Stephen Waddington

NOVEMBER 27, 2020

A new book describes the extraordinary achievements of NHS communication practitioners during the COVID-19 crisis. It’s the fifth book in the #FuturePRoof series curated and edited by my wife Sarah Waddington. He used the organisation’s 216-strong membership to share stories and intelligence with the public via the media.

Healthcare 131

Healthcare Privacy Print Community 131

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. If we think for a moment that we are in ‘just” a technology and social revolution, make no mistake that public relations and news are in the midst of a similar evolution and revolution. What’s on the mind of PR professionals these days?

Conference 110

Conference Internal International Storytelling 110

Onclusive

DECEMBER 6, 2019

Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! Formerly Impact Live, this conference is a team-focused event that aligns marketing, sales, and leadership groups. International Association of Business Communicators (IABC) World Conference . PRNEWS Crisis and Measurement Summit.

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Conference Marketing Case Study Measurement 329

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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Interviews Publicity Technology Social Media 100

Wadds Inc.

OCTOBER 5, 2023

United Nations public relations leader Melissa Fleming provides insights on communicating accurately and effectively to counter false narratives, inspire compassion and enable positive change. She remains convinced that public relations professionals can positively change the world with facts and aspirational messaging.

Communications 98

Communications Crisis Social Media Storytelling 98

Wadds Inc.

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 72

Publicity Ethics Training Education 72

Stern + Associates

MARCH 8, 2023

International Women’s Day is a global celebration of the social, economic, cultural and political achievements of women. Gender pay gaps and unequal access to leadership opportunities persist, as does the unequal distribution of household and care tasks so sharply highlighted by the pandemic.

Leadership 93

Leadership Groups Viral Crisis 93

Scott Public Relations

APRIL 9, 2021

My colleague Jeremy Church at WordWrite Communications in Pittsburgh (a fellow PRBI – Public Relations Boutiques International – member) shared some very astute observations about what this means for executors and communicators in the WordWrite Storytellers Blog.

Insurance 104

Insurance Insurance Nonprofit Healthcare 104

PRSay

MAY 5, 2021

Kelly retired from the University of Florida College of Journalism and Communications in 2019 after 16 years, including three years as chair of the Public Relations Department, where she was an internationally recognized authority on fundraising as a specialization of public relations. “I treasure the experience,” he said.

Education 158

Education Journalism Leadership Resources 158

Stephen Waddington

OCTOBER 14, 2019

A new book tracks gender bias and the discrimination of women in PR over the past four decades. These are the findings of a literature review over four decades from 1982 to 2019 called Women in Public Relations – A Literature Review (1982-2019). Follow this link to download a free copy of the book. It’s a tough read.

Leadership 89

Leadership Study Journalism Education 89

wiredPRworks

APRIL 20, 2022

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Karen Freberg

NOVEMBER 28, 2017

Just recently, I was able to read the new book by Jorn Lyseggen , who is the founder of Meltwater. The title of the book is “Outside Insight: Navigating a World Drowning in Data,” and I was amazed with how fast I was able to get through it. I couldn’t wait to write this review of the book! Wealth of examples.

Data 42

Data Media Case Study Social Media 42

Communications Conversations

DECEMBER 20, 2022

This could be content internal comms has already developed for internal audiences–just putting an external wrapper on it. Leadership can also play a role here. Again, why not repurpose internal comms with an external wrapper focusing on messages that talk about the way the org is supporting employees?

LinkedIn 74

LinkedIn Employee Survey Internal 74

PRSay

OCTOBER 8, 2018

Judith Harrison was blunt with her assessment on the state of diversity and inclusion in public relations, calling it dire. To that end, the Foundation, working with a cross-section of organizations and agencies, has created “Diverse Voices: Profiles in Leadership.”. John Elsasser is the publications director at PRSA.

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Conference Education Leadership Travel 128

Stern + Associates

APRIL 15, 2022

Vice Chairman of S&P Global and Chairman of CERAWeek , he is the author of several books including “ The New Map: Energy, Climate, and the Clash of Nations ” (2020), which examines major trends that will shape the world and drive us into the future. Forging a Path to a Safer World. Global Shifts Are Creating Opportunities.

Energy 62

Energy Government Internal International 62

Stephen Waddington

FEBRUARY 3, 2022

Learning out loud and investigating the conditions for public relations to support innovation in organisations. I plan to investigate the contribution that public relations makes to organisational innovation, and conditions might be nurtured to promote the profession in the future. I’m an actual imposter.

Ethics 78

Ethics Training Study Sports 78

Solo PR Pro

NOVEMBER 1, 2022

She feels what makes MVW Communications stand out is her focus on supporting clients’ internal communications. This past October marked the publication of Melissa’s book “ Smart Talk: Public Relations Essentials All Pros Should Know. ”. It’s a book Melissa never intended to write. Centered on DEI.

Meeting 52

Meeting Crisis Crisis Communications Writing 52

PRSay

OCTOBER 1, 2018

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three. It’s really tricky.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

ImPRessions - Crenshaw Communications

JULY 6, 2016

Both the practice and business of public relations has grown enormously in recent years. And as PR budgets have increased, the day-to-day practice of public relations has changed. Thought leadership isn’t just for B2B brands. But today so-called “thought leadership” is also relevant to consumer product companies.

SEO 204

SEO Analytics Measurement B2B 204

ImPRessions - Crenshaw Communications

JUNE 10, 2016

Those seeking public relations services often pigeonhole it into media relations. Thought leadership events. An excellent way to create quality content and gain exposure for a trendsetting company is a thought leadership event. Here are just a few: High-level media training. Long-form content. Bonus tip.

Media Relations 120

Media Relations Agency Media Training Training 120

Barokas

APRIL 16, 2019

He recently published a book on strategies to achieve rapid growth with entrepreneur Chris Yeh. The book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies , explains the science and art of growing a company quickly on a global scale. Don’t wait for crisis to strike to make a plan.

How To 102

How To Crisis Internal International 102

Cision

JUNE 25, 2015

Here are 10 easy ways to maximize new press using your own internal resources: 1. If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Circulate internally. Report back to leadership. This will show the value of a public relations campaign.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. First of all – the book gives a full picture of the dramatic changes in one of the most important businesses these days in the world – Public Relations.

Local 52

Local Writing Social Media Interviews 52

PRSay

SEPTEMBER 4, 2018

Thanks to BEPS’ leadership, September will bring a variety of Ethics Month resources including webinars, blog posts, articles and Twitter chats. ET – Twitter Chat, “Preparing Students for Ethical Careers in Journalism and Public Relations” #EthicsMonth. Stay tuned to PRSA channels to benefit from these practical learning opportunities.

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Ethics Twitter Conference Journalism 123

PRSay

OCTOBER 5, 2016

When I told a friend I’d be visiting his hometown of Indianapolis for PRSA International Conference, the response was a tad on the harsh side. “A A public relations conference here in a state that effectively drove out business due to a public relations disaster? 23-25 booking with the Indianapolis Marriott.

Conference 111

Conference Nonprofit Hotels Internal 111

Scott Public Relations

MAY 13, 2019

Whether you are an individual or represent a company, branding is an important aspect of how you can succeed with your public relations. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Insurance 55

Insurance Insurance Healthcare Publicity 55

Waxing UnLyrical

MARCH 2, 2016

International Women’s Day – coming up in less than a week – is a time to recognize women around the world for their achievements. For International Women’s Day, I’m sharing some of the powerful and encouraging quotes from several of the amazing women I’ve interviewed. Happy International Women’s day to you all!

Internal 40

Internal International Energy Financial 40

Waxing UnLyrical

MARCH 2, 2016

International Women’s Day – coming up in less than a week – is a time to recognize women around the world for their achievements. For International Women’s Day, I’m sharing some of the powerful and encouraging quotes from several of the amazing women I’ve interviewed. Happy International Women’s day to you all!

Internal 0

Internal International Energy Financial 0

Inbound PR

JANUARY 1, 2019

They explore Inbound PR and the book I published about it this year, internal communication, marketing, leadership and social media. Last week we reviewed the top posts on this blog based on views , this week I want to show you the 12 posts that defined 2018 for me.

Leadership 49

Leadership Internal International Blogging 49

PRSay

FEBRUARY 24, 2017

No audience affects your job security more than your own leadership team. Set up meeting with colleagues and internal stakeholders to talk about the dashboard. The team also ties social media data to bookings and revenue. Our execs always want to see how many bookings we generate per campaign,” Villafranca says.

Social Media 117

Social Media Airlines Media Meeting 117

Victorious PR

JULY 11, 2022

Here is the key: Good PR manages your business’ reputation based on what said business and internal leadership team already stands for. Reputation management, really, is just a fancy word for public relations. It is the relationship you and your business have with the public, with your target audience.

Real Estate 52

Real Estate Reputation Company Employee 52

Scott Public Relations

JANUARY 24, 2019

Public relations has always been a bit of a murky field when it comes to measuring success. A good measure of whether your public relations efforts bear fruit is how many people are viewing pages on your site. Backlinks created by your public relations campaign can certainly be helpful, but where those backlinks come from matters.

Publicity 45

Publicity Insurance Insurance Healthcare 45

PRSay

NOVEMBER 1, 2023

There’s not a PR school at Vanderbilt and I’ve never taken a communications or PR class or read a book. Storytelling is at the heart of who we are, whether it’s College GameDay or PR or internal communications. Why did you decide to pursue this? At Vanderbilt, I had already started working in sports. I still haven’t.

Sports 78

Sports Ethics Television Storytelling 78

wiredPRworks

MAY 23, 2022

In the websites section of your profile, add a link to a page that lists your news, social media bio, articles or publications. Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide. Book a 15 Minute Comp Consult www.TuneIntoTomorrow.com.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Scott Public Relations

MAY 13, 2019

Whether you are an individual or represent a company, branding is an important aspect of how you can succeed with your public relations. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Publicity 40

Publicity Healthcare Insurance Insurance 40

PR Conversations

NOVEMBER 20, 2014

Indeed, in stating what IC is concerned with, the new book does not specifically mention employee relationships listing, instead saying it focuses on “sharing information, building understanding, creating excitement, commitment and, ideally, achieving a desirable result” Both books claim to have been written as a practical manual.

Employee 77

Employee How To Internal International 77

PRSay

OCTOBER 24, 2018

Human communication is global and instant, and leaders must now master public relations as the essential management skill by which they can achieve goals quickly, efficiently and consistently. The importance of public relations as a management ability is illustrated by the case of Mitsubishi Motors. How did Ghosn achieve this feat?

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Ethics Automotive Technology Conference 264