article thumbnail

Astroturfing has no place in modern public relations or public affairs

Stephen Waddington

Propaganda has no place in modern public affairs or public relations. Community building on Facebook is often used by brands and organisations as a means of building support for a campaign. Astroturfing should be called out in the strongest terms. Transparency is critical to avoid claims of conflict of interest.

article thumbnail

How the Affirmative Action Ruling May Affect the Business Community

Institute for Public Relations

This is an issue that public affairs and communications teams will … Continue reading How the Affirmative Action Ruling May Affect the Business Community → If future graduating classes are less diverse, the greatest effect could be on leadership pipelines.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Importance of Community Relations in Healthcare

Landis PR

You probably don’t think about sponsored support groups, school educational campaigns or recruiting efforts…but these are all community relations efforts that are vital components to any integrated communications program in healthcare. AND, they provide an important service to the community.

article thumbnail

3 Ways to Expand Your Reach Within the Hispanic Community

Cision

In addition to this, the term “Hispanic” incorporates a very large group of people with varying cultures and lifestyles, and it’s important to understand the individual, unique subgroups within the community as a whole. For instance, big cities tend to have larger Hispanic communities, which affects the volume and type of media consumption.

Community 225
article thumbnail

Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It The closure affected both the park and the surrounding communities during the height of the summer visitor season. 22 about his experiences.

article thumbnail

Why You Should Consider Hiring Military Service Members and Veterans in Your Organization

PRSay

A Military and Veterans Community where those interested in joining can create an open dialogue for engagement to engage can do so. A Military and Veterans Community where those interested in joining can create an open dialogue for engagement to engage can do so. You can find us online under My PRSA Community, Military, and Veterans.

article thumbnail

Research, Communication Crucial Before Collaborating With Influencers

PRSay

The Navy’s decision to select Kelley as an ambassador not only alienated some public affairs officers who are currently serving, it also alienated veterans who have large numbers of social media followers and could be the service’s most prominent supporters to aid recruitment. I believe these discussions and considerations are vital.