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A day in the life of one solo PR/social media consultant (and adjunct professor)

Communications Conversations

Take a peek at the social communities for my biggest client (of 10 years now!), Start research and writing a byline for my Trustmark client. This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., It usually takes me 2-3 hours (at least) to write each post. 11: 44 a.m.:

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22 PR Rock Stars of the Future

Communications Conversations

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. She hopes to combine her experience in human resources and her passion for public relations into a career in internal communications. She’s a bright student and a strong leader among her peers.

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Want Social Media Evangelizers? Be Social

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

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Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

Write original, timely, relevant content , says Google (heard this one before ?). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? It’s people, not robots, reading your headlines, and these people are more likely to click-thru a clever headline. Wanna Subscribe?

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On becoming a PRIA Fellow

Prakkypedia

I’m in excellent company amongst these senior PR practitioners and count many of them as friends. I normally write about and promote clients. There are catastrophic bushfires tearing across New South Wales – and each emergency agency has communications staff who are working hard to inform the community of the dangers.

Radio 24
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Kpop Lessons: Handling Defamation Through Public Relations

Waxing UnLyrical

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

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Powwowing With Pepco on Social Media

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Wanna Subscribe? Shall We Tweet?