Bianchi Biz Blog

MAY 16, 2024

Building relationships with local journalists, understanding the media landscape, and crafting tailored press releases can help secure media coverage. In South Korea, like other countries, social media has come into the spotlight. Naver is an influential local search engine, similar to Google in the global market.

YouTube 81

YouTube Marketing Local Chemicals 81

Deirdre Breakenridge

JUNE 8, 2016

Social media can open new doors and might even land you that dream job or connection. Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities.

Social Media 150

Social Media Pitching How To Media 150

Landis PR

OCTOBER 31, 2022

RECAP: We recently announced that San Francisco Business Times included Landis in its Top 100 businesses in the Bay Area Corporate Philanthropy list. In 2020, we celebrated Landis’s 30 th anniversary by donating $300 to nonprofits that are part of our team’s communities and support causes close to their hearts.

Nonprofit 98

Nonprofit Local Community Small Business 98

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. It was caused in part by OpenAI’s unusual hybrid Board structure, which seeks to blend a nonprofit and a for-profit organization to balance commercial goals with adherence to its social mission. Yet, nothing happens in a vacuum.

Banking 212

Banking Nonprofit Twitter Advertising 212

wiredPRworks

FEBRUARY 11, 2019

Captivate key communities? Founded in 1990, CoryWest Media is a creative innovation consultancy that works with its clients to attract attention, build brands, and captivate communities in 4D. Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

wiredPRworks

NOVEMBER 22, 2016

Charities and nonprofit fundraising communities from around the world will unite to celebrate generosity, share stories and raise awareness about important causes. GivingTuesday Ideas for NonProfit Fundraising. The post #GivingTuesday Ideas for NonProfit Fundraising appeared first on wiredPRworks. What did you learn?

Nonprofit 40

Nonprofit Small Business Creativity Corporate 40

Waxing UnLyrical

JANUARY 29, 2013

” “How can we help our communities do better?” ” So while they didn’t know each other a decade ago, through the beauty that is social media, they are now fast friends (and, in fact, the reason I know Beth is because Katie introduced me to her many years ago). . ” “How can we do better?”

Nonprofit 70

Nonprofit Measurement Case Study Social Media 70

Waxing UnLyrical

DECEMBER 18, 2012

What happens when the doyenne of the nonprofit world and the queen of measurement decide to write a book together ? You get Measuring the Networked Nonprofit , by Beth Kanter and Katie Paine, an absolute gem of a book not just for nonprofit communicators, but for all measurement geeks (and most certainly for nonprofit executives).

Nonprofit 83

Nonprofit Measurement Case Study Study 83

Solo PR Pro

MARCH 28, 2023

That’s when she became embedded in corporate communications at the highest level and experienced one of the most challenging parts of her career: when the nonprofit hospital she was employed at was in the process of selling to a for-profit corporation — she was one of only a handful of employees to know about it for two years.

Meeting 88

Meeting Healthcare Nonprofit Corporate 88

PRSay

OCTOBER 29, 2021

She also volunteers with several nonprofit organizations. There has been an increased focus in corporate America on DE&I, which opens doors for more perspectives at decision-making tables. Nowadays, especially with social media and younger multicultural demographics, lack of authenticity is not accepted.

Case Study 156

Case Study Nonprofit Corporate Tools 156

Beyond PR

JANUARY 13, 2017

Volunteering is just as American as football or apple pie, but even the best nonprofits can consider gathering volunteers a scary experience. According to the Corporation for National and Community Service , about 64.5 She enjoys French Fries, traveling, volunteering and the art of communications and public relations.

Nonprofit 40

Nonprofit How To Energy Community 40

Waxing UnLyrical

MARCH 16, 2015

.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. Five companies with a human social media presence. Image: North Charleston via Flickr, CC 2.0.

Community 40

Community Nonprofit Web Local 40

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. I was interested in Patagonia’s Corporate Social Responsibility , so early on I worked to learn more about the company’s environmental programs. Does your organization have a social media account? A Guest Post By Sarah D. Offer to help create new content.

Communications 171

Communications Nonprofit Training Study 171

Reputation Us

OCTOBER 4, 2021

Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. With 24-hour news and instantaneous social media, it’s hard to remain neutral. Work environments are societal microcosms.

Reputation 78

Reputation Crisis Management Employee Government 78

Reputation Us

OCTOBER 4, 2021

Today, organizations of all sizes face mounting pressure from employees, customers and their communities to speak frankly on a growing list of high-profile issues, from racial equality to vaccinations. With 24-hour news and instantaneous social media, it’s hard to remain neutral. Work environments are societal microcosms.

Reputation 78

Reputation Crisis Management Employee Government 78

PRSay

OCTOBER 16, 2020

“Communicators know how to collect, organize and disseminate information to make sure everyone is equipped to make the most out of any [voting] opportunities they have,” said Dan Lewerenz, staff attorney for the Native American Rights Fund. which is one of many companies giving employees time off to vote. Bedrock of democracy.

Communications 201

Communications Nonprofit Employee Local 201

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. Guest Post by Lisa Holtorf and Dawn Buzynski.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

PRSay

JANUARY 9, 2020

Organic reach on social media was also still possible for brands. As marketers, leaders and media consumers, we need to shift our views of traditional news outlets to incorporate more niche, targeted outlets. This includes newsletters, closed Facebook groups and social media pages, among other places.

Trends 165

Trends Nonprofit Consumer Newspapers 165

5W PR

DECEMBER 30, 2021

3) Promoting civic involvement – College students are keen to immerse themselves in causes and community service. Nonprofits can also target college students to champion their causes.For instance, students can book local artists for events as promotion for a brand that sells art supplies.

Marketing 60

Marketing Nonprofit Small Business Local 60

Cision

FEBRUARY 16, 2016

After I graduated, Safety Center Incorporated, the Sacramento, California nonprofit behind the initiative, hired me to implement the plan. We got a lot of media coverage, and the program turned out to be a big success. What is your favorite social media tool and why? It’s still going strong more than 10 years later.

Nonprofit 120

Nonprofit Public Affairs Reputation Newspapers 120

Karen Freberg

JUNE 8, 2018

I cover influencer marketing a ton in my social media and PR classes, and I have done some research in this area as well over the years. Most of the brand related events I have done related to influencer marketing has been related to sports, nonprofits, and corporate brands.

Social Media 40

Social Media Media Nonprofit Sports 40

Solo PR Pro

NOVEMBER 24, 2020

There’s a whole community of like minded people you can lean on. We’ve increased our social media footprint, presenting to industry and business groups, and positioning ourselves as experts in several topics. Michael Ares, Principle Owner, MDA Corporate Marketing, LLC. How 5 solo PR pros are planning for 2021.

Automotive 85

Automotive Nonprofit Training Corporate 85

Solo PR Pro

NOVEMBER 12, 2019

You may have seen recent social media posts by journalists, bemoaning the increasing number of “PR people” who contact them daily. Hiring for Strategic Communications. Do you have the most effective communications structure in your organization? This is a guest post written by Jessica M. Graham, APR, Fellow PRSA.

Media Relations 50

Media Relations Communications How To Media 50

prTini

NOVEMBER 17, 2016

Who owns corporate social responsibility? While this varies from company to company, I think a brand has to be really careful if its community outreach lives within the marketing department. Developing New Community Outreach Metrics. Shifts in Social Change. Is it the CMO? Does it fall on HR? Partnerships Built.

Community 28

Community Marketing Retail Measurement 28

Waxing UnLyrical

FEBRUARY 4, 2013

The topic Geoff asked me to speak on is quite interesting, and one that I’ve ranted expounded on before: social scoring. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! Adding context and community. View more lists from Shonali Burke.

Community 79

Community Nonprofit Twitter Measurement 79

Reputation Us

JANUARY 7, 2019

staff, the public, members, prospective members, the media and social media users) say and share about your products, services and the experiences they’ve had with the credit union. Reputation Action 3: Demonstrate Community Relevancy. Reputation Action 5: Monitor and Analyze Online Reviews and Social Media Posts.

Reputation 60

Reputation Nonprofit Policies Financial 60

Critical Mention

DECEMBER 10, 2018

You can also hold contests, such as an Instagram holiday photo or ugly sweater competition where the winner gets featured on your social media channels. Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Give back to those in need. Team up with local organizations.

Real Estate 62

Real Estate Local Nonprofit Banking 62

Cision

MAY 12, 2016

In this interview, Nick discusses why you should never assume you have all the answers, how bringing in an outside perspective can reveal new insights on a topic and how social media has transformed political and public affairs research. What role does social media play in your job? This approach makes all the difference.

Public Affairs 120

Public Affairs Groups Social Media Analytics 120

Waxing UnLyrical

MAY 14, 2013

Amazingly enough, our fine feathered friends have more to do with social media then you may think. The Chicken and the Egg Social Media Conundrum. Why: Jay Baer applies the age old question to social media marketing. The Chicken Dance and Social Media. K” is King in Brand and Company Naming.

Nonprofit 97

Nonprofit Social Media Resources Web 97

Waxing UnLyrical

JULY 14, 2014

How Your Organization’s CEO Can Use Social Media for Thought Leadership. Why: Beth Kanter examines what nonprofits can do to cultivate a successful thought leadership campaigns for their CEOs, but this great post has lessons for for-profit leaders as well. The 5 Step Guide To Using Social Media in Crisis Management.

SMB 77

SMB Case Study Social Media Nonprofit 77

Waxing UnLyrical

AUGUST 22, 2014

Beth Kanter reflects on how the downer news cycle may have helped turn this whacky challenge into a social media sensation. Why: The Ice Bucket Challenge is redefining social media campaigns. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Nonprofit 78

Nonprofit Viral Social Media Resources 78

Deirdre Breakenridge

OCTOBER 20, 2015

It is interesting to note that social media has not yet entered mainstream PR curricula. Among programs that do incorporate digital training, social media is typically listed as an elective. However, as student Kyle Wallace pinpointed, “Social media should really be a core in every program!

Education 150

Education Training Course Social Media 150

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc.,

Publicity 85

Publicity Survey Enterprise Pitching 85

Beyond PR

APRIL 26, 2016

Then, follow and monitor via social media to familiarize yourself with their work or attend local events that you know they will cover. While you may not have a big check to cut like larger corporations, you can still make an impact in your community by partnering with a local nonprofit or charity organization.

Small Business 40

Small Business Nonprofit Local Community 40

wiredPRworks

FEBRUARY 23, 2018

In this multi-faceted session, everyone will breeze through the ultimate social selling strategy you can use to map out future event marketing success. Learn how to self-assess your social skills and find out where you can improve. It has more than 90 chapters and clubs in 24 countries.

Education 51

Education System Meeting Nonprofit 51

Waxing UnLyrical

AUGUST 22, 2014

Beth Kanter reflects on how the downer news cycle may have helped turn this whacky challenge into a social media sensation. Why: The Ice Bucket Challenge is redefining social media campaigns. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Nonprofit 40

Nonprofit Viral Social Media Resources 40

Ethical Voices

SEPTEMBER 26, 2022

Always on the corporate side, never on the agency side, but in multiple industries. I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. Social media for all of its good points, has plenty of negative ones.

Healthcare 68

Healthcare Ethics Communications System 68