PRSay

SEPTEMBER 19, 2022

Among business leaders, communications strategists and social impact/social justice experts, just one-third of survey respondents are satisfied with the actions companies and C-suite leaders are taking to address “environmental justice,” new research finds. Photo credit: Alex Stemmers ] .

Company 144

Company Chemicals Public Affairs Survey 144

Flack's Revenge

AUGUST 6, 2019

What all these companies have in common is a cadre of leaders ready to stick to their principles and take the heat. This month, the environmental advocacy group Mighty Earth released a report titled “Cargill: The Worst Company in the World.”. I’m a cynic and question the motives behind most corporate activism. From Hero to Zero.

Corporate 198

Corporate Brand Branding Agriculture 198

ReimaginePR

SEPTEMBER 9, 2021

As a corporate brand, optimizing your YouTube content can directly improve your sales and customer engagement. For example, if your corporate video is about Home Remodeling, type this exact phrase in YouTube’s search bar. The metadata of your YouTube corporate video holds great potential for optimization. 1 Video Length.

YouTube 156

YouTube Video Corporate How To 156

ImPRessions - Crenshaw Communications

JULY 16, 2019

From major corporations, to airlines and hospitals, data protection is paramount. We’ve seen companies like British Airways and T-Mobile fall victim to extreme ransomware and cyber breaches in the past year, and the worst thing about it is that most companies are woefully unprepared to deal with the threat.

Company 213

Company Case Study Airlines Study 213

Agility PR Solutions

APRIL 21, 2021

Reputation data and insights firm The RepTrak Company recently released the results of the 2021 Global RepTrak 100, a comprehensive reputation study offering in-depth analysis and ranking of the top 100 companies worldwide by Reputation Score. In 2021, it was a much more difficult year to break into the top 100.

Reputation 147

Reputation Corporate Analysis Study 147

Agility PR Solutions

DECEMBER 10, 2018

A tumultuous and unpredictable business landscape has corporate decision makers feeling a little insecure about the future of their company. The post New APCO study shows corporate execs ill-prepared for future appeared first on Agility PR Solutions.

Corporate 74

Corporate Study Company Brand 74

Reputation Us

DECEMBER 15, 2023

Following these actions in the near-term can help you enhance, advance and protect your company’s valuable reputation with integrity and credibility. can help your company capitalize on efficiencies. Establishing your company as an industry expert by providing guidance and meeting audience needs builds credibility and loyalty.

Reputation 78

Reputation Corporate Real Estate Technology 78

Reputation Us

OCTOBER 6, 2019

Consumers trust banks/credit unions, private companies and health care providers most to handle personal information; Organizations face adverse consequences if a cyber incident is mishandled. The study, conducted in September 2019, surveyed 562 adults in Oregon. 54% Hacker 46% Corporation – Who’s to blame if a company is hacked.

Reputation 60

Reputation Study Corporate Consumer 60

Agility PR Solutions

OCTOBER 21, 2020

Besides house pets and maybe the ozone layer, very few things have benefitted from the COVID crisis—but according to new research from healthcare staffing firm CHG Healthcare, many firms can add their own corporate culture to that short list. The post COVID silver lining?

Company 156

Company Healthcare Survey Crisis 156

Agility PR Solutions

JANUARY 26, 2023

New research from business ethical standards firm Ethisphere studies the elements of ethical culture in business, offering takeaways for all companies and providing data that leaders can use to determine if their ethics programs are lacking—and if they need additional help in building a strong culture.

Ethics 78

Ethics Corporate Report Study 78

Sword and the Script

MARCH 12, 2024

of boards have directors with marketing experience, but 100% have directors with finance experience Companies that have board members with marketing experience outperform companies that do not. That’s the high-level finding of an academic study titled, When and How Does Board-Level Marketing Experience Impact Firm Performance ?

Marketing 136

Marketing Survey Study Comparison 136

Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. This is dangerous ground for companies managing their reputations.

Reputation 78

Reputation Corporate Survey Employee 78

ImPRessions - Crenshaw Communications

MARCH 7, 2018

His goal was to build competitive advantage for the American Tobacco Company’s Lucky Strike brand. But if the initiative did in fact promote women’s rights (even the dubious privilege of smoking) by fighting a double standard of behavior, then does it matter if a company profited? A company’s authentic intentions.

Corporate 189

Corporate Newspapers Government Company 189

Bianchi Biz Blog

MARCH 4, 2021

The state of transparency in corporate sustainability reporting by U.S. companies, who lag behind their European counterparts, leaves big blind spots for investors. Corporate ESG reporting shows remarkable differences in quality within and between the regions surveyed. Ranking: European companies dominate, US disappoints.

Report 87

Report Company Financial Study 87

Cision

APRIL 14, 2017

This new study is different. Published on March 20, 2017, Managing the Narrative: Investor Relations Officers and Corporate Disclosure from Lawrence D. FROM THE STUDY: Second, our study provides new insights into the influence IROs have on corporate disclosures. Rarely IRO actionable.

Corporate 120

Corporate Conference Study Analysis 120

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

Agility PR Solutions

APRIL 3, 2024

In the rapidly changing workplace environment, companies are choosing to prioritize managing and avoiding risk in their ethics and compliance (E&C) decisions, reveals a news study from E&C solutions firm LRN Corporation.

Ethics 103

Ethics Analysis Corporate Study 103

Agility PR Solutions

MARCH 8, 2022

Corporate America has made demonstrable progress on diverse board representation. Yet, a new study from asset management firm Ariel Investments shows the world’s largest companies still have room to grow on effectively operationalizing diversity, equity and inclusion (DE&I) goals and driving measurable results.

Company 85

Company Corporate Study Measurement 85

Agility PR Solutions

SEPTEMBER 19, 2021

According to firm’s new study, The Conscience of Corporations: Public […]. The post ESG is critical for today’s companies—but they need more guidance appeared first on Agility PR Solutions.

Company 78

Company Government Corporate Study 78

PRSay

DECEMBER 16, 2022

Losing yourself to fit in is often rewarded in the corporate world, but the pose can be draining, Osako said. In 1996, she graduated from UCLA with a bachelor’s degree in psychology and a specialization in Asian American studies. When she was hired at the telecommunications company Sprint, Osako looked up to her boss.

Corporate 66

Corporate Telecommunications Airlines Policies 66

Onclusive

NOVEMBER 8, 2023

Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 195

Training Media Training Reputation Crisis Communications 195

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. By 2050, the company aims to be carbon neutral on balance.

Automotive 95

Automotive Study Report Transportation 95

Reputation Us

JANUARY 3, 2020

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. In addition, two-thirds would prefer to work for such a company.

Reputation 60

Reputation Corporate Survey Employee 60

Reputation Us

FEBRUARY 19, 2024

Financial Impact Recent studies confirm that corporate reputation is an invaluable asset with an appreciable impact on a company’s bottom line. Back in 2012, a World Economic Forum study estimated that reputation accounted for more than 25 percent of a company’s market value, according to Global Finance magazine.

Financial 88

Financial Reputation Corporate Study 88

ImPRessions - Crenshaw Communications

MAY 12, 2023

Nor do we see evidence of a family or a life beyond the company. She’s a corporate PR archetype. Then there’s the controversial Irena Briganti, who as Fox News’ SVP of Corporate Communications, may be a model who’s closer to home. of Succession fame. Karolina is always putting out fires. Absolutely not.

Communications 193

Communications Corporate Crisis Reputation 193

Stern + Associates

FEBRUARY 16, 2024

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. Focus on specific goals and results: As with environmental issues, there has been pushback on companies that commit vaguely to the greater good but say little about specifics.

Communications 104

Communications Ethics Corporate Conference 104

Cision

APRIL 7, 2017

The discussion of company guidance vs. meeting consensus estimates is hardly new. Beyond showing “a number,” an earnings guidance mosaic will present shareholders some tactile measure on how a corporation is goaling and tracking themselves towards building shareholder value. Certainly, in the mid-2000’s (thanks, Enron!)

Study 120

Study Meeting Corporate Data 120

Reputation Us

MARCH 20, 2024

The dynamic relationship between your corporate reputation and influencer engagement underscores the importance of building and safeguarding a positive brand image. Academia’s Deep Dives The success of influencer collaborations is closely tied to a company’s reputation, according to numerous studies — many of them academic.

Reputation 78

Reputation Journalism Financial Corporate 78

Sword and the Script

JUNE 27, 2020

Public relations has wrestled with messaging during the COVID-19 pandemic, but studies also show it has improved business collaboration and internal communications The events of 9/11 changed air travel. About: Ragan surveyed 315 PR professionals across organizations including corporations, agencies, non-profits and government.

Study 131

Study Publicity Survey Internal 131

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2022

Already, Facebook parent company Meta has warned of an advertising slowdown. On the bright side, a Muck Rack study shows PR expenditures may rise in some sectors, including travel and energy. What stands out is how poorly the “preventive-focused” companies fared in comparison to others. The HBS study looked at the big picture.

Comparison 296

Comparison Advertising Advertising Reputation 296

Newsfile

APRIL 13, 2023

By Melissa Strle Do you ever wonder how top-traded and top branded companies write an effective earnings press release? We will show you how companies like – Amazon, Google, Microsoft, McDonald’s, Ford, Meta, TD Bank, Shopify etc. An earnings press release provides a high level snapshot of a company’s earnings.

Examples 52

Examples Company Financial Brand 52

Sword and the Script

NOVEMBER 23, 2019

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. This year the report sampled responses from 679 in North American B2B companies. 1) Content marketing benchmarks. Most organizations field a small content marketing team.

Content Marketing 136

Content Marketing Study Blogging Marketing 136

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”.

Technology 126

Technology Study Communications Survey 126

Onclusive

AUGUST 9, 2021

Corporate Communications. As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Onclusive offers a proprietary media monitoring solution.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

APRIL 15, 2017

You only get one shot at making a good first impression – and that’s true for corporate apologies too. When a company apologizes and then has to apologize again, albeit with a little more sincerity – and then apologizes again, again, and again – the business missed its shot at its first apologetic impression. Why does this happen?

Corporate 78

Corporate Airlines How To Crisis 78

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. In this tumultuous past year, stakeholders want to know where companies and CEOs stand. ” — Dave Samson, Global Vice Chairman, Corporate Affairs, Edelman .

Company 187

Company Employee Internal International 187

Sword and the Script

MARCH 2, 2021

Years later, I’d land the company that bought the divested business as a client, so it was interesting to see the outcome compared with the rationale for buying and selling at the time. In 2017, the company acquired a then buzzy new tool called BuzzSumo, which is also based in the U.K. This includes PRophet , Propel , and SignalAI.

Company 148

Company Tools Technology Software 148