Shift Communications

JANUARY 27, 2015

Back in September, we attended the FutureM and INBOUND Conferences in Boston. We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? We have to move past storytelling.

Marketing 60

Marketing Healthcare Technology Storytelling 60

Flatiron Communications

JULY 5, 2022

It’s been three years since Web Summit’s sister tech conference, Collision was physically held at Toronto’s Enercare Centre. The first showcased “Impact Startups” selected by conference organizers for their adherence to some of the UN’s 17 Sustainability and Development Goals (SDGs). Impact Startup Stage. ContentMakers Stage,jkl.

Conference 36

Conference Journalism Web Comparison 36

Communications Conversations

JUNE 28, 2018

This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. I knew I still wanted to be in the business of storytelling, which led me to pursue a career in PR. They also helped me think differently and creatively. Working for an amateur or professional sports team has always been a dream of mine.

Sports 113

Sports Travel Television Agency 113

Solo PR Pro

MAY 21, 2019

You can achieve the following four things with no money: Live your values as a leader Be inclusive with decision-making Put storytelling front and center – start by aligning stories that match your company’s values. Watch Carla Harris’ appearance at the 2017 Pennsylvania Conference for Women. Improve interviewing.

Leadership 55

Leadership Employee Airlines Construction 55

PR 20/20

APRIL 12, 2016

Last month, a group of the PR 20/20 crew headed to Austin for SXSW ’s 30th annual conference. Start with a creative content mix. Break a long-form piece into a blog series, or break an in-depth interview into more digestible sound bites and quotes to pepper throughout collateral. Which pieces of the story may be missing?

Pinterest 40

Pinterest Community Data Mobile 40

Waxing UnLyrical

OCTOBER 28, 2010

It’s the reason I was really happy that BNET chose me to be its Startup Storyteller … and it’s what I do. Image: mstofan ‘s Flickrstream, Creative Commons Thanks so much for stopping by WUL! This is a topic that is near and dear to my heart, though. And that, I think, is something we sometimes forget.

Conference 66

Conference Measurement Tourism Twitter 66

Karen Freberg

NOVEMBER 4, 2018

We have had a lot of activities, assignments, and conference calls all leading up to this event this week. Participated in several conference calls for events with The Breeders’ Cup. Interviewed with the media about experience working with The Breeders’ Cup. Validation for assignments and preparation.

Social Media 52

Social Media Video Conference Analytics 52

Waxing UnLyrical

DECEMBER 24, 2010

Image: Martin LaBar via Flickr, Creative Commons And even many non-Christians will be relaxing, perhaps joining in the revelry (as many of my friends did when I was growing up in India). Jesus as the ultimate storyteller Regardless of the accuracy of the story of Jesus (when exactly he was born, who the Magi were, etc.) Here are three.

Publicity 86

Publicity Creativity Measurement Twitter 86

prTini

JUNE 1, 2015

I’m in Miami speaking at PR News Digital Conference & Video Workshop. Where can a slower approach enhance your storytelling? In preparation for my PR News talk, I interviewed Dan Farkas , a videographer friend of mine to get some first-hand insights. Why are we, as PR people, focusing on video? Isn’t that a marketing tactic?

Video 28

Video Travel Viral Resources 28

Marketwired

FEBRUARY 16, 2016

CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. Brown participated in the past three PRSSA regional conferences in Baton Rouge, Nashville and Tuscaloosa representing the USM PRSSA chapter and expanding her professional network. She manages a staff of 13 individuals and provides the final approval for all creative content.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# Storytelling is the magic ingredient that gets people engaged. I actually have a bunch of them. There’s Snow White and the Seven Dwarves, of course. Also Cinderella.

Publicity 95

Publicity Facebook Twitter Measurement 95

Cision

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. So, we sat with some women who have positively changed the industry and paved their way to success.

Sports 245

Sports Agency Industry Creativity 245

Sword and the Script

DECEMBER 10, 2019

Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. Note: see my interview with Sophie here – The Interim CMO as Change Agent; Off Script #19: Sophie Shiatis. Note: see my interview with Ted here – Over-reliance on Marketing Automation Depreciates Leads; Off Script No.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

PR 20/20

FEBRUARY 6, 2020

If you want to hear personal interviews with the songwriters behind Top 40 greatest hits, dive deep on the music of movies , or re-watch The Office alongside two of the show’s stars, there’s a podcast for that. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour.

Marketing 74

Marketing Conference Content Marketing Agency 74

Solo PR Pro

SEPTEMBER 5, 2023

Join industry associations (don’t forget about your preferred client industries), attend conferences, workshops, and local networking events. Get creative with thought leadership. Get creative with thought leadership. Use your expertise to tailor each of these tips with a storytelling approach. Create resources.

Leadership 78

Leadership LinkedIn Meeting Storytelling 78

Beyond PR

JUNE 1, 2017

Getting others excited about moving forward to reach executive level positions in any industry motivates and inspires me to stay creative and open to what’s to come. Good competition helps keep you flexible, nimble and creative. So, we sat with some women who have positively changed the industry and paved their way to success.

Sports 81

Sports Agency Industry Creativity 81

Stephen Waddington

MARCH 15, 2021

The inaugural lockdown conference was educational and a hell of a lot of fun. You do need the storytelling, relationship building, creative and analytical skills. A fast paced event with four inspiring speakers and a lively audience. Here’s what’s next. It started as these things often do as a discussion on social media.

Google 119

Google Data Government Social Media 119

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. We had a press release, we had press conferences and then we had media breakfast and product presentations and we were making visits to factories. That success will come with hard work and big creativity.

B2B 52

B2B Communications Media Newspapers 52

PR Conversations

MAY 9, 2017

I’m an extrovert, so I appreciate face-to-face events such as seminars and large conferences. I think the fundamentals remain the same as today: The ability to provide strategic counsel, and excellent writing and storytelling skills. Aside from the talent to play an instrument, I dream of having more abilities that are creative.

Energy 53

Energy Measurement Internal International 53

Journalistics

JULY 6, 2013

If a story breaks tonight, that’s relevant to the business you’re in, how easy would it be for you to line your experts up for interviews tonight or first thing in the morning? This again includes preparation, monitoring, waiting and swift action, but also requires a bit more creativity and innovation on the part of your communications team.

Marketing 52

Marketing Community Trends Case Study 52

Cision

MAY 21, 2015

Social Media Examiner’s Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Maritza brings her experience as a serial entrepreneur and interviews today’s leading entrepreneurs. Find show notes at [link]. 14) John Jantsch.

Social Media 120

Social Media Marketing Pinterest Media 120

Polaris

DECEMBER 4, 2014

Shawn Achor is funny—laugh-out-loud funny—and a great storyteller to boot. Gleeson runs through some creative approaches to displaying the 404 error that serve to take away the sting. In her TED Talk, Cuddy shares a powerful method for boosting your confidence just before an important presentation, job interview or business meeting.

Marketing 220

Marketing Content Marketing Agency Storytelling 220