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6 Research-Based Insights About Viral Content

Cision

If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be.

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Huffington Goes Viral with Data Science – You can Too

Flack's Revenge

Their efforts have propelled merely popular stories into through-the-roof viral successes. Since then it is a new game, as more people are discovering and consuming news through social media. For creation, there are tools to discover trends, enhance and optimize content, and flag sensitive topics. Click here to find out how.

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11 ways Social Listening will Transform your Communications Strategy & Performance

Onclusive

Yes, that’s right, it’s not just for marketing teams! Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. This will reveal unmet customer needs.

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Why Strategic PR Planning Deserves More Attention in Your Campaign Workflow  

Onclusive

We’ll also explore how planning tools can advance your strategies and processes even further for optimal planning, efficiency, and success. In the end, it created a viral sensation, resulting in increased brand visibility and consumer engagement. Why use a planning tool as a strategic lever?

Tools 354
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The 5 Biggest Mistakes To Avoid In Social Media Video Marketing

Prohibition

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience.

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The 5 Best Food and Beverage Marketing Campaigns of 2023

Buchanan PR

Good taste and notable presentation – important factors to consider both when whipping up a dish, and when constructing a marketing campaign in the food and beverage industry. To kick off 2024, we are reflecting on some of the most memorable food and beverage marketing campaigns from 2023.

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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

As we turn the page on the year, it’s time to look at the trends that affect PR and marketing communications. Purpose and values-based communications will become an essential part of the marketing toolbox. The talent market in many industries is tighter than ever. Marketers look beyond products.

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