ImPRessions - Crenshaw Communications

MAY 24, 2018

They must constantly generate fresh concepts for bylines and story angles for pitching, as well as dreaming up campaign ideas for clients. Expedia’s vision statement is milquetoast in comparison) Momondo’s daring, creative endeavor was no small project; it involved a heavy lift of DNA tests, interviews, and filmmaking.

Creativity 174

Creativity Small Business Storytelling Travel 174

Sword and the Script

JULY 20, 2021

To build a comprehensive profile of your buyer, talk to your sales team, interview current customers and research people on LinkedIn who match your ideal buyer. Comparisons between solution types. Pitch your content to industry publications to ensure the right people see your message. Pricing information. Online publications.

B2B 180

B2B Company Marketing SEO 180

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

Each December public relations agencies spend time crafting pitches and byline articles capturing clients’ takeaways for their particular industry. We know they are rare in comparison and that is what makes them so important to acknowledge. 2017 PR Takeaways. Video is never, ever going away. Data continues to drive coverage.

YouTube 136

YouTube Training Video Survey 136

Cision

DECEMBER 22, 2016

In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. An easy comparison is social media. press release, pitch, or phone call) to the formality of in-person meetings between clients and journalists and the set-up of group events, such as press conferences.

Tourism 120

Tourism Travel Conference Crisis 120

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. Check out this interview to begin to improve your measurement today. We are big fans of Katie here at CoverageBook. A standard in article scoring?

Tools 136

Tools Publicity Measurement SEO 136

Flatiron Communications

JULY 5, 2022

My role was to keep the startup founders’ strict two-minute elevator pitches flowing — for three hours — which worked out to roughly 17 presentations/hour, including interstitials! As impressed as the number of fourth estate influencers, they pale in comparison to the volume of venerable VC firms looking for potential portfolio companies.

Conference 36

Conference Journalism Web Comparison 36

Sword and the Script

OCTOBER 24, 2017

25% product or service comparisons. Use a link as validation in future PR pitches. The full report is concise, well written, and includes interview and anecdotes that place the data into an important context. 37% white papers. 33% research reports. 29% webinars. 22% social media posts. 21% content created with partners.

B2B 64

B2B Report Marketing Survey 64

Bad Pitch Blog

APRIL 19, 2007

The reporter contacted his source and interviewed him for a story. Do a side by side comparison between US Netcom and their competitor and you''ll clearly see it’s not the idea, it''s the execution we’re lambasting along with several other blogs. tags | media relations | media | good pitch | bad pitch | bad pitch blog'

Comparison 40

Comparison Pitching Interviews Google 40

Waxing UnLyrical

JANUARY 27, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I can’t tell you how many pitches I received that were so bloviated, they would have made Alec Baldwin jealous. And that was it.

Pitching 111

Pitching Facebook Interviews Twitter 111

Deirdre Breakenridge

SEPTEMBER 3, 2014

SumAll is a free tool that shows you how conversations progress and you can make comparisons over time. Every week, I use Evernote for creating blog posts and interview responses; recording the articles and the answers to questions. Tiny Pitch : Tiny Pitch is the latest in news release development, launched by PitchEngine.

Communications 383

Communications Tools Google Resources 383

NewsWhip

JUNE 23, 2021

This is not going out to a camping site where you’re going to pitch a tent, pack it up when you’re done, we’re talking about highly engineered permanent structures. Brett: Yeah, I didn’t think of the comparisons from the cannabis distribution outlets to the data centers. This is an energy intensive technology.

Data 78

Data Media Analytics Energy 78

Cision

MAY 11, 2015

What would’ve been a cold call or cold email becomes much warmer because I can refine my pitch through my social media research. Once I started pitching, reporters latched onto the ’2 Guys Started A Bitcoin Company’ angle, and the ’2 Guys’ also started trending on Reddit and other social platforms.

Reddit 120

Reddit Social Media Pitching Comparison 120

Mark My Words

APRIL 21, 2017

We will see things that read like manifestos, that sound like pledges, that look like pitches to the nation. In analysing how it is Labour’s 2015 message didn’t resonant as powerfully as hoped US strategist David Axelrod summarised the party’s pitch as ‘vote for us and get a washing machine’.

Comparison 60

Comparison Radio Retail Interviews 60