Critical Mention

JUNE 4, 2019

Video marketing has become the frontrunner of online content. Despite these facts, video marketing is frequently an afterthought, but we believe its value should be at the forefront of your content marketing plan. In the past couple of years, a multitude of video marketing programs have popped up in the market.

Video 60

Video Marketing YouTube Infographics 60

Contently - Strategy

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Let’s uncover strategies and insights that empower content marketers to create unified messages throughout the buyer journey.

B2C 52

B2C Case Study B2B Content Marketing 52

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Not only does the site provide great advice to PR pros, its team also disseminates current PR and marketing news updates involving today’s top businesses. Share Tweet Share. Ragan’s PR Daily.

Blogging 68

Blogging Education Resources Creativity 68

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role.

Digital PR 62

Digital PR Tools Google Pitching 62

Contently - Strategy

OCTOBER 25, 2023

For today’s marketers, maintaining a comprehensive content pipeline isn’t just a strategy—it’s a mandate. As the foundation of effective content marketing, it serves the critical role of linking content initiatives to tangible sales outcomes.

Content Marketing 52

Content Marketing Tools Analytics Agency 52

Sword and the Script

JUNE 7, 2016

Curiosity is an attribute that serves marketers well. Yet in this data-driven marketing climate, we’ve got to find ways to quantify those hunches. For the purpose of satisfying curiosity, marketing surveys are a useful vehicle for research. Marketing skills the CMO needs on the team. vehicles.

Survey 60

Survey Marketing B2B Infographics 60

Critical Mention

FEBRUARY 28, 2019

It’s no easy task for marketers to create Facebook ad designs. There’s so much to take into consideration that it’s no surprise that brands and marketers alike have to go back to the drawing board time and time again. The problem is that many marketers don’t know how to create original, visual assets.

Facebook 62

Facebook Infographics Financial Writing 62

Cision

OCTOBER 26, 2016

Steve Radick’s presentation cut to the chase and addressed the growing prevalence of brands posting “cheap content” and our desire for “likes.”. “Before you have a ‘content marketing strategy,’ have a ‘content’ strategy.” Inspiring Action: The Future of Influence Marketing. Get goals aligned.

Conference 120

Conference Internal International Data 120

Critical Mention

NOVEMBER 6, 2018

With an engaging and captivating brand story–one that describes the corporation ’s past, present and future, customers can create an emotional, human connection with a business that enables them to relate to the organization. Using people ensures your customers see themselves in your brand. Write for your target audience.

Social Media 65

Social Media Media Writing Infographics 65

PR 20/20

FEBRUARY 7, 2023

A s a marketer, you are well aware of content's significant role in your overall marketing strategy. Beyond building brand awareness and optimizing search engine ranking, we know that content is the key to educating and informing prospective customers about your products and services and establishing trust with your target audiences.

Examples 52

Examples eBook Infographics Analytics 52

Cision

APRIL 15, 2015

Infographic. If you are announcing research or statistics you’ve put together, infographics can be a great tool for visually relating them. You can create your own infographics with Piktochart or hire a professional designer. Use colors that complement your brand’s colors. Show photos of your product being used.

Infographics 120

Infographics Product Launch Content Marketing Video 120

Critical Mention

SEPTEMBER 21, 2018

For instance, does direct mail work, or has digital marketing rendered it obsolete? In an article on its website, MarketingProfs shared an infographic by US Presort that debunks direct mail myths, one of them being that millennials don’t even look through their mail. SCHEDULE A DEMO.

Advertising 84

Advertising Advertising Privacy Analytics 84

PR Fuel

NOVEMBER 2, 2021

At any cost, a press release company should be able to: Build Brand Engagement. A press release newswire should provide avenues to establish a brand authority by interacting with your audience. What’s more, a release distributor should teach you the concept of creating and marketing press releases. Boost Search Visibility.

Writing 52

Writing System Automotive SEO 52

PR 20/20

MARCH 7, 2017

We’re in the thick of a new year, and like many professionals, marketers are searching for the next top trends to drive results in 2017. According to a 2016 study by Content Marketing Institute , B2C marketers ranked the following as top content priorities: 73% indicate that they want to create more engaging content.

Strategy 46

Strategy Marketing Infographics Trade Shows 46

Beyond PR

SEPTEMBER 27, 2016

You have a solid social media marketing plan for the year, including before and after your brand’s big events, but what about during? Similarly, Instagram can help you engage in conversations at events, while showcasing the fun, personal side of your brand. Infographics or images with quotes relevant to the show.

Social Media 40

Social Media Trade Shows How To Media 40

Critical Mention

JANUARY 15, 2019

This makes creating fresh content and backlinking this content to sites critical to your marketing strategy. There are millions of websites out there dedicated to specific businesses, brands, products or services. SCHEDULE A DEMO. Users who like your content can post it on their websites and (hopefully) add your link.

How To 60

How To SEO Mobile Google 60

Beyond PR

JUNE 16, 2016

Formatting your press release to be reader friendly plays an important part in telling your brand story effectively. Get creative with infographics, product demos, animation and other visuals to connect emotionally with readers. Cue multimedia news releases and the continually evolving realm of branded content hubs.

Infographics 40

Infographics Writing Storytelling Video 40

Cision

MAY 17, 2017

When it comes to content marketing, the best strategies go beyond just churning out a lot of blog content. Whitepapers, e-books, infographics, video, podcasts…all are fair game when it comes to reaching your audience. They’re definitely a proven component of a smart marketing strategy, but are they right for your brand?

Content Marketing 205

Content Marketing Strategy Marketing Infographics 205

Contently - Strategy

DECEMBER 29, 2022

Proactively building a content distribution strategy also allows you to check for consistent messaging before content and promotional assets are published—a concept that lies at the heart of integrated marketing. The product marketing team, if it’s related to a new launch, release, or bottom-of-funnel asset.

eBook 145

eBook Product Launch Software Internal 145

MaccaPR

FEBRUARY 10, 2015

Welcome to your Taylor Swift Master Class in Social Media Marketing! Your teacher today will be America’s #1 Online Brand Strategist, Professor Taylor Swift (Cue: Insane, utterly-abandoned shrieking, evolving into wild explosive screaming and rhythmic chants of, ‘Taylor, We Love You!’) Source: Billboard ). January 30, 2012.

Social Media 48

Social Media Marketing Media YouTube 48

Frederik Vincx

DECEMBER 11, 2015

And you are not just competing against other PR teams for budgets, but also against advertising, digital, and marketing. Jim Hawker, Threepipe Digital Marketing and PR – #FuturePRoofing a Public Relations agency or a Communications team. Or a marketing team that doesn’t use marketing automation software?

How To 60

How To Software System Employee 60

Critical Mention

MARCH 22, 2019

A content distribution plan is a map that guides marketers in promoting content. It erases randomness and provides marketers the ability to create a calendar that is both adaptable to rapid changes in their industry but also mindful of significant events throughout the year. SCHEDULE A DEMO. Timing is everything.

Social Media 62

Social Media eBook Infographics Media 62

Critical Mention

AUGUST 29, 2018

Build your brand voice. One of the fundamental components in maintaining a customer base and attracting a new audience is having a unique brand voice. Customers are more likely to engage with a brand that has a distinguished character than a faceless company. SCHEDULE A DEMO. Be consistent with your content.

Social Media 61

Social Media Media Infographics Financial 61

Beyond PR

MAY 3, 2016

When it comes to content marketing, you not only need to produce graphics and video that fuel your content engine, you’re also tasked with creating promotional images that drive traffic from multichannel distribution efforts to the content being promoted. Taco Bell is known for having superior social marketing skills.

How To 40

How To Infographics Video Instagram 40

Marketwired

FEBRUARY 23, 2016

Aim to tell compelling narratives through infographics, ensure visual branding is consistent across all marketing collateral, and integrate more imagery into everything you push out. social shares, blog sign ups, whitepaper downloads, demo requests). in Marketing and a B.S. TechCalendar. Leta holds a B.A.

Tools 125

Tools Analytics Software B2C 125