Cision

APRIL 25, 2016

At Facebook’s recent F8 Developer Conference , Product Marketing Manager Kristen Jones gave a presentation detailing advertising best practices on Facebook (and Instagram, which uses the same resources). Ideally for eCommerce and retailers with high web traffic and large inventory).

Facebook 120

Facebook Advertising Advertising Measurement 120

Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. Those insights will lead to better briefs to inform creative and content. Digital media is booming.

Crisis 151

Crisis Government Energy Community 151

The Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” All aspects of the campaign used similar creative so that the message was consistent across all platforms. Get creative and get smart. The top of the funnel is filled by PR.

Small Business 213

Small Business Fashion Groups Local 213

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. Our agency’s been helping clients with search engine optimization (SEO) and pay-per-click (PPC) online advertising for seven years. What’s on the horizon for digital marketing?

SEO 98

SEO Interviews Blogging Engineering 98

Prohibition

AUGUST 4, 2021

The Internet is full of information about just about anything and everyone, so it’s no surprise that people turn to the web when planning to purchase something. When a job opening is advertised online, a good reputation will drive applications. Recruitment.

Reputation 62

Reputation Company Engineering Banking 62

PR Fuel

OCTOBER 16, 2018

If it’s not working, get creative! As it relates to the first point, you need to write compelling subject lines that don’t sound like advertisements or generic, boring stories. I looked high and low on the company’s web site and could only locate the company’s main office number. The public will forgive and forget.

Web 40

Web Pitching Local Report 40

PR 20/20

SEPTEMBER 21, 2017

Construct buyer personas. Production: Creating, curating and optimizing content, including blog posts, emails, landing pages, video and advertisements. Develop ad copy and creative. Personalize content, offers and web experiences with images, text and CTAs. Test headlines, landing pages, images and creative.

Marketing 53

Marketing Software eBook Technology 53