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Corporate Activism Brings Benefits and Pitfalls, Report Finds

PRSay

For businesses, societal discord presents risks to corporate reputation, employee recruitment and organizational morale. The USC report, “ The Future of Corporate Activism ,” calls professional communicators “pioneers in this unfamiliar territory.”. Communicating with purpose. Sometimes, however, such campaigns lack substance.

Corporate 143
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9 Corporate Characteristics to Look for When Buying Public Relations Software

Sword and the Script

That was a key point I tried to impart in a recent presentation (embedded below) at the PR Consultants Group annual meeting (many thanks to Jason Brown ). What things boil down to are the corporate characteristics: is the vendor someone you know, like and trust? Corporate outlook. User interface. Approachability.

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Wadds report snapshot: A decision-making framework for taking a stand on public issues

NewsWhip

Building a decision-making framework for organizations on public statements An increased focus on corporate purpose and social responsibility creates tension for the corporate communication function as business drivers must be balanced with value-driven leadership. Is leadership and management aligned on the issue?

Report 78
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Wyoming State Bar: Law & Reputational Risks–Court of Law & Court of Public Opinion

Reputation Us

On October 24, 2023, Casey Boggs, president of ReputationUs and Sameer Somal, CEO of Blue Ocean Global Technology , will be co-presenting a continued legal education (CLE) session to more than 70 attorneys of the Wyoming State Bar on the topic, “Law & Reputational Risks–Court of Law & Court of Public Opinion.”

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Surveying the Past, Present and Future of PR

PRSay

Great counseling firms were founded and legendary corporate communications departments were born. We are in an age with exogenous challenges, such as social and political complexity, forceful and rapid shifts in the dynamics of business and economics, technological and media disruption, and financial constraints.

Survey 132
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Why Newswires? The Past, Present & Future of Trusted News

Business Wire

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network.

Financial 164
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Board members with marketing experience improve shareholder returns by 3% [benchmark]

Sword and the Script

The researchers then examined three measures of financial performance among the firms including market share, revenue growth and shareholder return. By comparison, “100% of boards now include at least one designated finance expert among their memberships, many boards have multiple finance experts.”

Marketing 140