NewsWhip

NOVEMBER 2, 2021

Nicholson explains that in 2016 “outright false stories were going viral” and now it has become harder to identify. Rising audience-side misinformation. The modern definition of misinformation has certainly become more contextual. Examples of this were highlighted with articles about vaccine side effects from late 2021.

Crisis 78

Crisis Brand Branding Airlines 78

NewsWhip

APRIL 29, 2021

Famed English commentator Gary Neville went viral for his rant on what he termed the “disgusting” behavior by these clubs. This post saw 35.2k “love” reactions in comparison to only 464 “angry.” Indignation wasn’t limited to just fans of the sport, but commentators, coaches, and current players themselves. interactions.

Crisis 114

Crisis Sports Media Facebook 114

Communications Conversations

FEBRUARY 2, 2021

Let’s just say it hasn’t exactly gone viral–at least not in a good way. views on TikTok (for comparison Charli D’Amelio’s #DistanceDance last year has 17.7 . — jlo (@JLo) January 24, 2021. Yeah, that reaction you’re having. That was the internet’s reaction a week ago, too. BILLION views).

Marketing 60

Marketing Comparison Viral Social Media 60

The Resolution Blog

MAY 11, 2016

Our Los Angeles office is relatively small in comparison to the rest of the group but whats great about that is that we can develop and improve upon ideas quicker and be agile. So BuzzFeed and Huff Post articles are being circulated all the time so we can track cultural trends and what’s making them making them go viral.

Creativity 120

Creativity Comparison Consumer Examples 120

The Resolution Blog

JANUARY 8, 2018

We’ve added a new set of “comparison” terms into the mix to help develop data into insights that can help develop your ideas. Why Picture List Posts Are The Perfect Viral Content Formula Our clever friends over at Buzzsumo reviewed over 100m Facebook posts recently. It’s free, why not give it a go now?

Tools 136

Tools Publicity SEO Measurement 136

NewsWhip

MARCH 26, 2024

We’ll review four key questions communication teams might ask during a live issue and provide the suggested solutions. Our combined timeline extends this capability, providing a visual comparison of the issue’s evolution across different brands. How important is this issue?

Brand 78

Brand Branding Comparison Measurement 78

Prohibition

NOVEMBER 9, 2021

The fact that many platforms (such as Facebook Ads) provide alternative styles of paid advertising in comparison to organic advertising means that your paid social ads will have greater potential for success. Make use of social media channels to communicate the narrative of your brand.

Advertising 62

Advertising Advertising Social Media Strategy 62

Buzzstream

AUGUST 28, 2019

This type of content also offers insight into viral trends and helps visualize just how messages transform and amplify. They’re able to explore and make their own conclusions and comparisons. It often communicates a personal feeling audiences find engaging. For example, you can ask, who is using a specific hashtag the most?

Survey 98

Survey Data Comparison Analysis 98

Mindful Marketing

NOVEMBER 6, 2022

Most of us are all too familiar with fake news , clickbait , and other forms of deceptive communication that cross our paths dozens of times a day. While digital manipulations of static images have some potential to portray alternate realities, they pale in comparison to what deepfake video can do.

Marketing 77

Marketing LinkedIn Technology Comparison 77

Sword and the Script

MARCH 15, 2022

This also works for viral content – like a retweet on Twitter. At a minimum, you can keep a record of an article for year-over-year comparison, even if you can’t access the underlying content 12, or 24 months later for example. Finally, Mr. Croll is aiming to ensure his employees have experience working in communications.

Tools 158

Tools Media Software Analysis 158

prTini

SEPTEMBER 24, 2014

Tools are constantly popping up to help communication professionals save time, easily connect with journalist and influencers, and produce better results for their company and clients. You can also analyze social and content success through a side-by-side domain comparison report. Viral Content Buzz. Guest post by: @ Alicia_LW.

Tools 72

Tools Viral Engineering Comparison 72

Sword and the Script

JULY 2, 2016

Sometimes contrast is better than comparison because it advances our understanding of marketing and communication channels. 1) The Science of Viral Content. Also see: Viral Marketing: The Hope, Hype and Helplessness . Contrast clarifies the motivational differences between search and social.

Marketing 64

Marketing Viral Survey Infographics 64

Buzzstream

FEBRUARY 3, 2021

In comparison, other outreach tactics tend to take significantly more time to put together, and often have a lot more at stake in terms of production and outreach day-allocation budgets. The key aim of Verve’s viral Profanity on Film campaign was to look at swearing within films by analysing scripts. Having viral potential.

Digital PR 170

Digital PR Industry Strategy Film 170

Contently - Strategy

DECEMBER 5, 2019

On one hand, the average finish rate in our data set is impressive in comparison to Chartbeat’s scroll depth benchmarks for all content. When done right, helpful budgeting and saving tips can go semi-viral because they’re more universal than content from the other subcategories. more than double the average ($1.72).

Financial 83

Financial Industry Report Insurance 83

NewsWhip

JUNE 23, 2021

That’s where everyday people, the sort of the more rank and file residents of a community are going to be most likely to find out about a project and sign up to take an action about it. So, you need a strategy for Facebook that’s much more oriented towards communicating with the public. You can just happen.

Data 78

Data Media Analytics Energy 78

NewsWhip

APRIL 7, 2021

Viral photos and videos surfaced and spread across the internet, which showed glaring differences between the men’s and women’s facilities at the venue. . The men’s teams had access to a state of the art weight room, catered meals, and P.C.R COVID-19 tests to ensure their safety.

Sports 148

Sports Comparison Viral Crisis 148

Cision

JULY 25, 2016

Which is odd, since this is a key aspect of how communication and marketing professionals should be viewing the dynamics of these networks. Objectives with these limits come with massive amounts of scale and/or virality, although only the former is consistent. The transition from superuser to supernova. Thoughtful measurement.

Facebook 120

Facebook Instagram Measurement Twitter 120

NewsWhip

AUGUST 18, 2020

For comparison, news about President Trump on the week of his acquittal in the Senate saw only around 230 million engagements. . This fits in with our observations that it is very rare for outright ‘fake news’ to go viral in 2020 in the same way as it did in 2016. Coronavirus and Black Lives Matter. the numbers.

Web 78

Web Comparison Facebook Community 78

Cision

AUGUST 8, 2016

This is a pretty profound observation for marketing and communication professionals: these platforms that we perceive as a low-cost or high-tech means to communicate with a broad, targeted audience have actually become gatekeepers to these audiences. Communications and marketing on social media is a difficult prospect.

Instagram 120

Instagram LinkedIn Advertising Advertising 120

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Mass communication aims to meet these needs. Main Topics Quick Links What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Cision

JULY 26, 2016

James showcased his research to explain how to collect and analyze data as well as how to apply the resulting insights to day-to-day communication. . Determine Impact from Share of Voice Comparisons. It’s worth noting that what is viral to your brand might not be viral to the rest of the world, or vice versa,” James said.

Media 120

Media Viral Comparison Social Media 120