Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. Those insights will lead to better briefs to inform creative and content. Digital led creative, rooted in an audience insight, will cut through noisy channels. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

The Proactive Report

JUNE 18, 2021

All aspects of the campaign used similar creative so that the message was consistent across all platforms. Result: Web traffic increased time coincident with this campaign and they received more than 1600 downloads of the Guide. Get creative and get smart. These pieces all had a link to the website or the landing page.

Small Business 213

Small Business Fashion Groups Local 213

Cision

APRIL 25, 2016

Ideally for eCommerce and retailers with high web traffic and large inventory). Precision – aligning your targeting and creative. The precision recommendation has everything to do with creative. Dynamic product ads (Ads that allow businesses to promote their entire product catalog on Facebook. The Facebook Ad Ecosystem.

Facebook 120

Facebook Advertising Advertising Measurement 120

Wadds Inc.

JANUARY 16, 2023

This does not mean we build a protective force shield around us, hide in a cavern, and wait for the storm to pass, or construct a drawbridge and moat to keep invading forces from attacking. In my nearly 40 years in this work, I have learned through various experiences to practise the habit of resiliency. You begin with simple conversations.

Meeting 98

Meeting Ethics Storytelling Publicity 98

NewsWhip

DECEMBER 21, 2023

My suspicion here is that the momentum faltered a bit when people realized that being able to generate a poem about commuting in the style of Henry David Thoreau is all well and good, but they wanted an actual application of the tech that helps them in their daily lives, not just a magic box for internet creativity. million, CNN has seen 3.2

Trends 78

Trends Social Media Community Viral 78

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. Red Wing Shoes’ target audiences include big construction companies that need to follow OSHA safety standards. Clint is co-founder of ThinkSEM , a Roseville, Minn.-based

SEO 98

SEO Interviews Blogging Engineering 98

Beyond PR

JUNE 2, 2017

It’s a big web world and growing at an exponential pace. In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web.

Real Estate 57

Real Estate How To Web Case Study 57

Prohibition

AUGUST 4, 2021

The Internet is full of information about just about anything and everyone, so it’s no surprise that people turn to the web when planning to purchase something. Customers will inform you precisely what they like and dislike and provide constructive criticism for improvement if needed!

Reputation 62

Reputation Company Engineering Banking 62

Buzzstream

FEBRUARY 15, 2024

Many tools, like Visme or Canva , help create graphics, but visual creativity is the best differentiating factor for graphics. For example, say I was a construction-related brand and wanted to gain some links by reporting major company news. We recommend getting a graphic designer to take your assets to the next level.

How To 71

How To SEO Google Examples 71

PR Fuel

OCTOBER 16, 2018

If it’s not working, get creative! I looked high and low on the company’s web site and could only locate the company’s main office number. These are some simple tips that can help companies not only utilize the web effectively, but also help garner some easy publicity. The public will forgive and forget. Use Your Imagination.

Web 40

Web Pitching Local Report 40

PR 20/20

SEPTEMBER 21, 2017

Construct buyer personas. Develop ad copy and creative. Personalization: Personalizing consumer experiences through intelligently automated emails, content and product recommendations, AR/VR, and web experiences. Personalize content, offers and web experiences with images, text and CTAs. Determine goals. Curate content.

Marketing 53

Marketing Software eBook Technology 53

PR 20/20

DECEMBER 10, 2019

In other words, we are creatives, strategists, communicators, and storytellers. In addition to other wonderful things I’m sure, Ashburn is home to a large Amazon Web Services data center. Constructing your dashboards. Construct a hypothesis. Yet here we are, working in the digital age of marketing. Tableau (paid).

Report 52

Report How To Marketing Analytics 52

Waxing UnLyrical

DECEMBER 12, 2010

Image: Cornelia Kopp via Flickr, Creative Commons My husband is… well, I’m not quite sure what he’s doing, but he’s probably puttering around happily (that’s what married couples do, we putter companionably). .&# ) I’d been wondering what theme to give today’s weekly roundup.

Writing 60

Writing Measurement Tourism Twitter 60

Contently - Strategy

DECEMBER 28, 2022

Content marketing projects thrive or languish based on the creative brief. Yet we’ve all written creative briefs that seemed clear to us, but the deliverable wasn’t what we wanted. As writers, we need to learn how to “speak” AI with better creative briefs. Get specific. That’s handy!

Creativity 82

Creativity Enterprise Tools Training 82