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Three Brand Lessons From CES 2022: Turning Your Conference Lemons into Lemonade

MaccaPR

Beyond the exodus of brands, many major media outlets such as TechCrunch, The Wall Street Journal and Gizmodo announced they wouldn’t be sending any of their journalists in person and would be instead conduct all interviews virtually. There’s always a creative solution. the reporters likes to schedule interviews through?

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Current (and future) of PR scholarship and research

Karen Freberg

I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field. It was the part of their study that interviewed PR senior scholars. Go to a Psychology conference. Those who were interviewed had their names listed publicly.

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The Most Underrated Skill in Content Marketing? Fact-Checking

Contently - Strategy

This piece originally appeared on Contently’s The Freelance Creative. In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

I look forward to the PRSA International Conference every year for so many reasons. I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. Book Reviews / Journal Research. are published every year by your peers.

Skype 150
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Behind the Headlines With Stan Steinreich

Cision

In this interview, he explains how media relations can help brands gain share of voice, creativity and clear messages will help brands achieve their goals and the Internet helps communication professionals better track their campaigns and see real results. As an industry, we need to be more creative to help them achieve those goals.

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Meet PRSA Board of Directors Nominee Joseph Abreu, APR

PRSay

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. In high school and college, I always had a passion for investigative journalism and news broadcasting, my first and second majors, respectively. I’ve co-chaired three District Conferences and served as Assembly delegate for seven years.

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What Are the New Rules of Marketing and PR?

wiredPRworks

Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them.

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