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Unlocking the strategic potential of internal communications

Wadds Inc.

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management.

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Maxim Behar: "Write books only in case you have something to say.”

Maxim Behar

Interview with Economy.bg Your career covers various fields – PR, entrepreneurship, and diplomacy. What motivates you to share your experience and knowledge in the form of books? And so began an endless love for sharing what I have experienced or what excites me in books. This comes spontaneously and never fades.

Writing 59
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In 2018, Four Books That Make You Go Hmmm …

Deirdre Breakenridge

Out of the 25+ books that I’ve read in 2017, there were four that stand out in my mind. These action-oriented books are the kind that makes you go Hmmm. Here’s why these books will make you stop in your tracks and make you go Hmmm. The Opposable Mind : I wasn’t sure what I was going to get with this book.

Crisis 0
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Media Training Lessons From Oprah Winfrey’s Interview With Prince Harry and Meghan Markle

PRSay

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Decide in advance what your goal for the interview will be.

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Book Review: Organizational listening - The missing essential in public communication

Wadds Inc.

This book, by one of the public relations profession’s most renowned scholars Professor Dr Jim Macnamara, is an appeal to public relations leaders to put down the loudhailer and move from broadcast mode to listening mode, not just for professional effectiveness, but ultimately for the good of society.

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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Here are some tips to both landing media interviews and making sure they’re successful. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. Prepare a Briefing Book. Plan Well and Double-Confirm. Accommodate COVID Considerations.

Media 294
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BAME voices takeover #FuturePRoof for fourth book

Stephen Waddington

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. The fourth book, Celebrating BAME Talent is published today in digital and print formats. FuturePRoof was founded by Sarah Waddington in 2015.