Buzzstream

FEBRUARY 9, 2024

Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google. It’s just as critical as tech SEO, probably more so in many cases. Please let me know. has over 50 LRD.

Google 71

Google Infographics Pitching Resources 71

Sword and the Script

SEPTEMBER 19, 2017

The question was always the same and has a lot in common with the greater B2B community. The top challenge for marketers today is disregarding the latest sparkly things (social media, SEO, paying for leads,law domains ) and focusing instead on real techniques that generate new business. SEO is snake oil. – SEO.

Marketing 62

Marketing SEO Pharmaceuticals Google 62

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 93

Technology Software Resources Pitching 93

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. I think this article is one we’ll reference back to for quite some time.

Meeting 81

Meeting Automotive Media Transportation 81

Communications Conversations

DECEMBER 13, 2019

So, I thought it was worth commemorating since the MN PR Blog has been an instrumental part of the local PR community for 15+ years. For one thing, it was the #1 first place our agency posted job openings and the first place I referred job hunters to, after LinkedIn. This is a pretty big moment.

Blogging 78

Blogging Agency Community Local 78

Sword and the Script

DECEMBER 10, 2019

Organic social reach is all but dead, paid social has pathetic CTRs, and organic SEO is as rough as sitting in the crowd at AT&T Stadium and hoping the Monday Night Football camera crew focuses on your homemade sign. Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

PR 20/20

MAY 23, 2017

Disclaimer: This list is not comprehensive; we reference tons of marketing resources on a daily basis! Ann Handley , author of Everybody Writes , heads up content at ‘Profs. They cover a variety of topics, but have a strong focus on SEO and content marketing.”. That’s the exact question I asked my PR 20/20 peers.

Resources 53

Resources Marketing SEO Engineering 53

Sword and the Script

AUGUST 3, 2021

And that thought leads us to the first news item in this week’s PR tech sum – a monthly summary of news stemming from the PR technology community. Sorry, Press Releases Do Not Help Your SEO Anymore [Even if Your Press Release Distribution Vendor Says They Do…They Still Don’t]. You’re going to need a niche strategy.

Software 85

Software Case Study Pitching Technology 85

Sword and the Script

JANUARY 19, 2016

My proofreading skills can always improve — though I contend when you write a several thousand words a day — you’re bound to have a couple. Get a Grip on SEO with the MozBar. There are several references to Moz and PR on this blog. It happens to me more often than I like to admit.

Digital PR 60

Digital PR Tools SEO Web 60

Prohibition

JULY 19, 2018

So in such a busy marketplace, and in an age where the budget can’t always stretch to support content marketing , social media marketing , influencer marketing , advertising, design, e-marketing, PPC, SEO and everything else you’ve been advised to invest in, how can you justify spend to stand out from the crowd? Speech writing.

Publicity 48

Publicity Advertising Advertising Tools 48

Waxing UnLyrical

NOVEMBER 27, 2010

One of the Best means that you are, when compared to your peers, at the higher end of the scale, but recognizing That there is a frame of reference for everything. As long as you recognize that this praise is limited by their frame of reference. And not their fame of reference. Across any industry. Or time zone. Wanna Subscribe?

Measurement 66

Measurement Tourism Blogging Writing 66

Sword and the Script

MARCH 3, 2020

This is your monthly summary of all the news out of the PR technology community. For reference, here’s a list of PR technology companies I’m watching. It’s also adding a service where the OnePitch team will write an inquiry for a reporter and it has added “location filtering for pitches.”.

Pitching 78

Pitching Instagram Survey Data 78

Buzzstream

DECEMBER 15, 2021

From time to time there are other factors at play (journalists may reference someone because of their following or brand association) but in 99% of cases, it’s not only what you have to say but who has to say it that is the determining factor. Getting this across is a key part of the job for someone using reactive PR tactics in particular.

Digital PR 83

Digital PR Data Survey Construction 83

ZudePR

JULY 20, 2016

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. 4: Get Involved in Communities I’m a runner. Take notes (yes, write in your book). Do you have anything in common with me?

Digital PR 60

Digital PR SEO Small Business Blogging 60

Waxing UnLyrical

NOVEMBER 17, 2010

It’s not just thinking about writing that I’ve been engaging in. Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Ann Wylie gives you some funny formulas to spice up your writing Thanks so much for stopping by WUL! D’oh, you say. Pull out the bag of tricks.

Blogging 86

Blogging Writing Facebook Twitter 86

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 In 2014, I spent the entire year obsessed with SEO and digital marketing. *By a first-time (self-publishing) author. Table of Contents. #1 Hold on a Minute.

Writing 83

Writing Google Blogging Exercises 83

Waxing UnLyrical

FEBRUARY 1, 2011

.&# He continued by saying that PR outcomes can be broader, and can refer to any part of the communication “life cycle&# or “funnel,&# with the funnel stages being: a. Behavior To note: Seth also made the point that business outcomes primarily refer to the behavioral part of the communication funnel.

Measurement 77

Measurement Publicity Web Analytics 77

Beyond PR

SEPTEMBER 8, 2016

Write about the thing, not the keyword string. SEO can make you a better writer, he said, thanks to search engines’ shift towards targeting topics and not just keyword phrases. While this advice from Bryan Kramer may have been in reference to influencer marketing programs, it holds true for content creation as well.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

Waxing UnLyrical

DECEMBER 5, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unsung Heroes December 5th, 2010 Tweet I think the whole Digital Death thing has been playing on my mind more than I realized. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Facebook 80

Facebook Twitter Measurement Blogging 80

Waxing UnLyrical

DECEMBER 24, 2010

And part of why Jesus used imagery and every day references was so that the people he told these stories to could relate to them. Just imagine how many people were telling these stories, for them to have survived, in some shape or form, to the point where they were recorded in writing. Look at some of his parables. Wanna Subscribe?

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

JANUARY 13, 2011

Side note: In the beginning I didn’t refer to the site as a “blog” to anyone. I always referred to it as something like “a website with dynamic content and social media capabilities.” Our community was now creating the bulk of our content. It’d be great if they all wanted to take classes here and write donation cheques.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

NOVEMBER 26, 2010

Mark as read Approve comment Thanks for writing this Shonali! Mark as read Approve comment Love the Garth Brooks reference, Lori! Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" You are right on.

Facebook 69

Facebook Twitter Measurement Tourism 69

Waxing UnLyrical

FEBRUARY 6, 2011

The genius writer brother; the gun-crazy brother; the beauty- and romance-obsessed sister; the fiercely protective Greek Man Friday; and the food-obsessed and long-suffering mother (or Mother, as she’s referred to). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Measurement 57

Measurement Facebook Twitter Social Media 57

Buzzstream

AUGUST 13, 2018

Qualification, on the other hand, refers to the stage in the process where you vet those discovered prospects to determine which will actually be a relevant, high value lead that can help you deliver on your goals. How to use Domain Rating to score sites (this is going to look real familiar…): Install the SEO Toolbar from Ahrefs.

Google 118

Google Measurement Advertising Advertising 118

Waxing UnLyrical

OCTOBER 6, 2010

Music like Jimi Hendrixs has provided a tremendous amount of inspiration for me on so many levels * work * excercise * acting * writing * and much more As far as Im concerned, theres always some room for music in a persons life. Every Hendrix reference was a part of the relevant message. And it paid off. Wanna Subscribe?

Social Media 73

Social Media Twitter Facebook Measurement 73

Waxing UnLyrical

NOVEMBER 10, 2010

It’s a great way to exercise your writing muscles. So much of what we do revolves around good, if not great, writing. Blogging is a great way to improve your writing. It starts emboldening you to try other mediums of communication, such as video and images. Pitches, content creation, op-eds, etc.

Blogging 90

Blogging Facebook Twitter Writing 90

Waxing UnLyrical

JANUARY 14, 2011

and also, once you install it, Apture will insert “pop-up&# references on embedded links, if they’re to easily accessible pages such as Wikipedia, Flickr, etc. (It Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? You can customize the colors, etc.,

Blogging 93

Blogging Facebook Twitter Measurement 93

Waxing UnLyrical

OCTOBER 14, 2010

This cultivates a thinking community where information is evaluated, and then adapted and built upon. Get Shareaholic test Filed under Blogging for Grasshoppers , Communication , Guest Posts , Herwin Icasiano , How To , Social Media , Writing | Tags: blogging , how-to , lecturing versus leading | Comments (8) Site settings comment help?

Blogging 71

Blogging Twitter Creativity Facebook 71

Waxing UnLyrical

FEBRUARY 8, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali On Lists, Their Importance, And How To Get On One February 8th, 2011 Tweet This post has been about a year and a half in the writing. Yes, really! Which lists are the best lists to be on?

How To 64

How To Twitter Facebook Writing 64

Waxing UnLyrical

NOVEMBER 30, 2010

In my previous position as the managing editor of the University’s internal publication, I spent a lot of time (and still do) interviewing members of the campus community (faculty, staff, students, alumni, community partners, etc.). You can’t start a blog like ours unless the community wants it. Wanna Subscribe? Shall We Tweet?

Blogging 60

Blogging How To Social Media Community 60

Waxing UnLyrical

NOVEMBER 18, 2010

That’s very useful for SEO, but I can’t imagine that this level of detail would ever be sufficient to inform a marketing or communications strategy. Im not sure what study youre referring to regarding the 80% reliability between human coders. Again, though, its not a process that comes without a time-investment. Wanna Subscribe?

Measurement 80

Measurement Publicity Analysis Tools 80

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

NOVEMBER 16, 2016

When searching for an image for a social media or blog post, search with emotive or action words instead of simply using keywords that you might use for SEO. A good rule in writing is to show, not tell, and this format works beautifully on how-to, tips and tactics posts. When curating quotes, beware of secondary references.

Blogging 40

Blogging Strategy Social Media Content Marketing 40

Waxing UnLyrical

DECEMBER 2, 2010

Despite the fact that this person had ignored #1 above, I couldn’t help but be intrigued by someone who had the gumption to write that. So, it is always, always, always smart to network your way in - make a connection and ask that connection to refer you to the right people. But sass, chutzpah and gumption? Thanks so [.]

Interviews 83

Interviews Creativity Twitter Facebook 83

Contently - Strategy

JUNE 11, 2020

But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. It’s also really important for SEO. To help you make an investment that’s worth it, visit RealSelf.com for information on the pros and cons of all treatments and reviews and photos from our community.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. It’s also really important for SEO. To help you make an investment that’s worth it, visit RealSelf.com for information on the pros and cons of all treatments and reviews and photos from our community.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Waxing UnLyrical

SEPTEMBER 2, 2010

If they’re resources you will find useful, bookmark them (I use Delicious or Evernote ) for future reference. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Rules of engagement This is an easy one. What you should expect : anything and everything. React to [.]

Twitter 82

Twitter Resources Conference Facebook 82