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The 10-Step Roadmap to Influencer Marketing [Infographic]

Inbound PR

I've been covering a lot about influencer marketing over the last few months. I think everyone has their own formula and every brand have their own process or strive to develop their own process but there are some basic, important steps that must always be considered and need to be part of any influencer marketing campaign.

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64% of PR and Marketing Pros Will Increase Content Marketing Efforts in 2016: Marketwired Survey and Infographic

Marketwired

If you’re curious about content marketing, a quick Google search will serve up no shortage of information on trends, best practices, benefits for B2B and B2C companies and what it all means as 2016 approaches. Check out the survey highlights in our original infographic and read more in our news release. [By Lisa Davis].

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Is Influencer Marketing the Future of Marketing? (Infographic)

PR 20/20

Shane is a digital marketing consultant that specializes in influencer marketing, product launches, sales funnels, targeted traffic and website conversions. From digital marketers to top brands, everyone is making the most of influencer marketing. But, why is there such hype about influencer marketing?

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How to Get Started with Inbound Marketing [Infographic]

Inbound PR

74% of organisations globally conduct inbound marketing as their primary approach to marketing. According to the research then, 26% of organisations are not using inbound marketing. How to Get Started with Inbound Marketing [Infographic]. I've seen this first-hand during my consulting days.

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3 Tips for Effective Infographics: Data, Design and Distribution [UML]

Sword and the Script

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Beyond PR

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. The top three elements include photos, social media posts and videos.

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Key Stats and Trends in Content Marketing [Infographic]

Solo PR Pro

Long before the term “content marketing” was coined, public relations practitioners were utilizing the strategy to inform and engage audiences. Today, content marketing is integral to owned strategies and critical to brand awareness, outreach and thought leadership.