Communications Conversations

JUNE 30, 2016

And they all begin and end with the word: “Facebook.” ” In all seriousness, Facebook, LinkedIn, Twitter, Instagram and Snapchat are probably the most discussed–with Facebook leading the way by a large margin. After all, Pinterest is still growing at a pretty significant clip. But Pinterest?

Pinterest 97

Pinterest Social Media Tools Media 97

Communications Conversations

OCTOBER 8, 2021

Facebook and Instagram were down for six hours on Monday, and we all lost our minds. Based on Monday’s event, and the laundry list of PR debacles Facebook is facing, my advice would be to ask yourself the following questions as soon as possible: 1: Are you relying on Facebook too much in your social media marketing plans?

Energy 68

Energy Facebook Reddit Pinterest 68

5W PR

JANUARY 3, 2024

In the ever-evolving landscape of digital marketing, shoppable content has emerged as a game-changer, transforming the way brands connect with consumers and drive sales. Shoppable videos Interactive videos, often used in influencer marketing or brand campaigns, allow viewers to click on products within the video and proceed to purchase.

Brand 78

Brand Branding Mobile Pinterest 78

Communications Conversations

APRIL 23, 2021

And I wanted to highlight those and discuss the implications for brands. #1 And, they can follow their favorite sports teams, brands and celebs there, too. #2 2 Surprise: Pinterest trends rural? Not by a wide margin, but Pinterest does (slightly) lean rural–34% rural vs. 30% urban. What does this mean for brands?

Social Media 218

Social Media Report Pinterest Reddit 218

Deirdre Breakenridge

NOVEMBER 6, 2017

I had this fantasy in my head that I would create Instagram, Pinterest and Twitter accounts and people would magically find me and flock to my blog. Granted, that could be different, if I chose to use bots to engage with potential followers and comment and like pictures, but that’s not my brand, so I’ll stick to slow growth.

Fashion 0

Fashion Blogging Brand Branding 0

ISEBOX

FEBRUARY 23, 2017

Especially since Pinterest and Instagram are basically the same: Both are image-driven social media platforms, using visuals in marketing that encourage sharing and engage your target audience. Pinterest: A platform that enables you to curate visual content that you’ve found online and would like to share with your community.

Pinterest 70

Pinterest Pharmaceuticals Instagram Marketing 70

Waxing UnLyrical

DECEMBER 4, 2013

Especially if women are your target market, Pinterest is an invaluable tool to add to your marketing toolkit. Below you’ll find three ways to boost your seasonal marketing with Pinterest. Share the Pinterest love. Share your pins on Facebook, Twitter, Google+, and Storify. Boosting your Seasonal Marketing with Pinterest.

Pinterest 86

Pinterest Marketing Social Media Twitter 86

Deirdre Breakenridge

OCTOBER 30, 2017

Jeff Bezos said that your brand is what people say about you when you’re not in the room. The first step in boosting your brand is understanding what’s currently out there. For me, there was little to no reason for me to have a public-facing Pinterest account. Your brand should be ever evolving. Perform a digital audit.

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Brand Branding Pinterest Instagram 229

Onclusive

AUGUST 3, 2020

By analyzing and organizing competitor press coverage based on qualitative dimensions you can quickly identify the specific strategies, stories, and media outlets that are having the most impact for their brand. The sooner you identify where your competition is having success the sooner you can insert your own brand into those conversations.

Media 397

Media Pinterest Measurement Trends 397

Shift Communications

OCTOBER 2, 2015

Facebook, Twitter, and Instagram are typically the “big three” social channels a marketer has to look for when crafting a social media strategy. Here’s the case for why you, a savvy marketer/social media manager, should add Pinterest to your company’s online presence. Pinterest = Plenty of People with Purchasing Power.

Pinterest 60

Pinterest Tools Marketing Social Media 60

Communications Conversations

FEBRUARY 7, 2017

In case you haven’t noticed (and if you haven’t, you’ve most likely been vacationing on the moon for the last 3+ months), your Facebook newsfeed has been taken over by politics. Except if you’re a brand marketer. But, I do wonder what this means for brands. Specifically for Facebook.

Facebook 60

Facebook Brand Branding Marketing 60

Solo PR Pro

MAY 25, 2021

And I wanted to highlight those and discuss the implications for brands. And, they can follow their favorite sports teams, brands and celebs there, too. Pinterest trends rural? Not by a wide margin, but Pinterest does (slightly) lean rural–34% rural vs. 30% urban. But, for brands, this opens up new thinking.

Social Media 103

Social Media Report Pinterest YouTube 103

Communications Conversations

NOVEMBER 8, 2018

In fact, according to a recent UMass-Dartmouth study , 91% of Fortune 500 level companies use Twitter, 89% use Facebook, 63% use Instagram and 98% use LinkedIn. So, this is a great place for brands to establish authority by simply answering customer questions. Overlooked social network #2: Pinterest. Why Pinterest?

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Social Media Reddit Pinterest Communications 121

Polaris

MAY 5, 2015

If your brand targets moms, your social media strategy may need a major overhaul, according to a recent study conducted by Yummy Mummy Club (YMC) in Canada. Brands still think that pushing out stories about how great they are will resonate with moms,” Erica Ehm , the founder of YMC, told me. 10 Ways Brands Create Contagious Content.

Brand 100

Brand Branding Pinterest YouTube 100

5W PR

SEPTEMBER 13, 2022

Research has also shown that humor can be used to improve the relationship that a company has with its target audience, as most customers tend to prefer doing business with brands that are funny with their marketing and social media communication efforts.

Trends 78

Trends Pinterest Product Launch Instagram 78

Contently - Strategy

OCTOBER 4, 2018

If you’re curious about brand voice, the first thing you should do is think about Tom Hanks. Like the personality of a human, your brand has to retain some elasticity to appeal to different people in different places. Your brand may have a central personality, but it needs to be able to convey different tones.

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Brand Branding LinkedIn Instagram 111

NewsWhip

MARCH 2, 2023

PF Chang’s gets attention with copycat recipes The Asian fusion restaurant has inspired fans of its food to recreate its recipes at home, and several of the top articles were food blogs that reflected this, which gained attention on Pinterest. engagements on Facebook and Twitter.

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Comparison Pinterest Local Instagram 78

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. million users Facebook : 3.59

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Radio Pinterest Television Government 59

Prohibition

JULY 13, 2021

After Facebook conducted research into what consumers really want when it comes to likes being displayed on Instagram, users finally got to voice their say! Facebook adds a new system to save users from receiving misinformation. Another month, another update on Facebook combatting the spread of misinformation – way to go Facebook!

Social Media 62

Social Media Trends Pinterest Radio 62

Remote PR Jobs

SEPTEMBER 25, 2023

For example, social media platforms such as Twitter, LinkedIn, Facebook, and Pinterest offer advertising options that can be leveraged to boost your exposure. It all depends on where your target audience is the most active and engaged with your brand.

Media 100

Media Pinterest LinkedIn Case Study 100

Landis PR

DECEMBER 20, 2021

From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers: Engage with your target audience. Twitter, Facebook and Instagram are extremely popular with major brands and their followers. Content creation: branded and user-generated.

Social Media 52

Social Media Brand Branding Customer Service 52

Cision

JULY 16, 2015

Are trends like Throwback Thursday advantageous to your brand? Click here to register for Jenn Herman’s free “Build Your Brand With Instagram” webinar! The people who follow you on Twitter may not be fans on Facebook. They may embrace Instagram but avoid Pinterest. What imagery encapsulates the brand?

Instagram 120

Instagram Brand Branding Pinterest 120

Communications Conversations

MARCH 4, 2020

Facebook: 5 hrs. Pinterest: 4 mos. What piques my curiosity the most is the inverse relationship between the platforms where we spend the most time (Facebook, Insta and Twitter) and the half-life values for content. Pinterest, for sure. In fact, only 28% of marketers claim to be using Pinterest as a social media tool.

Social Media 68

Social Media Pinterest Strategy Media 68

Prohibition

JUNE 17, 2021

Facebook to introduce new audio tools similar to Clubhouse. Facebook is delving deeper into the development of audio and unsurprisingly, new tools which are coming to the platform will be audio focussed. Announced previously, Facebook is looking to mimic Clubhouse with its own audio room system within the platform.

Social Media 62

Social Media Reddit Trends Pinterest 62

ReimaginePR

JULY 25, 2016

Facebook currently claims 1.09 You can fight it all you want and you can hold off using it for as long as you wish, but you’ll only be doing a disservice to yourself and your brand. This is huge for businesses since it can help showcase “the human behind the brand”—a crucial element for conversions. PS: Have fun with it!

Social Media 120

Social Media Technology Pinterest How To 120

Prohibition

NOVEMBER 30, 2021

Facebook tightens ad policies further. Marketers will be well aware of how strict Facebook ads already are with a breadth of guidelines already in place. Pinterest, Snapchat, and TikTok launch mental health initiatives. Results revealed that less users clicked the dislike button during this trial and so the button was removed!

Social Media 62

Social Media Trends Pinterest Guidelines 62

5W PR

FEBRUARY 20, 2019

Facebook : Facebook is the premier social media network, particularly for retail businesses. With more than 1 billion active users, Facebook is the largest- and most advanced by far- social media network for the advertisement of products, posting of content, and interaction with audiences. Post, and Post Often.

Social Media 60

Social Media Brand Branding Media 60

Scott Public Relations

MAY 13, 2019

Whether you are an individual or represent a company, branding is an important aspect of how you can succeed with your public relations. An effective brand expresses your personality, tells your story, and highlights the subjects that you want to address. Start by considering what the result of your brand should be.

Insurance 55

Insurance Insurance Healthcare Publicity 55

Rock the Status Quo

APRIL 23, 2015

Don’t Let The Plethora of Blog Posts Fool You It’s easy to tout the benefits of brand advocate programs – of which there are many – but there isn’t enough discussion around just how difficult it is to create and sustain one. They are hired by the company and have a paid role to grow the brand.

Brand 100

Brand Branding Community Wikipedia 100

NewsWhip

APRIL 27, 2023

Their goal is to help you increase brand awareness, online visibility, and get more media coverage through a targeted approach. The platform also enables your comms team to receive alerts on breaking news, trending social media posts, or brand opportunities and crises.

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Tools Communications Pinterest Analytics 78

Konnect Agency

NOVEMBER 14, 2022

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. TikTok is well-known for it’s short-form, highly authentic, and oftentimes humorous content.

Video 98

Video Agency Strategy Marketing 98

Communications Conversations

SEPTEMBER 19, 2019

Allow me to share some stats that back up that statement: TikTok now has more than 500M active users worldwide, ahead of Twitter, LinkedIn, Snapchat and Pinterest. However, despite TikTok’s immense success the last year or so, we haven’t seen brands adopt TikTok anywhere close to “en masse” just yet.

Brand 60

Brand Branding Pinterest Case Study 60

Communications Conversations

JUNE 18, 2020

People were truly talking with brands (and other people). Brands were listening–and fixing problems online. Now, TikTok has a ways to go before it even comes close to overtaking Insta or Facebook, but I think it’s time to acknowledge the fact that it should now be listed as the fifth major social network.

Social Media 88

Social Media Customer Service Marketing Pinterest 88

NewsWhip

MAY 22, 2018

In our latest report, we look at influencer tactics on the web, Facebook, Pinterest, Instagram, and YouTube. Like any marketing or PR campaign, there are best practices for engaging with influencers. Today, influencer marketing campaigns have become much more prevalent, niche, and accessible, due to transformations in social media.

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Pinterest Marketing Instagram YouTube 92

NewsWhip

APRIL 30, 2018

In our latest social media insights report, we take a look at the top trends for Mother’s Day content across the web, Facebook, Pinterest, and Instagram. What’s the best way to celebrate Mother’s Day? If you’re an A-list celebrity, it’s through a heartfelt Mother’s Day post.

Social Media 74

Social Media Pinterest Media Instagram 74

Deirdre Breakenridge

DECEMBER 5, 2014

I came up with the idea of HashAtIt.com when I was creating a brand new website for a small town in Italy called Castropignano. Every week I am going to bring really interesting people who use social media and #hashtags to promote themselves and or their company/brand. It’s a town my parents were born in and we go there every summer.

Engineering 413

Engineering Pinterest Social Media Radio 413

Sword and the Script

OCTOBER 3, 2023

The classic BuzzSumo tool will also allow you to analyze the reporter’s activity such as: Number of articles created on topic; Total engagement of articles on topic; Recency of published content; Facebook, Twitter, Pinterest, and Reddit engagement; and Number of links driven. Quick copy polishing and captivating headline generation.

Analysis 144

Analysis Tools Software SMB 144