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PRSA Introduces Innovative Program to Guide Journalists Transitioning Into PR and Communications

PRSay

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Per its description : “This program serves as a bridge, connecting the needs of PR and communications entities with the skill sets of journalists and other professionals eyeing a transition. Absolutely!

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Tesla Owners Leadership Master Class with Maxim Behar from Vision to Reality: Building Leadership Qualities

Maxim Behar

Today we will focus on Leadership. We are guests in this wonderful office of M3 Communications , Inc. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership.

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4 More Personal Core Values of the Trusted Strategic Ethics Adviser

PRSay

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

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In Memoriam: Craig Toyoki Miyamoto, APR, Fellow PRSA

PRSay

Prior to entering the PR profession, Miyamoto was a newspaper reporter and managing editor in the Los Angeles area. After his journalism career, he served as director of public relations for the Honolulu Board of Water Supply, and later as executive vice president of SMS Communications, Honolulu.

Ethics 147
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S&T Live Recap: PRSA Chair Michelle Egan on the Trends, Challenges and Opportunities in the Year Ahead

PRSay

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. As an organization, we need to be focused on what the ethics issues are.”

Trends 111
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The Consequences of Misinformation

PRSay

As public-square speakers were eventually replaced by newspapers, and then radio and television, a set of journalistic ethics would lay the foundation for news gathering and reporting. Combine this trend with the increasing competition to break news first, and facts are often forced out of communications.

Ethics 170
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In Memoriam: Reed Bolton Byrum, APR, Fellow PRSA

PRSay

He then moved to Texas, where he held corporate leadership roles for EDS Corp. A former journalist and editor, he worked for numerous newspapers and a wire service, earning numerous accolades and journalism awards. He began his career with the Gannett Co., before serving in progressively advanced roles at four Silicon Valley companies.

Ethics 104