Onclusive

AUGUST 30, 2023

Building Brand Awareness Through Thought Leadership Thought leadership is an effective way to establish a brand as an industry authority. You can create and share insightful content such as articles, whitepapers, and webinars that showcase your brand’s expertise in its field.

Brand 195

Brand Branding How To Reputation 195

Cision

JANUARY 11, 2018

Radio Stations. Despite the availability of streaming music services like Apple Music and Spotify good old fashion terrestrial radio is still hugely important. If you have an event or celebrity to promote in a major media market radio may be the way to go. Take a look at some of the posts Cision readers loved. Top 10 U.S.

Communications 225

Communications Marketing Radio Airlines 225

ImPRessions - Crenshaw Communications

DECEMBER 5, 2017

This may seem like a good thing for the PR business, as companies and others try to go around traditional media to tell their stories through social media and branded content. But as evidence that sources of objective news are shrinking, it’s not a healthy sign for either industry. Don’t tweet or post without reading it.

Journalism 209

Journalism Radio Local Study 209

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? Brian Enderlein , Digital Media, Interactive Marketing & Analytics, 3M. But, definitions vary by marketer. It''s been done for years.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on MuckRack As a PR professional, staying on top of current events and industry trends is a crucial part of the job. When it comes to the news industry, trending topics come and go like the tides. You need to be aware of what’s going on in the world, what’s happening in your niche and what the competition is doing.

Pitching 100

Pitching Interviews Trends Journalism 100

Critical Mention

NOVEMBER 20, 2020

The social influencer industry is expected to be worth $15 billion by 2022. With so many influencers out there for every niche and market, it could be hard to narrow down the right ones to work with. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Tourism 157

Tourism YouTube Radio Social Media 157

Critical Mention

NOVEMBER 22, 2019

Radio hosts positively talk about your organization on air. Monitor your radio coverage and share your positive mentions with your audience. . Not only should you track your brand’s name, but you should be able to track any saved search including additional keywords and phrases related to your industry and organization.

Radio 104

Radio Media Newspapers Sports 104

Onclusive

OCTOBER 10, 2017

Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. Users can now view and analyze global television and radio coverage., Broadcast monitoring. What’s coming next for AirPR Analyst?

Software 207

Software Analysis Comparison Trends 207

Critical Mention

MAY 7, 2020

Many people across the globe have tuned in to TV channels, radio stations, social media platforms and the web for news and updates on the state of the world during this pandemic. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO. Priscilla Osorio.

Media 113

Media Radio Television Sports 113

Critical Mention

JANUARY 24, 2020

Once they share such news with their audiences, whether it be via TV, radio, online news or social media, word gets out and people start sharing posts, links, tweets and so on. Plus, breaking news gives talk-show and radio hosts topics to talk about as well. Priscilla is the marketing coordinator for Critical Mention.

Radio 101

Radio Media Television Social Media 101

The Proactive Report

DECEMBER 16, 2014

However, as content marketing gains popularity,SEO becomes more and more important. The more content there is on the web, the more difficult it is to find what you’re looking for. Content marketing isn’t a new idea for PR. Now content is the hottest new marketing idea. Now is the time to.

Digital PR 154

Digital PR Google SEO Content Marketing 154

Critical Mention

SEPTEMBER 24, 2019

Next, it’s best to keep new and existing customers informed with your organization’s latest updates and industry trends through email marketing. Overall, having a successful email campaign provides additional exposure to your site, its product and its content. Produce Content Marketing. Apply Backlinks.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

SEPTEMBER 24, 2020

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. Here are four examples of earned media that have had a huge impact on different industries and movements this year. Hamilton, Twitter Watch Party. SCHEDULE A DEMO.

Examples 130

Examples Transportation Media Tourism 130

Sword and the Script

MARCH 20, 2018

Live events are not only the most widely used enterprise content marketing channel, they are also viewed as the single most effective B2B marketing tactic. 2) How has event marketing evolved or changed over the course of your career? First, event marketing has become a whole lot smarter.

Industry 71

Industry Marketing Enterprise Mobile 71

Critical Mention

DECEMBER 20, 2019

Proactively pitch to journalists who cover your industry or area. Once you’ve identified your positive mentions, it’s time to use earned media coverage in your brand’s content marketing strategy. It can amplify brand reputations and organizations across all industries. Step 3 – Draw on Positive Media Coverage.

Brand 103

Brand Branding How To Media 103

Critical Mention

MAY 13, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Priscilla is the marketing coordinator for Critical Mention. Until next time!

Communications 158

Communications Radio Sports Social Media 158

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Quickly expand your audience by joining professional public relations and marketing associations: PRSA | Public Relations Society of America . American Marketing Association.

Radio 92

Radio Television Social Media Sports 92

Critical Mention

JANUARY 29, 2021

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Krushan Bari.

Brand 135

Brand Branding How To Radio 135

Critical Mention

OCTOBER 7, 2020

Staying informed on what is going on in society and what is trending in your industry can help prevent your business from falling victim to negative press or mentions. Track news related to your industry, check out what’s trending and keep track of what your audience is saying to stay a step ahead for 2021. . SCHEDULE A DEMO.

Trends 105

Trends YouTube Tourism Video 105

Critical Mention

FEBRUARY 18, 2021

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Priscilla is the marketing manager for Critical Mention. Critical Mention.

Media 113

Media Comparison Radio Sports 113

Burrelles Fresh Ideas

MARCH 5, 2024

However, media pitching and media relations to secure earned media still dominate the industry. Most PR pros today use some form of the PESO Model which includes owned, shared, paid and earned media.

Media 97

Media Nonprofit Pitching Analytics 97

Critical Mention

FEBRUARY 4, 2020

Ketchum is a global communications consultancy that has no boundaries in creatively finding solutions that are best for its clients across various industries. They describe us at our very best and ensure we remain distinctive to our clients and to the industry. Priscilla is the marketing coordinator for Critical Mention.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Cision

JUNE 2, 2017

If you know your industry, then you know your competitors. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. In fact the more traditional the industry, the less likely they will innovate. Do they have a blog?

How To 198

How To Real Estate Web Case Study 198

Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Viral 70

Viral Radio Media Sports 70

The Resolution Blog

OCTOBER 7, 2015

But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. Fast forward seven years, and I wish I – and the rest of the public relations industry – had taken more of an interest in the evolution of search marketing. In so many ways.

SEO 120

SEO Engineering Content Marketing Agency 120

Critical Mention

APRIL 24, 2020

You can do this by using industry keywords and phrases that your audience will understand. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo.

Infographics 103

Infographics Radio Instagram Sports 103

Prohibition

NOVEMBER 16, 2022

Combining SEO and content marketing will increase your online presence, as the reach is much greater from higher rankings. This online coverage will position your brand as the ‘go-to’ operator in your field, thought leader, industry specialist, or generally drive awareness around a unique selling point.

Digital PR 62

Digital PR Brand Branding SEO 62

Critical Mention

AUGUST 5, 2018

With over 10 years of experience, she has an incredible track record of creating results-driven marketing campaigns for her many clients. Follow her for a fantastic collection of industry articles from around the web. If you want breaking industry news instantaneously, he’s the one to follow. Sarah Evans. prsarahevans.

Twitter 77

Twitter Radio Social Media Print 77

Flack's Revenge

OCTOBER 4, 2017

I was in a Seinfeld state of mind, having just watched (and loved) his new Netflix special Jerry before Seinfeld ; and was thrilled to hear him being interviewed by Howard Stern on Sirius radio. Stern is another uniquely NY comic personality who I’ve loved to listen to over the years, since his days on NBC talk radio in the 80s).

Radio 120

Radio Interviews Writing Pitching 120

Critical Mention

AUGUST 20, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Priscilla is the marketing coordinator for Critical Mention. Until next time!

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

SEPTEMBER 19, 2019

Trends within the PR industry are ever-evolving, so keep up with the latest PR principles to ensure maximum reach and client satisfaction. The easy-to-share reports allow up to share real time progress on client campaigns and even link directly to broadcast and radio coverage. What are the latest PR Trends? Until next time!

Agency 79

Agency Marketing Media SEO 79

Critical Mention

DECEMBER 9, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. Priscilla is the marketing coordinator for Critical Mention. Until next time!

Analytics 91

Analytics Radio Sports Analysis 91

Prohibition

AUGUST 19, 2022

Unlike radio, a podcast is held on a platform such as Apple Podcasts or music streaming platforms like Spotify and can only be accessed from the platform. The purpose of the podcast is that there is something out there for everyone – which is what makes it a brilliant tool for marketers across a range of sectors and industries.

Television 62

Television Advertising Advertising Instagram 62

Critical Mention

OCTOBER 16, 2019

Similar to sentiment analysis, engagement metrics also provide valuable insight on how your audience is receiving your content. For example, top tier Broadcast Monitoring services offer TV and radio tracking where clients can access audience numbers, estimated publicity value and mention stats. Until next time! Critical Mention.

Media 80

Media Analysis Radio Sports 80

Critical Mention

SEPTEMBER 27, 2019

Industry meetups and networking events are a great way to gain brand exposure. Mentions are essentially free advertising that can help showcase your positive brand recognition from clients and industry professionals. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Brand 100

Brand Branding Advertising Advertising 100

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. For content generation and syndication. Tech evangelist covering high-growth industries. Digital Marketing Agency.

Social Media 120

Social Media Twitter Media Nonprofit 120

Critical Mention

SEPTEMBER 13, 2019

Want to digitally stand out within your industry and outperform your competitors? In this post, we provide organizations with our top digital marketing tips that will help elevate your business marketing strategy. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Marketing 92

Marketing SEO Radio Video 92