in general, and communicative leadership in particular, I recommend a direct approach to intrapersonal communication: Rationalise and simplify—never let trivial tasks or topics become complicated or emotional.

Communications 52

Communications eBook Leadership Corporate 52

Onclusive

OCTOBER 9, 2023

As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations. These stories often bring leadership styles into question. Stakeholders are going to scrutinize both the corporate decisions and personal conduct of CEOs.

Media 195

Media Reputation Data Leadership 195

PRSay

JULY 27, 2020

For communicators, that means eliminating hype, jargon, buzzwords and corporate-speak. Employees have never liked corporate-speak, of course. Deliver quick, lean, convenient bites of practical information and visuals that help employees solve problems and are easy to skim through. • How to improve on corporate-speak.

Employee 196

Employee Leadership System Corporate 196

Onclusive

OCTOBER 9, 2023

As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations. These stories often bring leadership styles into question. Stakeholders are going to scrutinize both the corporate decisions and personal conduct of CEOs.

Media 195

Media Reputation Data Leadership 195

PRSay

SEPTEMBER 9, 2019

28, a crowd of 200 Dallas-area PR professionals were treated to a panel of standout women communications leaders — Traci Otey Blunt , the NFL’s senior vice president of corporate communications; Netta Conyers-Haynes , Google’s head of communications; and Kelly Ann Doherty , chief people and communications officer at Mr. Cooper.

Leadership 125

Leadership Google Meeting Groups 125

Stephen Waddington

MAY 4, 2021

As society emerges from the pandemic, the need to measure corporate performance against broader metrics is an issue rising up the corporate agenda. Research published by Vuelio highlights the growing awareness of ESG as a corporate issue but also the opportunity for further education.

Publicity 197

Publicity Government Corporate Financial 197

Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. Somehow as we grow up, those principles we learned as kids are beaten out of our collective corporate being. This is true of messaging, positioning, press releases and corporate apologies. 1) The incomplete corporate apology.

Corporate 83

Corporate Airlines How To Crisis 83

Stern + Associates

MARCH 5, 2024

A compelling corporate innovation story represents a valuable opportunity to differentiate from competitors, educate investors, galvanize employees and attract prospective new talent. Assemble the Proof Points Begin by going right to the sources to gather information. Ask: Who contributed? What actions did they take?

How To 99

How To Corporate Storytelling Conference 99

Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Investors now expect a mix of information and entertainment, and multimedia is the go-to tool for meeting these demands.

Infographics 78

Infographics Financial Video Leadership 78

Reputation Us

NOVEMBER 7, 2023

HOW TO HANDLE A CONFIDENTIAL, CORPORATE LEAK. According to Intralinks, an M&A research group which studies corporate deal leaks , 8.8 According to Intralinks, an M&A research group which studies corporate deal leaks , 8.8 Train your staff on the significance of keeping sensitive information under wraps.

Reputation 78

Reputation Real Estate Internal International 78

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. This is a valuable perspective.

Corporate 107

Corporate Communications Crisis Management Crisis 107

PRSay

MARCH 22, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. Fittingly, a post on leadership appeared from Patrice Sutherland. The youngest members of Gen Z turn 11 in 2023.

How To 161

How To Employee Leadership Nonprofit 161

Bianchi Biz Blog

NOVEMBER 30, 2023

The we encourage you to check out the recently published study “ Managing the Media: Corporate Media Relations Officers and the Evolving Media Landscape.” Additionally, per the authors, it provides new insights into the processes and motivations that drive corporate interactions with the media. Interesting right?

Media Relations 94

Media Relations Automotive Media Survey 94

Doctor Spin

DECEMBER 3, 2023

Stakeholders and publics will likely perceive corporate messaging based on their pre-existing confirmation biases. “We Frame the organisation’s actions in a context that contrasts with the audience’s expectations, like showcasing a corporation’s charitable efforts in a way that counters a stereotype of corporate greed.

How To 52

How To Leadership eBook Journalism 52

Sword and the Script

NOVEMBER 21, 2023

This is cited ahead of leadership quality (76%) and technological innovation (72%).” All the other factors considered – leadership, innovation, profitability, sustainability, and employees – all influence the awareness and strength of a brand. Comment: A brand is a promise. It’s a perception. It exists in our minds.

Financial 152

Financial Marketing Survey B2B 152

5W PR

MARCH 18, 2023

Corporate communication is essential for effective branding and securing external funding. Here are a few tips for using corporate communications to increase investment. To qualify for this, businesses must cultivate a strong reputation and make themselves known to investors through corporate communication.

Company 88

Company Corporate Product Launch Internal 88

5W PR

MARCH 28, 2024

In the world of finance trust is king and information overload is the daily coffee. Press releases, thought leadership articles, and educational content creation campaigns can make tough financial topics easy and informative. This ensures that information hits the mark with the intended audience in a clear and relevant way.

Company 78

Company Publicity Financial Crisis Communications 78

PRSay

NOVEMBER 10, 2022

In the workplace, CEOs say, a culture of incivility threatens employee morale and productivity, corporate reputation and revenue. How can communications professionals show leadership to help counter this epidemic of incivility? For more information, visit www.greaterlife.com , or reach Brian directly at brian@greaterlife.com.

Employee 154

Employee Crisis Reputation Creativity 154

ImPRessions - Crenshaw Communications

APRIL 1, 2021

.” Clubhouse can drive PR thought leadership potential for PR. For public relations agencies and their clients, Clubhouse is a new platform for achieving what we call thought leadership — a position as a source of cutting-edge information and expertise. No metrics, no worries.

Leadership 321

Leadership Conference Sports Meeting 321

Burrelles Fresh Ideas

MAY 21, 2024

The awareness this month highlights is crucial for helping individuals understand how mental illness affects their lives, informing them about available resources, and highlighting advocacy methods for everyone, regardless of their mental health status. The very structure of many workplaces can exacerbate mental health issues.

Employee 97

Employee Pinterest Resources System 97

NewsWhip

MARCH 27, 2023

We’ve written about this theme before, and it was a key part of our webinar with Sean deGroot — not all of your stakeholders will have access to the tools that comms teams have, nor do they need all the information that the comms team has, so drawing that distinction is an important part of the job.

Data 148

Data Crisis Corporate Crisis Management 148