Shift Communications

AUGUST 28, 2017

Today, we ingest thousands of news articles, millions of social media data points, web analytics, customer service data, CRM data – the list of data sources is nearly endless. Suppose we want to understand how an audience is likely to react to a negative corporate announcement. How Do Predictive Analytics Apply to PR?

Analytics 96

Analytics Software Technology Data 96

Waxing UnLyrical

FEBRUARY 14, 2013

of posts that might spark ideas on how to incorporate social media and customer service into your business in a smart way. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn A Valentine’s Day Gift to Businesses.

Customer Service 99

Customer Service LinkedIn Social Media Google 99

Waxing UnLyrical

MARCH 25, 2013

Where did customers go to complain? The Chobani Facebook page. And the company has used a lot of the techniques I discussed recently, right here on WUL, on growing your Facebook community. WUL : And how many tweets and Facebook comments a day (or week) do you guys get? Ashley Butler : We make upwards of 2MM cases a week!

Customer Service 101

Customer Service Travel Web Facebook 101

Waxing UnLyrical

NOVEMBER 3, 2014

Customer Service, Richard Nixon, and the Silent Majority. Why: Understanding and embracing the needs of the silent majority can boost your customer service ratings. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Customer Service 68

Customer Service Social Media Resources Government 68

Waxing UnLyrical

MAY 27, 2017

Here’s what I did when I realized AAA was trying to hustle me into dropping my wallet on its driver seat sooner than usual: I remembered reading something about an app/service from Verizon that is basically the poor cousin of OnStar. Twitter Facebook Google+ LinkedIn Why AAA Should Be Worried About Getting a C- From Me.

Customer Service 67

Customer Service Insurance Insurance Banking 67

Waxing UnLyrical

MAY 19, 2014

Why: In this classic from the WUL vault, I examine the real value of Facebook fans. The Human Touch of Automation: A Customer Experience Experience. Ken Muller shares a personal experience where automation enhanced his customer service experience. Twitter Facebook Google+ LinkedIn Monday Roundup: Value.

Customer Service 72

Customer Service Resources B2B Facebook 72

Prohibition

JANUARY 14, 2022

Your customers could make their displeasure known on your Facebook page and Twitter feed. The purpose of a PR Crisis Plan is to help you make quick and effective decisions when faced with negative publicity from a wide range of sources, including customer complaints, faulty products, product recalls and corporate scandals.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

AUGUST 18, 2014

Why: Once perceived as a peer-to peer movement, attitudes towards the “collaborative economy” are quickly evolving in the corporate world. Why: In this post from the WUL vault, two very different attitudes to customer service and technology caused me to question whether too much technology makes us… well, you know.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

Waxing UnLyrical

JANUARY 12, 2015

Never Underestimate the Power of Consistent Customer Service. Why: Customers enjoy reliability and predictability when it comes to business transactions. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

Customer Service 40

Customer Service Web Community LinkedIn 40

Stephen Waddington

DECEMBER 30, 2019

I appreciate your comments by email, Facebook and Twitter. Each corporate PRCA member will be expected to engage with a local school each year. The internet has fragmented into a series of closed networks operated by platforms including Facebook, Google, Instagram and Twitter. She always improves my work. Happy New Year.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JULY 21, 2014

In this guest post for Adam Toporek ‘s Customers That Stick, Tricia Keels relays a personal story where a companies compassion in a dire context led to an exemplary customer service experience. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Community 78

Community Customer Service Resources Web 78

Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! Twitter Google+ LinkedIn Starbucks – It’s Time to Brew Some Tweets.

Twitter 94

Twitter Facebook Social Media LinkedIn 94

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Does Too Much Technology Make Us Bored?

Technology 92

Technology Customer Service Retail Software 92

Waxing UnLyrical

MAY 9, 2016

C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers. C4 (Conversation) Case Study: Best Buy Uses Twitter to Enhance Customer Service. Twitter Facebook Google+ LinkedIn Monday Roundup: Understanding The 7C Social PR Framework™.

Case Study 40

Case Study Study Training Small Business 40

Melissa Agnes

FEBRUARY 16, 2016

Following is a play-by-play of what you can – and should – do now, to ensure successful crisis communications in the event of a corporate crisis. Twitter, Facebook, an investor or internal website, etc.)? So if this is the case, how can you ensure effective and successful communication with your stakeholders in a crisis?

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Waxing UnLyrical

JANUARY 28, 2013

” (on the relationship between customer service and the community) ~ Jenne Pedde , 2U, Inc., area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. . “These departments are inextricably linked. They’re like cheeseburgers and French fries.

Community 100

Community eBook Social Media Customer Service 100

Waxing UnLyrical

AUGUST 18, 2014

Why: Once perceived as a peer-to peer movement, attitudes towards the “collaborative economy” are quickly evolving in the corporate world. Why: In this post from the WUL vault, two very different attitudes to customer service and technology caused me to question whether too much technology makes us… well, you know.

Crisis Communications 40

Crisis Communications Software B2B Crisis 40

Waxing UnLyrical

MAY 8, 2015

They also have really good customer service. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Mother’s Day Gift Ideas: #thoughtfulgifting. If you check them out, tell ’em I sent you.

Skype 40

Skype Customer Service Travel Leadership 40

Waxing UnLyrical

JANUARY 30, 2013

And while I don’t know how it will change over time, right now I think it is one of, if not the best, CRM systems for small business owners (note, you need to be using Chrome or Safari) on a budget, and who primarily work in Gmail (or use Google Apps). It integrates completely with Gmail (or Google Apps). How Streak works.

Small Business 108

Small Business System Google Examples 108

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals.

Measurement 40

Measurement How To Analytics Customer Service 40

MaccaPR

OCTOBER 14, 2015

Speaking of traditional search engines, if you search ‘LinkedIn Pulse’ on Google News, you will find the channel receive s great visibility. When done strategically, your content could rank on Google easier with LinkedIn than your company blog. However, at the time, a corporate message would not have had the same effect.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Waxing UnLyrical

SEPTEMBER 27, 2012

So I did, settled in and started tweeting and Facebooking to pass the time. The service is impeccably smooth; the food is great. Now the purists among us are muttering under their breath that “customer service is so much more than just making someone feel good.”. And I always walk out the door smiling! And it was.

Customer Service 105

Customer Service Banking Nonprofit Facebook 105

Waxing UnLyrical

FEBRUARY 27, 2013

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn The Client Covenant. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn't you like to be in her kitchen?

LinkedIn 98

LinkedIn Customer Service Report Crisis 98

Waxing UnLyrical

FEBRUARY 9, 2015

What impresses me about Adam is not just his kindness and work ethic, but how committed he is to sterling customer service. That has a huge impact on PR, so if you don’t already know him, check out his blog and podcast at Customers That Stick. Answer: Boss. Kristie Aylett, APR (@KristK) February 3, 2015.

Social Media 40

Social Media Media Community Web 40

Waxing UnLyrical

FEBRUARY 11, 2013

When Chinese New Year Made for Smart Customer Service and PR is a post from: Waxing UnLyrical. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn When Chinese New Year Made for Smart Customer Service and PR.

Customer Service 76

Customer Service Creativity Small Business Local 76

Cision

DECEMBER 14, 2015

For any post that you put on Facebook, Twitter, Instagram, etc., In a crisis you may find yourself in a situation where rather than pushing information out to influencers, media and customers, instead they are attempting to pull information from you. In non-crisis times, this is simply social care (customer service).

Crisis Communications 120

Crisis Communications Crisis Communications Facebook 120

Sword and the Script

MARCH 15, 2022

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. In my observation it is similar to the experience of searching Google – enter your query and hit the enter button – and you can see the results. All the searches are real-time.

Tools 160

Tools Media Software Analysis 160

PR 20/20

OCTOBER 5, 2017

Unlike the traditional marketplace, modern corporations cannot survive on brand and historical relevancy alone. In fact, research from Innosight estimates that 75% of today’s corporations on the S&P 500 index will be replaced by 2027. How does a billion dollar corporation become a trustworthy source for consumers?

Marketing 45

Marketing Engineering Resources Consumer 45

Waxing UnLyrical

DECEMBER 14, 2012

Kirk Hazlett’s posts, for example, often reinforce the strong customer service element in good public relations and how, while “it’s not rocket science,” it does take hard work. Whether he’s talking about Apple or Facebook (oh boy, Facebook), he’s the one looking at things from a different angle.

Facebook 87

Facebook Customer Service LinkedIn Examples 87

Waxing UnLyrical

APRIL 10, 2013

Basically it helps you schedule meetings right in your Google calendar, by detecting (usually quite accurately) times being discussed via email. They also have really good customer service. So with Newsle, you can send a congratulatory note, post to their Facebook wall, etc., Time tracking and invoicing.

Tools 105

Tools Skype Google LinkedIn 105

Sword and the Script

JANUARY 16, 2024

Monitoring Propel offers social media monitoring of Twitter, Instagram and Facebook. They also white label TVEyes for those customers that need broadcast monitoring. Propel can also ingest Google Analytics data with a “read-only” connection. The customer service is above and beyond as well.”

Software 141

Software Pitching System Analytics 141

Stephen Waddington

FEBRUARY 12, 2019

A n essay about the impact of the internet on corporate communication, marketing and public relations over the past 20 years. Facebook has a strong and growing platform of services including Instagram and WhatsApp. Meanwhile Google+ has fallen by the wayside. The global population of the world is 7.7 billion people.

Publicity 79

Publicity Community Pinterest Reputation 79

Stuart Bruce

OCTOBER 30, 2014

I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. Almost 70% of Facebook time is spent on mobile. Gigantic multi-national and trans-national corporations have no respect for borders or governments. Google Glass is still at a rudimentary stage. I see three main drivers.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

MaccaPR

FEBRUARY 10, 2015

The Nashville-bred superstar has leveraged every element of her social identity – on Facebook, Twitter, Instagram, Tumblr, Pinterest, Vevo and YouTube – to make "1989" the #1 best-selling album of 2014. Source: Billboard ). million viewers) into her confidence. But, just a few weeks ago, Swift took “listening” to an absurdly glorious level.

Social Media 48

Social Media Marketing Media YouTube 48

Sword and the Script

DECEMBER 11, 2018

3) Emotional connection with customers. “I I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. 5) Alignment of marketing and customer success. 4) New emphasis on trust.

Social Media 93

Social Media Marketing Media Creativity 93