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5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Dan Edelman (1920-2013) brought products to the public’s attention in a way that was new at the time – by getting their stories in newspapers and on television.

Corporate 178
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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

It was increasingly filled with queries from corporate bloggers with commercial interests rather than journalists with stories to complete on a deadline. This helps understand the key points of an article without having to spend time reading the entire document. The quality of queries changed too as the web evolved.

Reddit 178
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6 Awesome Examples of How To Leverage Corporate History in Brand Storytelling

MaccaPR

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Legos' Corporate History Video.

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Behind the Headlines With Glenn Boyet

Cision

Glenn Boyet, director of corporate communications at AmeriQuest Business Services, says being truthful and transparent is one the most important goals for brand communication. What are you most looking forward to in your new position as director of corporate communications at AmeriQuest Business Services? First rule…keep it simple.

Financial 120
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8 Hidden Press Release Distribution Channels You Need to Know

Newsfile

Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis. Importantly, it’s a repository of over 5 billion documents from more than 35,000 sources, dating back to 1976. Furthermore, it aggregates content from over 33,000 global sources, 200 countries and 32 languages.

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Abraham Lincoln First Technology President

wiredPRworks

None of these documents appear in Lincoln’s ‘Complete Works’ edited by Nicolay and Hay or in any other collection of his writings.” Known for her exposes of corporate America, particularly Standard Oil, along with her Lincoln biographies, Ms. If you’re wondering about Ida M. Imagination is the only key to the future.

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Future of PR: 2020 edition

Stephen Waddington

Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. Each corporate PRCA member will be expected to engage with a local school each year. In 2019 purpose continued to emerge as a theme in corporate leadership as a means of reconnecting organisations with society.