Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 70

Ethics Training Financial Survey 70

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 78

Automotive Policies Employee Corporate 78

Waxing UnLyrical

OCTOBER 2, 2018

Ali, APR, has a 15+ year career in communications and marketing, and is adjunct faculty in Georgetown University’s Corporate Communication and Public Relations program. Kirk Hazlett, APR, Fellow PRSA, is Adjunct Professor in Communication at the University of Tampa. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018.

Ethics 47

Ethics Measurement Reputation Guidelines 47

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business.

Ethics 60

Ethics Journalism Banking Media 60

PRSay

MAY 24, 2021

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. As of May 21, Alden Global Capital’s bid has been approved by Tribune Publishing’s shareholders.

Nonprofit 172

Nonprofit Local Journalism Newspapers 172

PRSay

APRIL 13, 2021

I needed the framework of a third-party endorsement from a known commodity — with infinite reach, a solid reputation and a well-articulated Code of Ethics. Working for a national telecommunications firm in Atlanta, I lost a seismic bump up the corporate ladder. A setback at work. We sold Eos to a regional marketing organization.

Telecommunications 197

Telecommunications Community Ethics Financial 197

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. That’s a huge shift in the way we think about communications.”.

Communications 120

Communications Case Study Training Reputation 120

PR in High Definition

APRIL 27, 2023

ESG is short for Environmental, Social, Governance, so there are a host of wrap around components, like skills development, workforce reform or equality and social impact on communities. An ESG programme ultimately serves as a framework for measuring the sustainability and ethical impact of a company’s operations.

Policies 62

Policies Employee Ethics Survey 62

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. If so, how?

Storytelling 163

Storytelling Media Nonprofit Government 163

Waxing UnLyrical

MARCH 27, 2013

And while Ricardians are trying—and will continue to try—to undertake a rather large reputation management project, you can bet that that will take a long time… if it even works. The digital age has given us an incredible opportunity to shape our own reputations. Let’s make sure to do so ethically … but let’s not waste it.

Reputation 91

Reputation Ethics Writing LinkedIn 91

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 52

Ethics Training Financial Survey 52

PRSay

JANUARY 29, 2018

Great counseling firms were founded and legendary corporate communications departments were born. We have formed strategic, client-agency partnerships that drive performance and build reputations. Important professional organizations and groundbreaking degree programs were created.

Survey 132

Survey Ethics Leadership Financial 132

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Non-profits are businesses, and as such, need to operate with ethical business practices and proper reporting structures. That’s a mistake.

Local 120

Local Corporate Groups Ethics 120

PRSay

JULY 14, 2020

Should corporate leaders share their own beliefs? Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. For every business and every leader, the answers to those questions are different.

System 157

System Community Social Media Employee 157

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Did you know Facebook uses content directly from Wikipedia to feed its community pages? Acknowledging these benefits suggests that you deem your company''s Wikipedia presence as vitally important to your reputation. Source: Alexa ). Tweet This.

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Prohibition

JANUARY 18, 2020

Misalignment of a brand with the wrong influencer or ignoring strict advertising guidelines can damage reputation, dissuade customers and even result in legal proceedings. This generated impressive results within a targeted, young and affluent community who went on to pay tens of thousands of dollars for tickets.

Marketing 62

Marketing Advertising Advertising Social Media 62

Communications Conversations

MARCH 29, 2019

Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. She quickly demonstrated a willingness to ask questions in what can be large, intimidating corporate meetings, and she eagerly sought opportunities to get in front of C-suite executives.

Social Media 128

Social Media Agriculture Marketing Media 128

PR Conversations

OCTOBER 27, 2023

Is recent social media engagement related to new research and/or a growing personal interest, or is it mainly a tool for reputation management regarding possible (mis)interpretation(s) of your theoretical body of work? A reputation is nothing more than what members of a public think and say about an organization.

Reputation 52

Reputation Social Media Internal International 52

Flatiron Communications

MARCH 13, 2021

It’s been a long-time pet peeve of mine to observe how many reputable firms in the PR industry will accept clients whose business or advocacy goals raise ethical questions. In recent years, corporations have embraced the mantra of doing good AND doing well.

Policies 36

Policies Agency Ethics Government 36

Ethical Voices

DECEMBER 12, 2022

Overseeing a team of 120 communicators, Rebecca is responsible for driving the overall strategic direction, commercial operations, and global client growth across the markets, and driving collaboration across the APAC region. While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including:

Ethics 73

Ethics Brand Branding Internal 73

Waxing UnLyrical

AUGUST 10, 2011

I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. The fact remains, whether new media or old, you must learn and know how to write content that connects with your communities. To do that, I need to backtrack a little.

Ethics 75

Ethics Community Internal International 75

Prohibition

DECEMBER 13, 2021

Crisis management is the reaction to an unexpected event that could have long lasting consequences on the organisation’s finances or reputation. Crisis management is an organisation’s response to unexpected events that threaten to do serious harm to the reputation or finances of that organisation. What is Crisis Management?

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

NewsWhip

JUNE 2, 2021

The media ecosystem seems to have all the predictability of a storm, with reputation threats, crises and major news events exploding on millions of potential vectors. . Alert consumer brands to emergent reputation threats . Alert communicators to spiking cultural moments for comment – or newsjacking.

Media 88

Media Data Reddit Crisis 88

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. I lead our corporate communications practice. I’m not Pollyannish.

Ethics 78

Ethics Corporate Leadership Groups 78

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). negative publicity; and.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). negative publicity; and.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Seeking value and deeper insight into a company’s long-term sustainability objectives and activities, attentive consumers and investors want to know that the company they are supporting is not profiting at the expense of the environment or people (such as employees or related communities). negative publicity; and.

Ethics 40

Ethics Guidelines Handbook Local 40

Waxing UnLyrical

NOVEMBER 9, 2015

Why: “A thought leadership platform can produce significant results and impact reputation, relationships and revenue. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Putting More Thought Into Practice: Thought Leadership Lessons to Build On.

Conference 40

Conference Internal International Leadership 40

PR Conversations

OCTOBER 28, 2014

Our professional codes of ethics say that ultimately our role is to serve society and sometimes that is seen as being in conflict with the interests of the organisations that we work for day to day. Intangible assets include people , relationships , reputation …our territory. That is how large our contribution is.

Leadership 111

Leadership Publicity Government Journalism 111

Sword and the Script

JULY 24, 2018

You’ll wind up with an infinite number of ways to tacitly weave the benefits of your product in a manner that is useful and relevant to your community. A few months back a relatively mature startup doing some cool things in IoT and corporate real estate approached me for a proposal. This is How the Sorry State of Media Relations Ends.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

5W PR

JANUARY 31, 2024

Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. Corporate PR: Manages the overall image of a tech company, including its values, culture, and achievements, to build a positive brand perception with stakeholders.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR Conversations

APRIL 27, 2015

Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Sincerity, loyalty, sound judgment, trustworthiness and a commitment to the values and ethical foundations of the PR profession—which just happen to be expressed in the CPRS Code of Professional Standards —are the qualities I most admire. The film (starring Al Pacino) was about ethics and standing up for your principles at any cost.

Film 40

Film Crisis Communications Ethics Crisis 40

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. ” ~ Prof.

Writing 190

Writing Communications Marketing B2B 190

PR Conversations

MAY 1, 2017

Or the crisis plan is siloed in some hidden corporate corner completely out of date. However, I’d like to see this in the form of practices such as collaborative communities of practice and what Yrjö Engeström calls negotiated knotworking. My argument supports your points, that individuals need wider support.

Crisis 63

Crisis Crisis Management Leadership Training 63

Ethical Voices

MARCH 28, 2022

Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? And then after that, I really did a variety for the first part of my career of corporate and agency. Then I went back to corporate America. Ethics is very important to me.

Ethics 52

Ethics Strategy Real Estate Local 52