Buzzstream

FEBRUARY 9, 2024

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) I love some of the things I see from digital pr, it’s a shame it often gets bucketed with the spammy kind of link building. Take Visual Capitalist for an example.

Google 71

Google Infographics Pitching Resources 71

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work. Secondly it’s becoming commoditised.

Digital PR 60

Digital PR Training Report Social Media 60

Rock the Status Quo

NOVEMBER 19, 2014

It also isn’t just limited to slide decks; you can upload videos, infographics, images, and documents. Content Marketing' Don’t forget to share your uploads in the comments, if you have any – I’d love to see them! You can use the share button to grab a hyperlink.)

Content Marketing 186

Content Marketing How To Marketing LinkedIn 186

Buzzstream

FEBRUARY 1, 2024

Subject Line: New Survey Data for [Website Name] Hi [First Name], I read your recent [Research Page Title] on [Website Name], and since you regularly cover [Topic], I thought you might be interested in the [Topic/Title] report that was just released by [Your Site/Company]. I look forward to hearing from you soon.

Pitching 87

Pitching Infographics Survey Resources 87

5W PR

JULY 15, 2020

A media kit, also referred to as a press kit, is a pre-packaged set of marketing materials that promote a person, business, or cause. Throughout the years, one thing has remained the same: the purpose of a media kit is to act as a one-stop shop of information for a journalist or media source to write a feature on the company.

How To 176

How To Media Guidelines Pitching 176

Sword and the Script

FEBRUARY 29, 2020

Something similar has happened in content marketing and blogging in the marketing community. Too many marketers believe that short content outperforms long form. It’s a form of blindness that’s liable to show up elsewhere in marketing and the organization; we are all forever students. List posts earn more shares.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Buzzstream

FEBRUARY 9, 2024

There are many different wire services where companies publish thousands of press releases daily, so it is critical to put the time and effort into crafting the best press release to make yours stand out. Focus on why this press release is essential to the audience, not why your company is excellent. Don’t overcomplicate it.

Examples 62

Examples Product Launch Data Report 62

Sword and the Script

NOVEMBER 9, 2021

Fraudulent press releases go out on two major wire services; IR comms platform Q4 has $100M IPO; internal comms tech strives to overcome email deluge; Innodata CEO talks up AI in Agility PR on an earnings call. For example, fraudsters will buy stock in a company traded on pink sheets. billion PR software market.

Software 94

Software Banking Technology Data 94

Cision

OCTOBER 19, 2015

Now, they’re also in charge of social media and content marketing. Successful PR professionals are embracing these activities and combining them to make their jobs easier. To be successful in PR, you need to work with other departments, including sales. “If The key to successful PR is no longer creating the best content. “The

Infographics 120

Infographics SEO Engineering Strategy 120

Cision

MAY 29, 2017

Marketers are now keen on making brand content discoverable to ensure better awareness and traffic. In fact, content discovery helps both consumers and online marketers. Online marketers can put relevant content in front of their targeted audience at the right time through the right channels. Enter content discovery!

How To 129

How To Content Marketing Engineering Advertising 129

Burrelles Fresh Ideas

JUNE 13, 2023

Equally important is recognizing what resonates best with your intended market — including their preferences and preferred communication channels- then delivering tailored content accordingly. Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Presspage

DECEMBER 5, 2017

In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. If your business is serious about a specific geographical market, it should make a statement by taking its potential audiences seriously. Serve them well. Make or buy?

Local 89

Local SEO Engineering Web 89

5W PR

JUNE 25, 2018

PR experts have a lot of experience creating exceptional content for their brands. In the digital marketing world, making the most of this content generation ability now means investing in new content marketing plans to ramp up brand awareness and cultivate customer engagement. Optimize PR Content. Hack the Press.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Critical Mention

OCTOBER 24, 2019

While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Ragan’s PR Daily. PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds.

Blogging 68

Blogging Education Resources Creativity 68

Buzzstream

MAY 9, 2018

Still, despite the fact that almost every company that cares about promoting their site or content sends outreach, there are tons of questions. This is dramatically higher than the median reply rate for companies we researched (12%). Some of the ones we hear most often are: What level of response rates should we expect?

Data 120

Data SEO Groups Pitching 120

Beyond PR

MAY 30, 2017

Marketers are now keen on making brand content discoverable to ensure better awareness and traffic. In fact, content discovery helps both consumers and online marketers. Online marketers can put relevant content in front of their targeted audience at the right time through the right channels. Enter content discovery!

How To 40

How To Engineering Content Marketing Advertising 40

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

JANUARY 24, 2016

More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and Digital PR. Less than half (42%) of marketers engages in content feel that it’s actually working. The reason content is best created by the Digital PR team is because it is a communication function.

Digital PR 100

Digital PR Strategy Infographics Trends 100

The Proactive Report

JANUARY 24, 2016

More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and Digital PR. Less than half (42%) of marketers engages in content feel that it’s actually working. The reason content is best created by the Digital PR team is because it is a communication function.

Digital PR 100

Digital PR Strategy Infographics Trends 100

The Proactive Report

JANUARY 24, 2016

More companies – both BtoC and BtoB – are creating content as an integral part of their marketing and Digital PR. Less than half (42%) of marketers engages in content feel that it’s actually working. The reason content is best created by the Digital PR team is because it is a communication function.

Digital PR 100

Digital PR Strategy Infographics Trends 100

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). This guide is intended as your roadmap for real change in your company. And you are not just competing against other PR teams for budgets, but also against advertising, digital, and marketing. It takes time.

How To 60

How To Software System Employee 60

The Proactive Report

DECEMBER 24, 2014

Two-thirds of consumers (68%) expect a company they interact with to be seen as a technology leader. So yes, this mobile tipping-point is important to PR. Infographic courtesy of Kargo.com. For daily updates on PR and tech trends follow me on Twitter. This is no different, it’s just more effective.

Mobile 201

Mobile Strategy Web Consumer 201

The Proactive Report

JANUARY 28, 2015

15 DIGITAL SKILLS YOU NEED TO SUCCEED IN 2015. 'The 15 DIGITAL SKILLS YOU NEED TO SUCCEED IN 2015. DOWNLOAD THIS INFOGRAPHIC. Content Marketing Online PR'

Infographics 100

Infographics Content Marketing Digital PR Study 100

The Proactive Report

JANUARY 31, 2017

While B2C brands have been hitting content marketing full-bore, B2B companies have been a little more circumspect. Many B2B marketers have discovered that creating effective content that gets results is not the easiest task. According to a study by DemadnWave whitepapers, case studies, videos and infographics work well.

B2B 100

B2B Infographics B2C Case Study 100

The Proactive Report

JULY 23, 2018

Content has always been a major part of PR, but now it’s become an integral part of all marketing. According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. We know how that works; it’s one of the core functions of PR. Google’s Aims. Owned Media.

Google 113

Google Guidelines Web B2C 113

The Proactive Report

MARCH 27, 2018

These are just a few of the stories published recently: Forbes: Data Science is the Key to Marketing ROI. Develop, research, and write data-oriented stories, reports and infographics. Emphasis on client onboarding, paid marketing strategy, campaign management, analytics, and reporting. This year alone, the U.S.

Analytics 100

Analytics Measurement B2C Construction 100

The Proactive Report

JULY 31, 2017

Every person in your company is a representative of the brand and now that we’re all online, that’s truer than ever. Anyone considering doing business with your company moves along a particular path, often referred to as the customer journey. It could be to buy the product, join the company as an employee or invest in the business.

Engineering 188

Engineering Interviews Infographics Social Media 188

The Proactive Report

FEBRUARY 2, 2017

For the first time “someone like me” is just as credible a source for information about a company as a technical or academic expert. 60%) Then comes foreign competitors, immigrants who work for less and jobs moving to cheaper markets. Invest in training on digital skills for your team. DOWNLOAD THE INFOGRAPHIC.

System 100

System Training Engineering Employee 100

The Proactive Report

MARCH 16, 2016

Q1: The Track Maven study showed that while content publication and distribution from brands and companies is up by 35% engagement is decreasing. Q2: Only 7% of marketers feel confident about their current visual content (Source: Curulate.) How can marketers and PR pros improve their visual content? Who will use it?

Infographics 100

Infographics Video Case Study Print 100

The Proactive Report

MARCH 16, 2016

Q1: The Track Maven study showed that while content publication and distribution from brands and companies is up by 35% engagement is decreasing. Q2: Only 7% of marketers feel confident about their current visual content (Source: Curulate.) How can marketers and PR pros improve their visual content? Who will use it?

Infographics 100

Infographics Video Case Study Print 100

The Proactive Report

JANUARY 30, 2015

Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Robert Rose, Chief Strategy Officer, Content Marketing Institute. Q1: How do you see the traditional lines between the disciplines – PR, advertising, etc. Daniel Lemin, President, One Good Brand.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100