Prohibition

JULY 21, 2023

The stays are completely free of charge, and guests just have to organise their own travel to and from Malibu. Boohoo aren’t the only retailer to jump on the Barbie-core trend, however, the research that went into it was very clever. The best part? We love the collection – and we’re off to put in an order right now. Warner Bros.

Wireless 62

Wireless Retail B2C Instagram 62

Communications Conversations

FEBRUARY 2, 2021

Even during a pandemic, it’s tough to keep up with all the TikTok and hash tag challenges that influencers are doing with brands. Let’s just say it hasn’t exactly gone viral–at least not in a good way. Over the years, J-Lo has been a pretty damn savvy marketer and curator of her brand. BILLION views).

Social Media 78

Social Media Marketing Comparison Viral 78

Cision

MAY 11, 2016

Brenda Urban, director of communications at Klick Communications, says communication professionals must seek out brands that they love and are excited to work with. What are some of the biggest challenges hospitality and lifestyle brands face? You’ve worked with some of the top travel and tourism brands.

Television 120

Television Travel Tourism Pitching 120

Communications Conversations

FEBRUARY 2, 2021

Even during a pandemic, it’s tough to keep up with all the TikTok and hash tag challenges that influencers are doing with brands. Let’s just say it hasn’t exactly gone viral–at least not in a good way. But, one recently stood out to me–and not for the right reasons. In case you missed it, on Jan.

Marketing 60

Marketing Comparison Viral Social Media 60

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” He concludes that the trendy, less traveled social media channels aren’t as important to PR professionals as Facebook, Twitter, YouTube and blogs.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

ImPRessions - Crenshaw Communications

AUGUST 6, 2021

And today’s digital media environment, which makes building virality easier than it has been in the past, also comes into play. In the spirit of thought leadership about, well, thought leadership, here’s my adapted list of qualities common to people and brands who qualify. That describes the present time, of course.

Leadership 398

Leadership B2B Community Viral 398

Buzzstream

FEBRUARY 3, 2021

However, by combining the creation of newsworthy content campaigns with the importance of building brand awareness, we are able to gain linked client coverage on these platforms. Building awareness of your brand/products/services and boosting your credibility. Improving their brand awareness and reputation. Supercharging SEO.

Digital PR 170

Digital PR Industry Strategy Film 170

Waxing UnLyrical

AUGUST 15, 2019

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Guest post by Alex Slichnyi. 5% are taken to a campaign page. 3% are redirected to an app.

Instagram 63

Instagram Marketing Viral Airlines 63

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Branding, Social Media, Marketing, PR & Professional Coach. For content generation and syndication. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Beyond PR

JUNE 13, 2017

We see it every day: fast food chains challenge devotees to gather retweets for “ nuggs ,” personal care products advocate for women’s equality and airlines get called out — for both successes and major fails — in viral videos. Follow her at @prnearnings for financial news and industry trends, or connect with her on LinkedIn.

Blogging 77

Blogging Company Engineering Airlines 77

Stephen Waddington

AUGUST 27, 2018

My primary issue with the Four Models of Public Relations and the Excellence Theory is the use of a simple construct that seemingly places an organisation or brand at the centre of every diagram, appearing to control communication and relationships. Figure 1: How messages travel in networks regardless of traditional boundaries.

Communications 60

Communications Analysis Web Handbook 60

Contently - Strategy

DECEMBER 5, 2019

Brands spend large sums of money on content marketing. Brands are creating longer content, but there’s still room to improve the finish rate. Financial services companies also took strides compared to brands from other industries. The first part compares finance against other industries and highlights content benchmarks.

Financial 111

Financial Industry Report Insurance 111

MaccaPR

JANUARY 6, 2015

From brand strategies and social media tips to content marketing and the death of PR spin, below are the top 10 MaccaPR posts of 2014 based on the most total views and social media engagement. His post features tips for how your brand can use YouTube and other social media channels to conquer your competition. #3.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Buzzstream

MARCH 13, 2024

I’ve spent the last ten years helping companies grow their digital presence with digital PR, and I’ve seen first-hand the impact and value digital PR can drive for a brand’s growth. This post will help you understand everything you need about digital PR to decide if it’s right for you and your brand. What is Digital PR? Animations.

Digital PR 71

Digital PR Construction Case Study SEO 71

Prohibition

DECEMBER 17, 2021

A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. This is done to ensure that the brand and company are protected and that the issue is resolved quickly and in a positive manner. Unfortunately, it happens all too often – sometimes even to brands that you’d never expect.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

NewsWhip

AUGUST 11, 2021

At NewsWhip, we’ve spent years working with organizations such as First Draft and the WHO, who are at the cutting edge of these trends. This same agile philosophy is being adopted by brands too. As a brand covered by the media, one of the things we are increasingly doing is driving more of our own news. So it goes.

Brand 78

Brand Branding Groups Data 78

NewsWhip

MAY 22, 2020

This article will examine the engagements to content from Germany in the last year, looking at broad engagement trends, top publishers, and top articles, before highlighting some of the successes of certain publishers. Engagement to German publishers over time . For this, we are going to look at Bild, Focus, and Welt. . Benedict Nicholson.

Viral 78

Viral Journalism Retail Travel 78

MaccaPR

MARCH 2, 2017

Where can public relations and marketing pros like you learn the best and worst times and days of the week to post branded content to Facebook or Twitter? It’s all guided by author Mike Stelzner, whose own personal branding with 149k Twitter followers deserves study. Among our faves: " 10 Proven Ways to Make Content Go Viral ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Masters in Communications

FEBRUARY 12, 2022

Mass communication is about sending one message with the intention of reaching more than one person - whether that is travelers on a road encountering a land boundary or watching television. She subsequently developed her own fashion brand and became a successful businesswoman. These monuments were designed as messages to the world.

Ethics 52

Ethics Communications Print Television 52