Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. The more reliable and high-quality [the content] is for readers, the more it confers trust in and value of the brand behind it,” Dimond said. In these cases, it’s critical to get the details right.

Content Marketing 144

Content Marketing Marketing Viral Study 144

Communications Conversations

NOVEMBER 2, 2017

And, we got things started by conducting a Facebook Live right from the press conference at home plate. I was managing our social media channels, while Jordan was writing the story you mentioned. “ We started using it at the 2016 press conference at Target Field –and, it really took off. In fact, we had 2.9

Case Study 113

Case Study Journalism Study Instagram 113

Presspage

NOVEMBER 20, 2018

Not long ago, a brand newsroom editor pushed positive but often bland, corporate-toned pieces to the brand’s newsroom. The new corporate newsroom managing editor has a different set of responsibilities today that didn’t exist 15 years ago. Brand Journalism. Hence, the introduction of brand journalism.

Brand 60

Brand Branding Journalism Product Launch 60

Journalistics

SEPTEMBER 13, 2021

Despite denials and indignation from journalists, money does talk at many prints, electronic, and online media sources; often in direct relation to the financial health and business prospects of its corporate owners. Do you completely disagree and believe journalism ethics are alive and well today? Let me know.

Advertising 52

Advertising Advertising Ethics Conference 52

Maxim Behar

FEBRUARY 20, 2024

Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. My advice: if you know how to write it, tweet it. The press release was an old-school instrument for communication with our client’s target audience.

Social Media 59

Social Media Facebook Airlines Web 59

Critical Mention

JANUARY 3, 2019

While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Cision

NOVEMBER 30, 2016

Because I twitch at the utterance of business cliches, it feels like an electric shock jolting through my body to write that the media industry was going through “unprecedented change” at the time. Then at an IBM conference in Florida, I met Ross Mayfield (now the CEO of Pingpad), who turned me onto the great world of social computing.

Software 0

Software Media Leadership Journalism 0

PR 20/20

APRIL 1, 2021

Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. Scripps School of Journalism spring quarter of my junior year. Corporate partners/sponsors , including: HubSpot, Drift, Persado, MarketMuse, Mobilewalla, Pattern89, Pandata, rasa.io The Rate of Change is Accelerating.

Education 52

Education Marketing Conference Agriculture 52

Cision

JUNE 8, 2015

The multiple channels, user-level control of messaging, and real-time delivery make social media far more complex than press releases and conferences. Columbia Journalism Review reports that 59 percent of journalists are on Twitter. University of Indiana School of Journalism reports that 53.8 ” 3. ” 4. .”

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

MaccaPR

APRIL 18, 2017

Wall Street Journal , with clickable links to bios and recent articles published by. So Muck Rack indexes every article that the reporter writes and uses big data to make it quickly searchable.”. Wall Street Journal , post easy-to-navigate directories of staff, with surprisingly revealing bios. For your reference, here’s a.

How To 121

How To YouTube Pitching LinkedIn 121

PRSay

FEBRUARY 27, 2017

Many of us enjoy the variety of responsibilities, writing, fast career trajectory, constant evolution of tools, and working around tight deadlines. The sign had information about a conference that was being hosted by public relations directors who worked for various teams in the National Football League (NFL).

Conference 60

Conference Education Public Affairs Television 60

ImPRessions - Crenshaw Communications

JULY 27, 2021

I learned the basics of PR tactics, like the different parts of a press release and how to write one, but now that I’m in the industry I consider pitching one of the basics of what we do. Conferences and awards are a part of a strategic PR program. Some jobs involve more writing, others involve more research.

Conference 368

Conference Pitching Agency Writing 368

Sword and the Script

DECEMBER 30, 2017

Our new owners immediately began to eliminate redundancies, as they say in corporate M&A. Not long after that I started this blog and began writing. Whatever reservations or prejudices corporations seem to have about blogs and blogging, that is melting. 4) The PR Opportunity for Brands as Publishers Tinker with Journalism.

Blogging 73

Blogging B2B Content Marketing Trade Shows 73

Sword and the Script

JUNE 16, 2015

Writing for a WSJ business blog, Steven Perlberg reported: CNN is creating an in-house studio that will produce news-like content on behalf of advertisers, a move that reflects marketers’ growing desire for articles and videos that feel like editorial work. by Frank Strong. It’s a question of ethics.

Advertising 60

Advertising Advertising Ethics Journalism 60

PR Conversations

OCTOBER 28, 2014

Dr. Anne Gregory, FCIPR , is chair of the Global Alliance for Public Relations and Communication Management (GA) and professor of corporate communication at the University of Huddersfield. She is editor-in-chief of the Journal of Communication Management.

Leadership 111

Leadership Publicity Government Journalism 111

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. For all of these reasons, she is among our top graduating PR students this year. Karie Mooney, @karies_korner.

Sports 0

Sports Leadership Internal International 0

PR Conversations

MARCH 8, 2016

Beverley was researching Mabel for an historical presentation at the Annual Conference of the Dietitians Association of Australia in May, and had a gap in her knowledge after Mabel’s return to the US in 1932. The firm specializing in “The Woman’s Angle”, serves corporations in widely divergent fields.

Publicity 40

Publicity How To Newspapers Radio 40

Maxim Behar

MAY 31, 2021

Meanwhile, I was also learning the news I was writing. But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people. One day, I remembered the words of Winston Churchill “You can achieve a lot of things with journalism, but you must know when to quit”.

Newspapers 52

Newspapers Social Media Ethics Travel 52

MaccaPR

APRIL 12, 2016

What would you give to take our PR and corporate communications industry’s leaders aside and ask them – what success tips did they wish someone had told them earlier in their career? Sure these folks can all write. Eventually, it became a soul-crushing parade of windowless conference rooms and personal sacrifice. Alexis WalsKo.

Travel 48

Travel Exercises Corporate Internal 48

Flatiron Communications

MARCH 18, 2015

And then there’s the plight of these low-wage workers who must fulfill this marketing ruse from the corporate offices. This Wall Street Journal reporter unwittingly stumbled into a McDonalds in DC’s Union Station and wasn’t overly enthused by how she suddenly became a pawn in the promotion.

Newspapers 28

Newspapers Conference Journalism Local 28

Waxing UnLyrical

NOVEMBER 23, 2010

I recently tried to get a big blogger to participate in a group blog project I am working on (in other words, an ask of far less magnitude than “write about me/my biz”). I will never again trust a review this individual writes. In journalism, reporters are never outright paid for favorable articles. Its almost sad. Cheesier [.]

Blogging 73

Blogging Twitter Facebook Measurement 73

Maxim Behar

JANUARY 31, 2024

And part of this enormous change globally undoubtedly was Maxim Behar, Bulgarian born entrepreneur who often characterize himself as “citizen of the world” and spends his time mostly in the airplanes, hotels and conference rooms speaking at Summits and Forums.

Publicity 59

Publicity Crisis Management Leadership Hotels 59

Ishmael's Corner

APRIL 14, 2015

It occurred to me that I could write a grab bag post every single day. This could be fresh fodder for our storytelling workshops, explaining to executives that corporate speak is actually bad for their health. Uncategorized business communications digital journalism Nissin ramen companion storytelling workshops'

Advertising 60

Advertising Advertising Storytelling Journalism 60

MaccaPR

MAY 23, 2018

What could the producers and editors of The Wall Street Journal , “The Dr. Oz Show,” BuzzFeed, Parents magazine and NBC’s “Today Show” teach you about successfully pitching a story to the most sought-after media outlets in America? And then we blast it out to the news media. Consider the Medium. Are you pitching a print publication?

Pitching 82

Pitching Print Journalism Local 82

Sword and the Script

DECEMBER 10, 2019

In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 102

Marketing Content Marketing Advertising Advertising 102

Maxim Behar

MARCH 6, 2022

Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit. So that's how I decided to quit journalism and start my own company. They were writing stories, covering events on the TV, talking on the radio, and hence they were called journalists.

B2B 52

B2B Communications Media Newspapers 52

Waxing UnLyrical

JANUARY 27, 2011

I write back, saying yes, I would like to do an interview with So-And-So. Sometimes, they could be writing/managing completely different properties. If the person writes for multiple, similar properties – that’s fine, mention them. Give with one hand and take with the other. And you know what?

Pitching 111

Pitching Facebook Interviews Twitter 111

Stuart Bruce

FEBRUARY 11, 2016

One of the potential uses of VR for PR is storytelling to put stakeholders inside a brand or corporate story. You can get an idea of what storytelling for PR might be like by looking at how VR is already being used for journalism such as the New York Times virtual reality app.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. And thank you Aaron for that fascinating insight into how social media has changed journalism.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Waxing UnLyrical

NOVEMBER 18, 2010

But if you are a corporate communications manager, you should really think about whether or not you might be better served by tracking the presence (or absence) of specific campaign messages instead of plain old sentiment. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Measurement 80

Measurement Publicity Analysis Tools 80

ZudePR

MAY 31, 2015

Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). “Writing makes me aware. Start a blog because you love to write. He hosts a weekly writing podcast too. .” #15: Ann Handley (Boston, US).

Communications 81

Communications How To Blogging Content Marketing 81

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Think outside the conference tick-box of topics and speakers. By Mike Spear.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Whether it is a field of scientific endeavour, a corporate communications challenge or an attempt to communicate the position of a government or government department, a diverse talent pool will eventually do a better job than a single demographic. Think outside the conference tick-box of topics and speakers. By Mike Spear.

Communications 40

Communications Conference Government Policies 40